Essay On Intuitive And Analytic Thinking

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In their article, Intuition in Judgment and Decision Making: Extensive Thinking Without Effort, Betsch & Glӧckner believe that intuitive and analytic thinking operate together to form a shared process of the integration of the information for judgment and decision making. It is through this shared process that intuition and analysis perform separate types of processing but integrate to produce an output in decision making. They propose that intuition is capable of processing multiple pieces together without cognitive effort. “Intuitive processes operate autonomously and automatically, that is, they function without conscious control and cannot easily be accessed by introspection” (Betsch & Glӧckner, 2010, p. 280). Analytic thinking guides input information such as search, generation, and change of information. “Analytic processes, in contrast, are…show more content…
First, intuitive and analytic processes are distinct. Secondly, intuitive and analytic processes have different potentials and constraints. Thirdly, intuitive and analytic are assumed to be component processes rather than diverse types of thinking. “Intuition and analytic thinking are assumed to be responsible for guiding diverse types of sub processes” (Betsch & Glӧckner, 2010, p. 287). Therefore, there is a collaboration or connection between the two. “Connectionist model helps to advance the bounded rationality approach as well as our understanding of strategic adaptation to situation changes” (Betsch & Glӧckner, 2010, p. 287). The connectionist will focus on how input information is represented in the mind. The relationship between positive and negative are expressed though the network which causes activation or deactivation of the linked elements of input. For the output, the options used are the ones with the highest activation and in the case of a single objective there are certain criteria that reflect the strength of the

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