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Review of literature on hotel industry
Economic analysis of hotel
Review of literature on hotel industry
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The hotel industry is by far one of the biggest business industries known to man in this era. The businesses of this industry are affected by many factors. The businesses environmental factors in external factors are demographic, economic, global, political, sociocultural and technological.
“The objective of this phase is to identify events and or future trends that will affect the hotel industry over the next five years. Also, the impact that those events and trends will have on your business in terms of cost and revenue changes and the timing of the impact.” (Fedele, 2010) For each of the external environment, it is also to identify what will affect the performance of the business.
Economic impacts our hotel industry by paying taxes, by accommodate rooms and by giving jobs to people. The revenue we get from our suppliers, employees, partners and guests gave us a huge effect on our hotel economics and supports our society. It prompts our expenses, providing good jobs, develops great business opportunity in practically all categories and benefits our society to succeed.
With the modern technological world today, the hotel industry has come up with room keys, which are distributed at the electronic check-in terminals, where patrons are able to see the hotel’s resident robot keep their valise. Soundproofed rooms have powered, portable bed to save space and they can activate the air conditioning by motion sensors. Besides that, the hotel industry has no longer room numbers at their room door. Patrons are able to pinpoint and open their rooms with their mobile device that uses digital recognition technology to open up their doors.
Politics within a hotel industry involves the newcomers’ wisdom of the formal work and informal work ...
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...online] Available at: http://www.hotel-online.com/Trends/PanAmerProceedingsMay99/PolRiskInvestHotels.html [Accessed: 6 Nov 2013]
Hotelmule.com, 2013. Social and cultural influences on hospitality consumer behaviour - Hotelmule - Hospitality and Tourism Industry Portal. [online] Available at: http://www.hotelmule.com/html/15/n-615-2.html [Accessed: 4 Nov 2013]
Pal, P., 2013. What is Socio-cultural Environment? | Business Studies | Knowledge Hub. [online] Available at: http://www.publishyourarticles.net/knowledge-hub/business-studies/what-is-socio-cultural-environment.html [Accessed: 4 Nov 2013]
Research Methodology, 2013. Hilton Hotels PESTEL Analysis. [online] Available at: http://research-methodology.net/hilton-hotels-pestel-analysis/#Legal_Factors [Accessed: 5 Nov 2013]
The Global Hospitality Industry, 2010. [e-book] : BPP Learning Media. [Accessed: 4 Nov 2013]
b) Managers – that they have very little to no control over their property or employees. It seems like many important decisions have been taken away from managers, and they can not react in the best interest for the hotel chain because what’s in the customer’s best interest is usually not the same as the company’s best interest.
-“Emphasis on individual property brands was not working from a number of fronts. Guests are seeking a unique Rosewood property experience and are not making the connection between Rosewood properties and are increasingly indentifying with other strong hotel brands.” –Scott and Boulogne
Thanks to these factors, pricing becomes one of the primary uses with which hotels attract customers. However, due to customers’ independent nature, there influence over industry players is limited. In the high-end segment of hotels, price influence becomes even less as hotels find it easier to differentiate themselves from the competition and customers become less price sensitive coming to expect higher prices as a symbolism of superior quality and services. Lastly, corporate business and tour operators can exert more influence due to their large purchases but this affect is of a limited nature and does not extend across the whole
This paper will discuss the five environmental factors that influence global and domestic marketing decisions that organizations must make. These five environmental factors are technology, demographics, government, culture and economics. Companies are affected differently by these factors depending on the industry they are in and the size of the organization. I will be using the Washington Plaza Hotel to illustrate how these environmental factors affect the hotel industry's marketing decisions. The Washington Plaza Hotel is a hospitality business located in Washington, DC. They offer services such as lodging, restaurant, bar, catering and meeting space rental. The Washington Plaza Hotel's major customer base is government, tourist, non-profit organizations, local businesses and some corporate clientele. Let's now take a look at how these environmental factors affect the marketing of the hotel.
The Hotel industry has become very important in the past years due to immense traveling and growth of international business. Hotel industry not only plays an important role in the life of people but as well as the economy of the country. Development and advancement in the Hotel industry have rapidly been taking place and especially since the rapid change in technology, it is very important for hotels to be promptly keeping up to date. When the hotel industry is spoken of, there are many famous hotels but one hotel company that has been outstanding in growth and other aspects of business, like in Leadership, Teamwork (Employee turnover), Motivation (Customer retention and satisfaction, Goals and objectives, (changing the way hotel business has worked), and Change within the company; structurally inside and physically outside, adding elements, like entertainment, gaming, and outdoor activities, is the Hilton Hotel Company.
Who is the hotel’s target market and what services do they use to attract and satisfy this market?
The location of a business is one of the most important critical success factors. In the right location, where competitors are not fulfilling all customer needs, a hotel can thrive. However, in a neighborhood that has heavy competition from existing hotels, success may not be so forthcoming. The architectural structure was designed to occupy a minimum of two acres. After months of searching, an ideal three acre lot was found and acquired for the new construction of Westwood Suites. The physical address is 5450 Meridian Mark Rd, Atlanta, GA 30342. Zoning ordinances were checked to make sure a hotel was allowed and the business was not going against any regulations. We felt secure and safe with the neighborhood and surrounding facilities in this location and there are many new developments coming to the area. The location is easily accessible for customers as well as suppliers. The hotel will be located in close proximity to our local crucial
New Zealand’s hospitality industry has many challenges to overcome, which I have mentioned in this essay. This industry is one of the main contributing industries to the New Zealand economy (Statistics New Zealand, 2013). In this essay I will identify three major challenges, which I think are important to providing a successful hospitality business. I will describe and define these challenges and use data that I have
The hotel industry is an important component of the tourism industry. The fortunes of the hospitality industry have always been linked to the prospects of the tourism industry. Tourism is the foremost demand driver of the industry. Along with the tourism industry, the Indian hospitality industry has also emerged as one of the key industries driving the growth of the services sector and, thereby, the Indian economy.
Whitla, P., Walters, P., Davies, H. 2007, Global strategies in the international hotel industry, Hospitality Management, vol. 26, pp. 777–792.
For this assignment I have carried out a job study for the Hotel Management industry.
My name is Adetoun Oyewole – I am currently studying HND Hospitality Management. The purpose of this assignment is to bring out my personal development skills; which will lead me to professional development. This assignment will also enable me to focus on my personal skills that will lead me to success.
...y has truly impacted the travel and tourism industry as well. Casino resorts are constantly uprising even after recent recessions because of the popularity of gambling, and the ability to experience many other enticing activities within the vicinity. As the gaming entertainment industry becomes more competitive, demand for higher service quality will increase to give the competitive advantage for success and market leadership (Walker, 2013). With competition increasing, the bigger and better casino resorts offering gaming, lodging, newer entertainment projects, modern and detailed architecture, and improved technology will start to increase in the market. Even with expected increases of these facilities, development companies are expected to practice sustainable initiatives while implementing and constructing these large profit centers of the hospitality industry.
The Hotel industry has become very important in the past years due to immense traveling and growth of international business. The Hotel industry not only plays an important role in the life of people but as well as the economy of the country. I spent an hour of my day relaxing in the lobby at the Fontainebleau resort in Miami, while on vacation with my family visiting from out of state. It was my first time staying at the resort so I was eager to check it out, after seeing such great reviews on Yelp and hearing great things from friends who have been there in the past. The employees working at the resort were very welcoming, professional and willing to go above and beyond to help their guests. The check-in process was very quick due to having
One of the most essential things for tourism to be successful in a particular place is a quality of the environment both natural and man-made. However the tourism industry involves doing many activities that have a negative effect on the environment.