Effects Of Technology On Hip Hop

1500 Words6 Pages
With each passing year, technology has become highly involved in our lives, and continues to at a rapidly increasing rate. Technology, in many ways, was designed to help people in various fields of work. However, it has also achieved the reciprocal. Where does music lie? Has technology hurt or helped the field of music, specifically hip-hop? What do these advancements mean for the genre? Technology has helped hip-hop in several ways. The first and most obvious way is through the introduction to digital music. With software such as Pro Tools, Logic, Cubase, and more, technology has opened to portal to a completely new world of digital music. Such an expansion has allowed hip-hop artists more creativity in their craft. There are many artists…show more content…
The most significant down side to technology is the loss in revenue from album sales. Illegal downloading of music has become prevalent in today’s society, and many artists—major or independent—receive little to no profit from album sales. Many companies, such as Apple, have tried combating the issue with protected file formats, but a loophole has always been found to bypass the protection. Unsigned and independently signed artists hurt the most, as they pay almost everything out-of-pocket to produce their music. The only feasible response to the loss in revenue, artists have found, is to increase tour dates. In today’s age, it is not rare to find artists who tour more than eight months out of each year. Touring has become one of, if not the only, reliable source of income for many…show more content…
Hip-hop is moving backwards in the sense that it is regaining its revolutionary and activist voice, as more independent artists are claiming control of the spotlight. Hip-hop is moving forward in the sense that it is no longer catering to one general sound, and corporate labels are losing their grip on the images that get displayed to the masses. Hip-hop is becoming more local. Hip-hop is becoming more about the experience, and less about what is hot and on the top 100 right now. Hip-hop is catering more to the individual’s unique taste, rather than mass-producing one sound and one message. Hip-hop, in the future, will be able to truly uphold its title as “the people’s genre” again. Hip-hop is being reborn, and being returned to a state that runs on artistic investment rather than commercial
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