Dunkin Donut Ads

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Recommended: The sexualization of women in advertising

The Blackface donut Asian is well known for they're weird and somewhat controversial ads. However, the Thailand dunkin donuts ad is one of the most racist and sexist ads made. In this ad found on billboard in Thailand there are strong undertones of racism, sexism, black face and contains cultural appropriation. The ad shows a women painted black holding a black donut. The model used is asian and the background is black. As a matter of fact everything in this ad is black besides the makeup used on the model and the dunkin donuts logo. The model's hair is pinned in a black beehive like hairstyle. The models eyebrows are thin and she appears to be naked. There is no sign of the women wearing any clothing. The bare look of the skin is used …show more content…

Int the ad the donut is what they're selling. Due to the way the the audience eats, the senses such as the eyes and mouth. The eyeshadow being worn in the ad is a champagne undertone duo chrome metallic green apple color. Green is one of the colors used for appetite. Green is also known as a calming color and the color of a attention getter. The mouth a bubblegum pink color showing passion and sexualizing the model to attract the men who may see. They also want you to see the logo that is a bubblegum pink and a creamsicle colored orange the bubblegums color is directed towards the color of lipstick on the model. Pink being associated with desire, hunger and passion. Red and undertones of red have an intense color , pink however has a association of love, romance and friendship. This contributes the model being sexualized as a way to appeal to men who stumble across The models skin and background color are black and provide negative annotations. Black can be associated with elegance, evil, and mystery. The colors of the model contribute to the ad but the logo as …show more content…

Colors used in the font not only stand out but contributes to the tone of the ad.The font color orange has the emotions of attraction and happiness.The logo being the only color in this ad shows that the ad is tapping into the senses.The use of colors in the ad can persuade an audience to feel happy and hungry, making the audience want to try the donut or go to dunkins donuts. They also want you to see the logo that is a bubblegum pink and a creamsicle colored orange the bubblegums color is directed towards the color of lipstick on the model. Pink being associated with desire, hunger and passion. Red and undertones of red have an intense color , pink however has a association of love, romance and friendship. This contributes the the model is being sexualized as a way to appeal to men who stumble across this ad.This is a reference to a certain look of a women from a certain

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