In order to successfully expand it’s services into Canada, Uber needs to focus on a Strength & Opportunities strategy. The sources that were selected are all recently published to ensure up-to-date information.
Canada, also known as America’s sister country holds much resemblance in terms of inhabitants, economy, technology, government, and infrastructure to the United States. With so many similarities, the existing well-established system Uber already has set up in place for the United States can easily be transferred to Canada with minor changes.
Harnessing its existing strengths such as its powerful, reputable, and well-recognized brand name, Uber can enter Canada confident that majority of the target market is already aware of …show more content…
If there were no drivers, there would be no profits, and if drivers found other more favourable ways to make income, Uber would be affected drastically. This is an impactful flaw in Uber’s design. Drivers will often be dissatisfied due to no real employer-employee relationship due to only contract employment, lack of communication, and extremely minimal room for drivers to advance in rank or professionally develop.
There must be an optimal amount of drivers for Uber to effectively operate. A shortage of drivers would cause Uber’s renowned convenience and speed factor to dissipate due to longer wait times for rides. This weakness needs to be overcome to pursue opportunities, and requires that proper incentive and promotion is required to ensure a decent quantity of drivers before entry into Canada.
Canada being a very multi-cultural country, would provide opportunities for Uber if it were to integrate multilingual language support, providing support for languages such as French, Mandarin, Korean, Spanish and Cantonese. This would allow a larger market size to be targeted.
Uber needs to focus its entry into densely populated areas of Canada lacking a well developed public transit system. These opportunities can easily be taken advantage of if Uber was to further develop its existing strengths.
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Canada became an emerging country after the Second World War. There was a need for Canada to identify themselves as a distinct nation from Britain and the United States. The Trans Canada Highway became a visible nationalistic figure that set apart Canada from other countries. The Trans Canada Highway was a significant structure built in 1949 through 1961 that emerged as a result of a newfound unity and nationalistic view in Canada. Although there were many different political, personal and economical standpoints on the building of the highway, the finalization of the construction of the highway brought a unique unity that could be appreciated by all Canadians.
Canada is a nation that has been created through the unity of several nations and different cultures and is being recognized around the world through its appreciation of diversity and multiculturalism, unity, freedom and independence. In fact, although Canada is Internationally popular socially, economically, environmentally, politically, and geographically, people outside this country still have misunderstandings towards this nation. Therefore, despite the inaccuracy of Canada’s identity due to some people’s bias and lack of specific knowledge among social and environmental issues, the general global perception of Canada is fair and accurate as discussed by leaders and common people.
Canada is known for being the country filled with all different type of people from all around the world. The community that I have chosen to look in depth is Canadian Chinese.
This is why the other cultures do not seem like ‘alien’ to us. As professor Borroso from Duquesne University Pittsburgh says “The big difference with the globalization we have nowadays is the fact that it is not controlled by one or a few countries; it goes beyond any borders, it’s truly global and unable to be controlled by any individual government,” thus the people have become more tolerable. Countless fast food restaurants, television programs, diverse music and sports events from many cultures are becoming common. Few of the example are Hollywood and Bollywood movies, music from different parts of Asia, sports such as cricket is also becoming more common in Canada. Since we have greater access to the foreign culture, we have more choices. More than two-thirds of Canadian television is devoted to foreign programs as well. People from across the world, can find benefit in Canada. For instance, the refugee migrations have been part of human existence across the globe from time to time, the scale of the current refugee crisis is fuelled by modern advancements in communication and transportation, making it easy for refugees to come in and feel at ease as they can find food and items from their homeland in the market easily. Moreover, the ever growing technological advancements and transportations are beneficial to the
Planet Earth has about 195 independent countries around the world and Canada is by far commended for being one of the best countries to live in. Research shows that out of 195 countries, only 24 countries are nominated for being the best country in the world; and Canada is in the top three on the list. Just the thought that our country is ranked in the top three out of 196 countries is amazing and because of that, we should be proud to be Canadians. Aside from rankings, Canada has the freshest airs in the world and we also have free education and medical care. This is very advantageous for us because many countries don't have free education and medical care so if we are struggling financially we won't have to worry about having to pay the doctor if we are sick. Throughout this report, one will
...nguage, and religion all make up Canada’s human face, but also front how the cultural accommodation will continue with the risk of losing Canada’s main traditions. Faultlines again come into perspective within demographic issues, especially with newcomers/old-timers, aboriginal population expansions, and French/English language. The core/periphery model is also represented. The end of the chapter places a focus on Canada’s economic face as well, dealing with stresses inside the global economy as well as its strong dependency on the U.S markets (Bone, 169) especially with the stimulating global recession. Canada’s economic structure leans on the relative share of activity in the primary (natural resource extraction), secondary (raw material assembly), tertiary (sale/exchange of goods and services), and quaternary (decision-making) sectors of the economy (Bone, 166).
Canada is the best place in the word to do business and foreign investment. According to forbes magazines Canada is the best country in G20 for business and banking system has also rated as the world 's soundest for the past six years. There are some countries in the world with a triple A rating and Canada is one of them. This provide confidence to investors to do business in Canada.
Uber was formed in 2009 and after its historical success; it planned to expand into other countries like China, India Pakistan etc. The current challenge for Uber is the competitors in China and different regulations in these countries. Uber is facing challenges from two of its main competitors in the China. It hardly got rides of 1 million on a daily basis in China. Uber sales are slow in these countries. Now, the company is planning to think about the expansion strategy and its effect on the operations of the country. The important question here is to recommend that whether it should expand into other countries or only focus on the United States.
Canada is recognized for many different things but “two aspects of national identity that Canadians are most recognized for are hockey and multiculturalism” (Szto 2016, 208). Canada is home to families of a wide variety of backgrounds, largely due to immigration from other countries. Immigrants see that Canada has a lot to offer them in regards to being able to stay true to their culture as well as engage in Canadian culture. Hockey is one example of how different cultures come together and are able to bond with one another. Many immigrants have difficulty understanding and speaking English but over time they are able to learn and communicate and understand better. Hockey night in Canada has always been broadcast in English but for the past few years hockey night in Canada has also become available in Punjabi. During the summer Olympics in London news and updates were broadcast in many different minority languages, which allowed everyone in Canada to keep up with the Olympics coverage. From personal experience from Vancouver the winter 2010 and 2012 Summer Olympics in London, Omni, a multicultural channel had spoke over 10 different languages to help the minorities follow along this special event. Along with hockey coverage, news is also available in many different languages for example, Punjabi, Cantonese, and Mandarin. Adding examples within Vancouver, BC is the stores that we have local such as markets and smaller stores. In the cities in Vancouver, Canada is that we have a massive amount of immigrants. The non-speaking English and French people make it easier for them to read signs and store names. For example, in Surrey, BC, mostly or I should say half of the immigrants are South-Asians and they can not speak or read English or French so they have their own signs to be more helpful. That being said it’s a great opportunity to the immigrants to practice
Public transportation is an essential part of a city. A good public transit can encourage a city’s economic activities and can provide its citizen a convenient life. Does our Phoenix public transit work well? Does it provide sufficient service to the citizen? From my experience, the answer is no. This November I tried to attend the popular State Fair in Phoenix. However, I found that there were not any buses or metros could take me to the fair directly. It means I need 2 hours or more spend on the public transits. As the sixth most populous city nationwide (“Phoenix Quick Fact” 1), compared with Los Angeles and other big cities in America, Phoenix’s public transportation is indeed subpar. Due to Los Angeles has 154 bus lines and 30 metros (“Schedule”), New York has 316 bus lines and 28 subways(“Maps & Timetables”), while Phoenix only has 98 bus lines, and the number of metro line is only one! (“Route Schedules & Maps”) The problem is