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Media influences on public opinion
Impact of mass media
Impact of mass media
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At November 2013, a student of University of Indonesia, later known by her alias RW, reported an Indonesian famous poet, Sitok Srengenge to police. Sitok was accused of raping and impregnating RW. Sitok is an active poet and curator of Salihara, a cultural and art community owned by Tempo, one of giant media group in Indonesia. Starts from this case, Indonesian news media, especially online news, were in race to expose the story. Those online news media framed this case from different angle and point of view. Ironically, Tempo, which strongly supported a raped female journalist in Jakarta to speak out a few months before this case, framed their publication by taking role as Sitok’s supporter.
As described by Golding and Elliot (1979), Merritt (1995), and Kovach and Rosenstiel (2001), there are five ideal-typical traits or values as part of journalisms’ ideology: public service, objectivity, autonomy, immediacy and ethics. By taking a stance to a sexual crime actor side, this paper will explain that Tempo does not deliver journalism, but instead violates their public service, objectivity, autonomy and ethics values. Furthermore, this paper will prove the evidence how Tempo framed Sitok’s case publicity by highlighting news title, content and news sources compare to other Indonesian online news media.
Robert Entman (1993) defined that media framing encompasses two points, which are issue selection and emphasizing of certain aspects of an issue. From those two points, it can be inferred how political attitude or ideology of a media exists. There are some locations of news where framing is usually activated, such as news title, news focus and news closing. The purpose of the news framing is able to identify based on the framing loc...
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...s point, the alternative information is able to delegitimize mainstream media contents or fail to show its power as trusted and reliable information.
The journalism duty is more than reporting news. The journalist also frame and interpret news in order to shape public opinion. The journalism is also tied by several values. This paper has showed how a notable media due to media ownership affair loses its objectivity by framing its publication toward a rape case by a poet toward a university student. The news title comparison between Tempo and other online media is the main tool for analyzing the news framing. The analysis clearly showed that Tempo is bias and do not support humanity. A rape case is not private matter, but society problem instead. The journalism as an ethical public service and have the autonomy should always tell the truth and defend the humanity.
The author brings us to review the historical development of American journalism and analyse the social motivation of objective norm emergence. Some opinion of other scholar were presented and criticized. In conclusion, this article is a significant guide to American journalism research.
In “Reporting the News” by George C. Edwards III, Martin P. Wattenberg, and Robert L. Lineberry, the main idea is how the media determines what to air, where to get said stories that will air, how the media presents the news, and the medias effect on the general public. “Reporting The News” is a very strong and detailed article. The authors’ purpose is to inform the readers of what goes on in the news media. This can be inferred by the authors’ tone. The authors’ overall tone is critical of the topics that are covered. The tone can be determined by the authors’ strong use of transitions, specific examples, and phrases or words that indicate analysis. To summarize, first, the authors’ indicate that the media chooses its stories that will air
Through manipulation and lies, media manages to modify objective news into biased news in order to convince the public of what the media wants them to believe. The article, “How the Media Twist the News”, by Sheila Gribben Liaugminas discusses the major influence that news has on readers based on their choice of stories and words. “How the Media Twists the News” has borrowed from multiple other texts such as the books like Public Opinion and Liberty and News, news magazine writers such as Ruderman, and news networks like CBS through Bias, A CBS Insider Exposes How the Media Distort the News and CNN to make her arguments valid and prove that the news is biased and that it does influence readers significantly because of it.
It is not uncommon to hear people complaining about what they hear on the news. Everyone knows it and the media themselves knows it as well. Some of the most renowned journalists have even covered the the media’s issues in detail. Biased news outlets have flooded everyday news. We find that journalism’s greatest problems lie in the media’s inability for unbiased reporting, the tendency to use the ignorance of their audience to create a story, and their struggles to maintain relevance.
News media outlets do not shy away from media framing. Media framing is how information is presented to the public, whether it is leaving information out or exaggerating the details. Erving Goffman was the first to bring forth the idea and theory of framing and defined framing as a “schemata of interpretation” that enables individuals to “locate, perceive, identify and label” occurrences or life experiences (Goffman, 1974). In his 1993 discussion of framing, Robert Entman offered a more thorough explanation: “To frame is to select some aspects of a perceived reality and make them more salient in communicating text, in such a way as to promote a particular problem definition, casual interpretation, moral evaluation, and/or treatment recommendation.” (Entman, p.52). Entman used the term “salient” when referring to framing. Salient terms are more noticeable and important. As he described it, “Texts can make bits of information more salient by placement or repetition, or by associating them with culturally familiar symbols” (Entman, p.53) Entman further explains that frames are a particular way in which the human consciousness can
The way the media frame issues has a subtle yet significant effect on the general public. Studies have shown that frames can help determine which procedures we find medically necessary (Edwards, Elwyn, Covey, Matthews, & Pill, 2001), can influence our ability to recall critical details of a news story (Valkenburg, 2000), and can even subtly influence elections (Shah, Domke, & Wackman, 1996). Given the impact frames can have on the general public, it is important to have a clear way to conceptualize and measure their effects.
Research also suggests that the media is a major decider in what crime cases get chosen to air on the news. While it was previously thought that what went on the news was arbitrarily picked or based on the most interesting cases, it turns out that it is not quite the case. J...
Public journalism has changed much during its existence. Papers are striving to actively involve readers in the news development. It goes beyond telling the news to embrace a broader mission of improving the quality of public life. The American style of journalism is based on objectivity and separates us from the bias found in most European partisan papers. American journalism is becoming too vigilant in being objective that the dedication to investigating stories tends to be missing in the writing. Public journalism works to incorporate concepts from partisan and objective writing to increase the flow of information and improve the quality of public life.
The media is an institution that works through the circular process. We tell it what is important to us, and it tells us what we should deem as important. The media is an institution, run by the people for the people, that keep us informed. It brings us stories from distant places and reveals to us what we can not personally witness. The all powerful media is a huge part of our lives. With all of this in mind, we must consider the process of agenda setting. A process which is used unrelentlessly on television.
Salwen, M. B. (1987). Mass Media Issue Dependency and Agenda Setting. Communication Research Reports, 4(1), 26-31.
"Journalism Ethics Online Journalism Ethics Gatekeeping." Journalism Ethics for the Global Citizen. Web. 05 Dec. 2010. .
In our democratic society, mass media is the driving force of public opinion. Media sources such as Internet, newspaper, news-broadcasts, etc, play significant roles in shaping a person’s understanding and perception about the events occurred in our daily lives. As long as the newspapers, internet, network television, etc, continued to be easily accessible to the public, the media will continue to have an influence in shaping its opinions. Factors such as agenda-setting, framing and priming help shape the public opinions. Agenda-setting is when the media focuses their attention on selected issues on which the public will form opinion on, whereas framing allows the media to select certain aspects about the problem and then make them appear more salient. Similarly, priming works by repeatedly exposing certain issues to public. As the issues get more exposure, the individual will be more likely to recall or retain the information in their minds. This paper will discuss these three factors played out systemically by media and how our opinions are constantly being influence and shape by them.
In trying to attract new audiences, news media have begun to transition from reporting to becoming a form of entertainment. With the meteoric rise of social media’s role as a news source, the fight for an increase of diversity in the media, and the ever-growing desire of immediate content, the future of responsible journalism is more important than ever. Ask yourself, why do I think the way I do? Where do my political views originate? How do I prove them? Most likely, it is due to the biased portrayal of issues in the media and the politicization that accompanies what we consume. Now, compare your views to your preferred news reporting entity. More than likely, they are the same.
The impact of the internet on journalism is one area that continues to attract the attention of media scholars. The technology has brought forth a set of opportunities and challenges for conventional media (Garrison, 1996). The last ten years have seen a lot of inventions which have greatly altered the way people access and consume news. Audiences have also “developed more sophisticated and specific demands and tastes for news delivery, thanks in part to the explosion of social media and mobile technology.” (Kolodzy 2013)
Journalism: a profession under pressure? Journal of Media Business Studies, 6, 37-59. Scannell, P. (1995). The 'Secondary'. Social aspects of media history, Unit 9 of the MA in Mass. Communications (By Distance Learning).