Essay On Beyonce

1473 Words3 Pages
bulb-icon

Recommended: The music industry influence on society

Beyoncé Knowles is one of the most popular entertainers today. With a plethora of awards and nominations, Beyoncé has taken over the world one venture at a time. She is a phenomenal artist and business woman at the height of her career. She is a brand of her own and markets that brand effectively to the masses. Beyoncé is a marketing powerhouse with a span of international influence crossing boundaries unsafe for men to walk. This essay will reveal the marketing strategies enacted the mega superstar, Beyoncé.
Beyoncé Giselle Knowles was born in Houston, TX on September 4th, 1981. She began her career as a young child singing in local talent shows and in the all-girls group “Girl’s Tyme. She captured the public’s eye as the lead singer of the musical group “Destiny’s Child’. …show more content…

Beyoncé first debuted the single during the 2016 Super Bowl Halftime Show live in front of over a million people. The introduction of the secret song in such a big way is an explosive method of informing her target market of new developments within the brand. Formation promotes and publicizes the cause of black lives matter; the survivors of Hurricane Katrina, and feminism. Elle magazines says that “ Beyoncé declared herself an artist willing to use her power to provoke difficult but necessary conversations about the most fraught topics in American life”. Dressed in black leather resembling the Black Panther party of the 70’s, Beyoncé and her dancers owned the largest platform available for a political agenda. Days later Beyoncé released the video for Formation. The video served as a reminder of the pop starts position to her fans and critics. This video acts as an unpaid presentation of ideas that are considered to be controversial and not readily discussed in society anymore. Promotion’s ability to influence the masses depends on the source. Beyoncé is a trusted source amongst her legions of

Show More
Related

  • Analysis Of Lil Wayne 's ' Georgia Bush '

    1128 Words  | 3 Pages

    ... song entitled “Formation”. The filming took place in Los Angeles, but features references to Hurricane Katrina, with Beyoncé on top of a police car in a flooded street and later cuts to a man holding a newspaper with Martin Luther King Jr.’s face on it with the title “The Truth”. Later a young hooded boy dances in front of a line of police officers with their hands up before the video cuts to a graffitied wall with the words “stop shooting us “ tagged on it, at the end of the video the police car sunk with her on top. Not only did this song, bring awareness to the 10th anniversary of hurricane Katrina it also brought awareness to police brutality, racism, and the “black lives matter movement”. I stand with Lil Wayne, Beyoncé, the people of New Orleans and the countless others who are pushing for a change in the way minorities and the lower class citizen are treated.

    Read More

  • Beyoncé: A Modern Feminist

    1904 Words  | 4 Pages

    On the night of December 13, 2013 Beyoncé, released her fifth self-titled album on iTunes. The album caught many people by surprise because Beyoncé did not set a date for the album, nor did she use any promotion; she did release a video on her Instagram asking her followers if they “were ready”. The buzz spread through social media like wildfire. With no promotion or warning, Beyoncé album took the world by storm and made it for her audience and critics to take in the album and its contents. Many people loved the album for not only its catchy songs, but also the growth and “looser” conservative Beyoncé.

    Read More

  • Research Paper On Beyonce

    661 Words  | 2 Pages

    Confidence is the feeling that one can rely on someone or something (Dictionary). Being confident and being driven comes naturally to someone who wants to meet their goals. Beyonce started performing when she was seven years old, which means she has been using her talent for twenty eight years. Beyonce born and raised in Houston, Texas has performed in various singing and dancing competitions as a child and rose to fame in the 1990s. Through these twenty eight years, she has been with the group called, “Destiny’s Child”, went solo, got married to Jay Z, and has a daughter named Blue Ivy. Beyonce has

    Read More

  • Whitney Houston Research Paper

    688 Words  | 2 Pages

    Whitney Houston was born on August 9, 1963 in Newark, New Jersey. She died of an accidental drowning with heart disease and cocaine on February 11, 2012 in Beverly Hills, California. Whitney was the daughter of John R. Houston and Cissy Houston. Houston’s dad would later manage her production company. Whitney’s mom Cissy Houston, cousin Dionne Warwick, and godmother Aretha Franklin were all very known in American Gospel, pop, and soul music. Houston started her singing career at New Hope Baptist Church, where her mom was choir minister. When Houston was 15 years old, she was trying to get her first record deal. A few years later

    Read More

  • Formation At The Black Panthers, Malcolm X, And Black Lives Matter Movement

    1597 Words  | 4 Pages

    On February 7th during Super Bowl 50, Beyoncé took the field during the halftime show and shocked the world. She performed her new song “Formation”, which addressed all the criticism she received throughout her career, praised her African features, and paid tribute to Black History Month symbolizing The Black Panthers, Malcolm X, and Black Lives Matter Movement. This shocked everyone because they never thought out of all people Beyoncé would perform such a “racist” song. This performance received a lot of negative feedback which caused people to protest the NFL headquarters and say that she is promoting violent attacks against the police. Beyoncé’s super bowl performance was her way of stating she is unapologetically

    Read More

  • Beyoncé Feminism

    2056 Words  | 5 Pages

    On December 13, 2013 Beyoncé - who was named by the Time magazine as the most influential person of the year 2014 - unexpectedly released a self-titled visual album that went viral on the Internet, that is, it debuted at number one on the Billboard 200, and sold 828,773 electronic copies in three days becoming the fastest-selling album in iTunes Store history. After the release of the album the artist posted coupe of videos where she was walking her fans through her songs and music videos in the album explaining what was intention and the idea behind each song. In one of those videos she speaks about how she was looking for some videos on feminism on YouTube, and when she saw a TEDx video from Chimamanda Ngozi Adichie talking about feminism, Beyoncé decided to use it for her new single – Flawless - as in her opinion the music and the Adichie’s video suited very well with each other. By the end of the explanatory video she talks about ‘imperfection’ and embracing one’s imperfections, which she links to her another single Pretty Hurts. This song features the issues of sexual objectification of female bodies and the culture of perfection where women are valued only for their beauty. In another explanatory video she talks about owning her sexuality and body, especially after her pregnancy. As she explains it was her joy and her confidence that allowed her to show her body to the public. In the video she mentions that she is very well aware of the fact that she is showing her body, and that she is doing this partly for other women as well to empower them, and give them an example that you can own your body and your sexuality, even after body goes into a lot of transformations during pregnancy.

    Read More

  • Case Study: The Stefani B Collection

    971 Words  | 2 Pages

    Segment the marketplace and describe the demographic or psychographic profile of Stefani B 's primary target customers. Explain your

    Read More

  • Whitney Houston Research Paper

    1041 Words  | 3 Pages

    Whitney Houston to most was a very amazing and talented person who allowed life and its mishaps break her down. As a young girl she grew up in the church where she felt like it was a sign from God that she should be singing. Freud believes that religion is an illusion, an attempt to gain control over the external world. In his eyes saying that anything is a sign from God depends on how you vision life. There were times in her life where she would produce more music just to get thru the thing that she would be going through. She would use her music as a defense mechanism to get away from all of the abuse, problems with her marriage, neglect, and drugs. Defense mechanisms are ways to distort reality to reduce anxiety: Rationalization is giving a positive reason to a stressor and regression is withdrawing from reality and going to pastime.

    Read More

  • Essay On Demi Lovato

    894 Words  | 2 Pages

    Demi Lovato is a famous singer, songwriter, and actor born in 1992 in New Mexico. Although she was on “Barney & Friends” as a child, most people know her from her years as an actress and an occasional singer on disney channel. She co-starred in the famous movie series “Camp Rock” and also in the television series “Sonny with a Chance.” After these acting positions, Lovato began a career in singing. She has released many albums and has had many hit songs such as “Heart Attack” and “Cool for the Summer.” In 2012 and 2013, Lovato was a judge on “The X Factor” (Wikipedia). Singing is a huge part of Lovato’s life, and she pours her heart and should into her lyrics.

    Read More

  • Stuart Hall's What Is This Black In Black Popular Culture?

    1124 Words  | 3 Pages

    As it opens with imagery reminiscent of the aftermath of Hurricane Katrina in New Orleans, an event that devastated the black communities in the areas affected. The delayed assistance in New Orleans by the U.S. government stirred some controversy that led many to question how much America really cares about its black communities. Nonetheless, Beyoncé’s video is full of imagery that is associated with black culture, including historical references to black communities in the south. But what is really important about “Formation” are the lyrics. With lyrics like “My daddy Alabama, Momma Louisiana, You mix that negro with that Creole make a Texas Bama” and “I like my baby hair with baby hair and afros, I like my negro nose with Jackson Five nostrils,” Beyoncé is undoubtedly declaring her pride for her blackness as well as defending her child Blue Ivy who has always been scrutinized for the way her hair looked. Thus, this song is obviously geared toward the Black community which is obvious due to the lyrics and the imagery in the music video. To put it plainly, this song is a proclamation of Black pride and shouldn’t be thought of in any other way. However, after performing it at the Super Bowl people of other ethnicities became aware of the song and became offended by her performance as well as the lyrics. Controversy arose as people pointed out her backup dancers were dressed similarly to the Black Panther

    Read More

  • Essay On Aaliyah

    556 Words  | 2 Pages

    Aaliyah Dana Haughton was born on January 16, 1979, in Brooklyn, New York . Raised in Detroit , Michigan . Aaliyah Dana Haughton started voice lessons shortly after she learned to talk As a young actress/singer competed successfully on the television program Star Search at age 11. That same year, she performed with R&B legend Gladys Knight, the former wife of her uncle and manager, Barry Hankerson, at a five-night stand in Las Vegas.

    Read More

  • Georgia Bush By Lil Wayne

    1088 Words  | 3 Pages

    He was tired of George Bush ignores the real problems that were going on at that time. Thousands of people died. Lil Wayne knew that this song would bring more attention to the disaster that was going on in New Orleans. Today in 2016, 10 years later, after hurricane Katrina, singer Beyoncé brought more attention to the city of New Orleans with her song entitled “Formation”. The filming took place in Los Angeles, but features references to Hurricane Katrina, with Beyoncé on top of a police car in a flooded street and later cut to a man holding a newspaper with Martin Luther King Jr. face on it with the title “The Truth”. Later a young hooded boy dance in front of a line of police officers with their hands up before the video cuts to a gratified wall with the words “stop shooting us “ tagged on it, at the end of the video the police car sunk with her on top. Not only did this song, bring awareness to the 10th anniversary of hurricane Katrina it also brought awareness to police brutality, racism, and the “black lives matter movement.” I stand with Lil Wayne, Beyoncé, the people of New Orleans and the countless others who are pushing for a change in the way minorities and the lower class citizen are

    Read More

  • Trait Theory Of Personality

    1460 Words  | 3 Pages

    Beyoncé born in September 4th 1981 is known for her fierce look and electrifying sound that has been present in the entertainment industry since she was 15 years of age. Beyoncé’s ability to perform with unparalleled confidence and exuberant passion has won her twenty Grammy awards, three world music awards, six American music awards, and eight billboard awards.

    Read More

  • Research Paper On Mariah Carey

    1612 Words  | 4 Pages

    Mariah Carey was born March 27, 1970 in Huntington, Long Island, New York.  Her parents are Alfred Roy Carey and Patricia Carey who was a voice coach and opera singer. Mariah Carey shocked her family when she inherited her mother's vocals so she began singing lessons at age four. Today she is one of the most known artist but is also a film actress, music producer, songwriter, and she has won many awards. The day after she graduated high school she moved to New York City to pursue her music career. She started her career as a backing vocalist for Brenda K. Starr who gave columbia records Mariah’s demo tape at a party thrown by CBS records. The goal was to give the demo to a man named Jimmy Greenberg but it ended up in the hands of the president of Columbia records, after that her career took off.

    Read More

  • Music Video Analysis: If I Were A Boy

    1150 Words  | 3 Pages

    It has been played in many other countries and is listed in many major hit charts in those countries. It became one of her best-selling singles. Beyoncé has been singing about women’s independence since she was in the hit group “Destiny’s Child”. Many of her songs support women’s lifestyle and keep cheering up girls with her powerful and expressive vocals (Armstrong). In addition to her songs and lyrics, her beautiful appearance fascinates many female audiences and influences from teenagers to grown-ups as if she was a role model. A negative side of the video is that the video gives the impression that men are always to be blamed and women are always “victims” of the relationships, which is not

    Read More

More about Essay On Beyonce

Open Document