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The impact of the Internet
The impact of the Internet
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Twenty-five years ago, the internet has played a leading role in people’s lives and countries’ economies. The number of people who use the internet has increased dramatically over time. In addition, they use it in every parts in their daily life. In the past, when people think about the internet, they often think about information. These days, more people think about shopping. Online shopping, which lets customers buy products from a seller through the internet by using web sites, which is one type of electronic commerce. Nowadays, online shopping has become widespread for people and retailers. Retailers have realized that they should move with the times. Therefore, retailers have changed to keep up with this development. Also, they know that E-commerce will push local economies into a booming future. E-commerce gives local businesses new potential for growth unlike traditional retail which does not have the …show more content…
Online shopping will be more popular than traditional shopping which means a growing economy due to the increasing of E-commerce and online sales. Elaine Giles says that people are realizing that the number of internet sites for shopping will increase (Daily Telegraph Reporter 2009). According to Forrester Research, online sales will double from $16.9 billion in 2009 to 33.3 billion in 2015. Online selling is rising by 10% yearly. The big retailers, who want to change overseas GST, have developed their own online sales strategies (Apostolou 2011, p.32). They know that economies will be positively affected by online shopping. Deloitte Touche Tohmatsu partner assurance and advisory Andrew Griffiths CA says that the retail sector has developed quickly in every segment (Apostolou 2011, p.35). Indeed, a report shows that online retail increased by 12% compared to the last year (Bainbridge 2013). Thus, traditional retail will suffer if they do not develop because of the spread of online
Key Issues The growing popularity of online retailing is attracting competition from traditional and online multi-retailers such as Wal-Mart and Amazon, which are gaining considerable market shares in many of the product segments included in the specialty retail sector. Currently, the majority of revenue is generated by store sales, but online sales from the stores’ websites are increasing. With the US dollar getting weaker, international sales from these US based websites are increasing too. This creates a significant positive outlook for the large incumbent players but also acts as a significant barrier of entry for new players.
Amazon.com operates in the Online Retail Industry. The sector is one of the fastest growing globally and is outperforming the ordinary retail marketplace. It was created after 1995 and it was only the Internet that made it possible for such an industry not only to be established but to become one of the most flourishing sectors in the business environment. What is interesting is that Amazon.com, together with eBay is the pioneer in the field. Both companies were launched in 1995 and are still extremely successful. The creation of e-mail in 1996 had a huge impact on the development of online retail by introducing a fast and easy way to communicate with customers. For this two-year period Internet usage doubled annually, thus, allowing for the expansion of the industry. Google is launched a year later, in 1998, only to become the most used search engine in the world and an essential partner for the online retailers by helping them tailor their websites to customer’s personal preferences and by advertising. After that, more and more people see the opportunity in the growing industry and enter it. By 2001 there are more than 513 million Internet users globally, which calls for action in terms of creating regulations and laws to protect the users and personal property. In 2003, Apple launches iTunes, and provides a platform for low-cost digital downloads. Another major change is the appearance of social media from 2004, which is one of the biggest influencer on the state of the industry. With the launch of iPhone in 2007, this trend strengthens as people get to enjoy the Internet anywhere they want to. From then on, technological advancements have made it extremely easy and fun to shop online, making it ...
Executive Summary India is witnessing a great amount of upward growth in its retail industry making it become the most flourishing sector of the fast growing Indian economy Amin, (2008). The tremendous growth in its economy has come due to plenty factors such as a major change of demographical situation, an increase in the quality and standard of living for the modern and urban citizens of India, frequent change in the buyers behaviour due to change in taste and preferences, rising domestic income among other factors that have contributed toward the notifying change Srivastava, (2008). There is no doubt about it that India is booming in its economy and retailing is definitely a major contributing agent to improve India’s dynamic income
E-commerce Effect on Traditional Bricks and Mortar Examining the online effect of retail shopping, it is highly relevant to look at the impact the trend and how it is changing traditional bricks and mortar establishments. Currently, most retail business is experiencing a rapid decline in retail sales as the consumer is choosing alternatives online. Millennials lack the drive to shop in retail establishments contrary to generations before them. This generation values their time differently and views in-person shopping as a substantial sacrifice and would prefer to spend their time with friends or having adventures. Important to ask the question, “What does the future appear like for bricks and mortar and how can they ride out the storm?”
Over the past few years, the Internet “is fundamentally changing the way companies operate,” to create additional revenue streams and refine the way they do business with existing customers (Ecommerce). E-commerce is crucial to the future success of companies, and those that do not embrace the Internet to conduct its business “will be destroyed by competitors who are leveraging the power of the Internet” (Ecommerce).
Based on these concerns, retailers in the international marketplace have their work cut out for them. But through proper education of consumers, and the ever-expanding growth of the infrastructure in many countries, the future seems to be leaning heavily towards using the Internet for many needs.
What happened if surveillance of consumer by retail anthropologists should not be allowed? Shopping activity has a vital role in the economy today because it impacts to all aspects of developing economies. With the development of the society, consumers have changed their habits when they shop. They focus on the service of the store which is good or bad, so they can decide where they can shop. To meet this demand of the consumer, the retail store and business are hiring retail anthropologists to find out how and why consumers buy or not buy products and the processes of customer shopping like. Retail anthropologist is a person who studies shopping habits based on the information that he or she supervises the consumers in order to choose the best locations for new retail store and the best designs for the space within each store. Some people argue that surveillance of consumers is manipulative and unethical; however, it will bring some advantages for both consumers and retail store because it can make consumer easier to shop, help retailer follows the consumer, and improve customer experience.
When Amazon.com launched its online retailing strategy in 1995 and began to reap benefits, many analysts viewed doing business and shopping online with great optimism (Denise, 2004). They anticipated for a day when people would be able to order their shopping items from the comfort of their homes. Consequently, customers would see little or no need at all to physically visit traditional in-stores to make their purchases. It is now a decade and a half down the line and online shopping has taken the business world by storm with more and more companies opting to test the sweet waters of online retailing. Analysts foresee a rapid growth of online shopping in the next decade or so though some reports still show a significant number of consumers across the world who have never attempted to do their shopping online. The growth in popularity of online shopping points to the presence of certain advantages, which are not available in traditional shopping. At the same time, it alludes to the existence of differences between the two types of shopping. This paper shall discuss the growth of online shopping around the world and provide statistical evidence of this growth in the United States, Australia, and the United Kingdom. It shall also elucidate the differences between online shopping and traditional shopping.
The Information revolution is changing our daily lives. With the rapid development of computers and the internet, online commerce has become quite common and plays an important role in the modern world. Online business has been booming in recent years. US online retail sales rose an average of 11% in the first three months of 2009 (“US Online Sales Up,” 2009). The growth of online sales may be due to the growing number of consumers who shop online.
When comparing two different ways of shopping most people do not even think about, they do both and not even realize it. In today?s society people shop while at work, after work and on the weekends, whenever time permits. Did you ever stop and think how can I get more time in the day for family or just myself? The best way to figure out with all the recourses we have; still most of us go into a store and spend time looking through racks and waiting in endless line to just purchase something. I compared going into a store verses online shopping; to see which on will save you time and money.
Salisburyet al., 2001 explain that online purchase intention as a construct that provide the strength of customer intention to purchase on internet. When evaluating online consumer behavior it is observed online purchase intention is more applicable measure of intent to use web site (Pavlou2003). Further pavlou define purchase intention dependent on many factors. For the promotion of online purchase intention in consumers, online retailers will need to emphasis on these factors to enhance online purchases.
In today’s era “INTERNET” is playing a significant role in our daily life. People can walk through the internet to one who is actually living on the different side of the planet, can send mails round the clock, search information & even buy things online. With this invention of internet there is a shift in traditional way of shopping. Now there is no need to open a physical store. One can be active at any time and place and purchase products and services. The number of users of internet is increasing day by day which means that online shopping is increasing. Various characteristics of online shopping is making it more convenient for the customers, as compared to traditional way of shopping such as the ability to view and purchase goods and
Electronic Commerce as popularly as E-commerce has become a big deal in our growing economy due to the increase use of online systems. E-commerce now of the fastest growing business in the world. The technology has change the way of business. Business that have physical location have now made it an effort to focus their online business. It is the new sort of business platform where you can make use of different technologies like electronic data interchange or transfer document electronically. Online business is an effective of sales.
Online shopping is the latest and greatest craze in the history of the internet, it’s fantastic! You can sit in the comfort of your own home, being as daggy-looking as you like and shop for all your pantry needs or buy that dress you’d like to wear out this weekend, its takes shopping to a whole new level. My favourite online shopping (because I’m female) is online fashion, I love the convenience of being tired and not having to go anywhere to get an outfit.