The “Defining Moments: When Managers Must Choose Between Right and Right” written by Joseph L. Badaracco Jr. real life situation, involves the manufacturing and marketing of RU-486, the French abortion pill. The real life situation, involved various stakeholder groups in a decision of manufacturing and marketing the French abortion pill; Roussel-Uclaf a pharmaceutical company, and Dr. Sakiz were making the decision. Dr. Sakiz was a physician with a longstanding personal commitment to RU-486. He would make the final decisions on the introduction of the drug. Dr. Sakiz helped in developing the chemical compound; on which RU-486 was based.
“In a business context, customers, investors and shareholders, employees, suppliers, government agencies, communities, and many others who have a “stake” or claim in some aspect of a company’s products, operations, markets, industry, and outcomes are known as stakeholders. These groups are influenced by business, but they also have the ability to influence businesses; thus, the relationship between companies and their stakeholders is a two-way street. Sometimes activities and negative press generated by special interest groups con force a company to change its practices” (Ferrell 31-158). Thus, the French abortion pill’s real life situation, stakeholders were; the pharmaceutical industry, anti-abortion groups, women, Hoechst, Roussel-Uclaf’s employees, the French Government, the French Ministry of Health, and China. Each stakeholder has its own basic values underlying their respective positions; some might have the same basic values or have their own basic values, don’t share basic values. The pharmaceutical industry and its employees would win and lose in the decision that would be made. I...
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...mma in a deontological manner but completely opposite to Dr. Sakiz’s deontological approach.
Those were the stakeholder groups and their basic values, involved in the real life situation of the French abortion pill: RU-486. The dilemma Dr. Sakiz faced between his personal values and the company’s values; basically making a decision between right and right choices, just as the title of the case implies. And how he came to terms with the dilemma he was facing. I stated my prospective on this real life situation; if I were to be in Dr. Sakiz shoes, what would I have done and why would I have done it.
Ferrell, O.C. "Business Ethics." Ethical Decision Making and Cases. Michele Rhoades, Joanne Dauksewicz. Mason: South-Western Cengage Learning, 2011. Print.
Badaracco Jr., Joseph L. "Defining Moments: When Managers Must Choose Between Right and Right." Print.