Social and ethical issues to be considered A plethora of studies have been presented to describe the issues concerned with social ethics in regard to internationalization of business activities. For instance, Lee (2009) indicates that corporate social responsibility (CSR) has increasingly become very concept in many organizations with national or international scope. However, Asia is a region that is huge and assuming that XYZ is focusing on multiple countries as a base of its business expansion, then the complexity of the social ethical conditions become even more complex. Lee (2009) and Steenkamp (2001) posit that some of the most common social and ethical considerations that should be considered by an expanding organization are: human rights, environmental regulations, employment practices and corruption. Employment issues Al-Emadi & Al-Asmakh (2006) argue that in some nations, ethical issues may be associated with employment practices.
To understand the impact of globalization on human Resources you must understand what globalization is and what it does. Globalization is a “process by which the experience of everyday life, is made clear by the dissemination of goods and ideas, is becoming consistant globally. Aspects that have also added to globalization include increasingly sophisticated communications and transportation technologies and services, mass relocation along with the movement of peoples, a level of economic activity that has outgrown national markets through industrial combinations and commercial groupings that cross national frontiers, and international agreements that reduce the cost of doing business in foreign countries. Globalization offers huge potential profits to companies and nations but has been complicated by widely differing expectations, standards of living, cultures and values, and legal systems as well as unexpected global cause-and-effect linkages (Encyclopedia Britannica).” Globalization is a word in business that indicates the incorporation of an organization's operations, processes and strategies into various cultures, products, services and ideas. While globalization has evolved, the responsibility of human resource management should not be understated.
In particular, it is the way of living, behaving and treating other people in order to be a good person, or to be respec... ... middle of paper ... .../s10551-010-0452-y Skudiene, V., & Auruskeviciene, V. (2012). The contribution of corporate social responsibility to internal employee motivation. Baltic Journal of Management, 7(1), 49-67. doi:http://dx.doi.org/10.1108/17465261211197421 Dincer, B. (2011). Do the shareholders really care about corporate social responsibility?*.
The global economy not only offers great opportunities for multinational enterprises but also on the other hand, creates many difficulties for them. Therefore, success in the large-scale economy requires a number of elements. One of the major determinants is dependent on global managers. In the operation of organizations, managers may encounter different international management challenges that restrict their business development. These challenges often include issues associated with the host countries, the global workforce diversity management, management across cultures, difficulties in competitive global business environment as well as in the process of global planning and controlling.
Corporate Social Responsibility (CSR) and Ethics in Marketing When talking about Social Responsibility and Ethics with respect to marketing, the marketer needs to properly understand the... ... middle of paper ... ...olutions in a socially responsible manner are the most expected to be successful. It is highly believed that an effective marketing is undoubtedly the ethical marketing. Effective marketing is all about developing and satisfying a long-term link with the consumers. Caring about the customers not just leads to higher levels of profits (or attaining company’s goals if a company is not-for-profit Company) it is the highly ethical thing to carry out. Deceiving consumer might aid a company’s profits during the short-run, however is not the means for building a successful business.
It gives rules and regulations, by which the Board of directors ensures that the organization is loyal, accountable, and transparent to towards the relationship, which it shares to its different stakeholders like customers, employees, management, financial consultants, government bodies and other important communities. As the main aim of any business organization is to make high profits. But now these days it’s not enough to make high profits only, it also needs to be a good corporate citizen in the society, to behave in ethical manner and must have some healthy corporate governance enactment. The Quality of any business organization’ corporate governance affects the value and the risk of the organization. Strong corporate governance is required for the effective and efficient of any business organization to stay in the market.
Through this research it can concluded that company culture not only affects and defines the company and the employees but marketing strategy as well. Furthermore, it would be beneficial to marketers and company executives alike for additional research to be conducted about how marketing can drive company culture and vice versa. However the empirical evidence of the numerous companies that already demonstrate excellent corporate culture and strategic marketing.
This concept further builds the theory that a business relationship could be motivated by the idea of trust and empowerment. Modernization of technology is a global tool utilized by small and large business’ in effort to further the corporate goal. However, as with any other fundamental tools of the business trade, information technology often requires constant monitoring for ethical and other types of flaws. Luckett (2011) noted that “the introduction of technology is often plagued by problems. Unexpected social changes can sometimes have negative effect on the societies in which technology is introduced” (p. 92).
Application of moral philosophy in business occurs in four critical areas. These areas include: foremost, corporate culture- business ethics simply refer to the extent through which an organization has integrated moral philosophies into its global business practices. Corporate culture concerns itself with ways through which a business organization creates a culture of ethical and honest business practices through the creation of a code of conduct that the organization utilizes to shape the behavior of its workforce and leadership. Secondly, discipline- moral philosophy is applicable on a more practical degree in order to determine ways of disciplining employees who exhibit behaviors outside an organizations accepted norms and culture. Third, employee relations- moral philosophy enables a business enterprise to evaluate the continuous relations between employees and the management within the company, both in terms of ethical considerations and in terms of discipline, for instance, employee- manag... ... middle of paper ... ...ch as flexible working programs.
According to Morgan, Many activities will change when Human Resource Management will go global based on the types of employees, countries where operations will be held and different human resource activities used. Whereas Desatnick and Bennet stated that, the complexities and issues in employment of different categories of workers and operating in different countries is the main variable that distinguishes local and international HR not the different human resource activities used. There are many differences between International and Domestic Human Resource Management. Some of them were stated by Brewster and Bennet (2010). These include differences in laws and regulations, organizational structure, cultures, skills and performance management.