Eco Industry Case Study

Green Supply Chain Management has played an important role to achieve profit and market share by minimizing company environmental risks and impacts, while increasing their ecological efficiency. A study has shown that green supply chain management can be divided into ... ... middle of paper ... ...e of water and provide awareness about green friendly environment to general public. 10 CONCLUSION: It is conclude that Green supply chain is a new concept, need awareness and become popular in organization. Due to government pressures and make image in consumer’s mind company follow green SCM process, giving them green products and prove themselves a social responsible citizen. Though there are some difficulties to setup green supply chain process in organization and sometimes sales become decrease but it is a long term relationship which is profitable for organization as well as environment too.

FACT IDEA LEARNING OUTCOME ACTION 1. Recycle and Organic Clothing symbolize the Green Marketing 1. Recycled and Organic clothing can help to boost us the economic growth while introduce a healthy lifestyle towards society. 2. Clothing also can be produce by using organic element especially for the consumers that seeking eco-friendly products.

In the past few years, to feature the environmental and sustainable responsibilities with the business world, great developments have been made. To incorporate these strategies increasing number of organizations have started to explore in making green production to products as their competitive advantage in the market. The following essay talks about the advancements and the benefits for having the green supply chain as a process of the business and its future in the industry. The approach to Green Supply Chain Management (GSCM) aims to provide companies with a supply chain route, which focuses on ecological and sociological aspects while making a managerial decision. There is a growing need for integrating environmentally sound choices into supply-chain management research and practice.

It means developing and promoting products and services that fulfill the customer needs with respect to quality, utility and price, without having negative effect on the environment. Negative effect on environment is with respect to the use of raw material, consumption of energy, etc. It is even about selling products and services based on the benefits it fetches to the environment. Such product may be environmentally friendly in itself, or may be produced or packed in an environmentally friendly manner. Green marketers use this technique to market and promote their products and services.

They seek to go above and beyond traditional marketing by promoting environmental core values in the hope that consumers will associate these values with their product or brand. They have become well known for their commitment to the environment as they have leveraged on sustainable practices as a means to gain market share. The unique scenario of Starbucks is the seamless integration of green marketing strategies in their operational framework. The company’s image is built on their commitment to proper waste disposal and material reductions use. They utilize this campaign framework in teaching their customers on the proper ways on how to reuse, reduce and recycle.

To address this problem, green architecture made its mark. Green Architecture is the practice of creating a structure which would benefit the environment and is ecologically responsible. It lessens the impact by using resources which are energy efficient, less harmful to the environmental health and human well-being. Not only is it advantageous to the environment, but it is also advantageous to the welfare of the society or the people itself. There are a variety of benefits because of green architecture taking effect.

Going green is at the heart of Mean Green Cleaning 's (MGC) core business values, and coincidentally at the core of the change occurring in the cleaning industry. With MGCs services focused clearly on “going green”, they are poised to gain a competitive share of the expected cleaning industry. Further, by using products from the leading producer of green cleaning products, MGC have an advantage over other small businesses. Green cleaning products and procedures are becoming prominent as environmentalism becomes mainstream and new environmental regulations pass; businesses should keep in mind the benefits of being green. For all types of cleaning, there is an opportunity for businesses that use the new technology to advance over the many

Green behavior is a mode of human development in which resource use paths to meet human needs at the same time preserving the environment so that these needs can be met not only in the present time but in many generations to come. Green behavior development ties together concern for the carrying capacity of natural systems with the social challenges faced by humanity (What Is Renewable Energy?). Green energy is good because, its domains are economics, ecology, and politics, and it will benefits the environment and plays a big role in the society today. Green energy is so sustainable architects continue to envision the utopian cities of the future, but one thing is certain; innovation means sustainability. In the midst of a global ecological crisis, architects and designers are relentlessly pursing design strategies that manage to mitigate the toxic byproducts of our consumption habits, while maximizing our use of sustainable energy sources.

Green supply chain management (GSCM) has been adopted as an antidote for a best practice in the construction industry. Green supply chain management aims to maximize the overall environmental profit by adopting a life cycle approach through green design, green material selection, green manufacturing, and sales and recovery. Therefore, it helps the firm to realize its sustainable development and improvement

2.3 Environmental Responsibility in MNCs Recently, MNCs faced the environmental sustainability challenge when growing their business. Important role should be played by MNCs through suitable strategies and operations, an example of green processes and product development. Besides that, concept such as design for environment, eco-design, extended producer responsibility and product stewardship are becoming more and more common in corporate culture. (Albino, Balice and Dangelico, 2009, p. 83 and 86). As a result, the effective development of green products has an essential role in creating successful environmental strategies, and to help companies and economies towards environmental sustainability (Pujariet al., 2003).