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Related Literature Disaster Preparedness provides for the key strategic actions that give importance to activities revolving around community awarenes...
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One fateful afternoon in 2011, David Daigle, Associate Communication Director, at the Center for Disease Control (CDC), purchased eighty-seven dollars worth of zombie related stock photography – convinced that this would be the key to engaging a young and media savvy audience in a conversation about disaster preparedness. Daigle concluded – based on his personal affinity to zombie culture – that there are a similarities to the items one would need in a disaster kit and to those necessary to survive a zombie attack and that this unique connection would be relevant to a zombie crazed society.
Realistic shows that depict the horrifying life of surviving a disease prone society, such as: The Walking Dead (a popular television series on AMC), have citizens convinced that the pragmatic story telling of Hollywood’s finest is palpable. While, citizens have a healthy fear for the undead, there remains a high demand on the entertainment industry to provide more zombie folklore. Without delay authors, entertainers, and the like have developed a large zombie pop culture that surrounds books, movies, blogs, televisions series, fan fiction forums, and even realistic online groups geared toward preparing for such an event. With the growing alarm for the seemingly viable coming of the zombie apocalypse, it is no wonder Daigle came to his conclusion.
There is no question that when a natural, man-made or zombie disaster strikes, it is important to be prepared. However, the challenge for CDC was how to engage an audience in this seemingly lifeless –literally– and uninteresting information. The purpose of this case study is to (1) track CDC’s disaster preparedness zombie apocalypse campaign through relevant media outlets, (2) examine the key messag...
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Dillingham, I. (2014, April 5). Zombies invade local community center. Retrieved from https://www.michigandaily.com/news/zombies-invade-ann-arbor-train-public-health-students
Haiken, M. (2014, March 18). Is the CDC planning for a walking dead zombie apocalypse? Retrieved from http://www.forbes.com/sites/melaniehaiken/2014/03/18/is-the-cdc-really-preparing-for-a-zombie-apocalypse-not-exactly/
Holiday, R. (2012). Trust Me, I'm Lying: The Tactics and Confessions of a Media Manipulator. New York, NY: Portfolio.
Muncie Free Press. (2012, September 7). CDC and FEMA warn of impending zombie apocalypse. Retrieved from http://www.munciefreepress.com/node/26819
Shirky, C. (2008). Gin, television, and cognitive surplus. Edge, (255).
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The article, “First, Eat All the Lawyers”, is an intriguingly written piece by Torie Bosch. Bosch is an editor for Future Tense, a digital magazine. Bosch 's editorial focus is on new innovations in technology and how this wave of the future impacts our current and future societies and public policies. The article meticulously analyzes in vivid details and with valid points the reasons as to why zombies are so popular within the American culture and, considering this is the month of the zombies, there is no pun intended. The article pulls you in and holds your attention by engaging you in a thought process in which you begin to examine yours and America 's past and current economic growth rates and issues.
"In Case of a Zombie Apocalypse." Costco Blog. N.p., 22 Oct. 2008. Web. 03 Dec. 2013.
Although the zombie metaphor focuses primarily on fear involving unconscious contributors and their mission of adding to their population, the fear of governmental control and how society responds to the epidemic is also an issue that needs to be considered. In this scenario, the viral outbreak is not only a threat to individual health but also to the stability of society as a whole.
Zombies; cannibalistic monsters; decomposing corpses brought back to life; the walking dead. We all know of them. They are one of the most popular doomsday themes to pull from for movies, games, and tv shows. We are all familiar with what your standard zombie would look and act like, despite them being a fictional creature. The zombie franchise is booming and with so many zombie centralized medias out there for consumer enjoyment, it’s to be expected to see some variation within the monsters themselves. Two popular apocalyptic games, Dying Light and Dead Island, are two prime examples for how dissimilar they can be. In these two games the zombies differ greatly in appearance, capabilities, and specialties.
News of the devastating hurricane Katrina and its economic, political, social, and humanitarian consequences dominated global headlines in an unprecedented manner when this natural catastrophe struck the region of New Orleans in mid August 2005 (Katrinacoverage.com). As a tradition, large-scale disasters like Katrina, inevitably, bring out a combination of the best and the worst news media instincts. As such, during the height of Hurricane Katrina’s rage, many journalists for once located their gag reflex and refused to swallow shallow and misleading excuses and explanations from public officials. Nevertheless, the media’s eagerness to report thinly substantiated rumors may have played a key role in bringing about cultural wreckage that may take the American society years to clean up.
"Turn and Turn about; in these shadows from whence a new dawn will break, it is you who are the zombies."
Today millions of Americans seem to be awestruck by the zombies that are portrayed in movies and television shows, but what if they weren’t really into zombies like we think they are. Some people believe that we are not obsessed with zombies. They believe that we are obsessed with the people who are living in the shows and what they happen to be surviving is a zombie apocalypse. These people have some logic behind their argument and it’s easy to understand it.
Max Brooks touches on the fact that zombies were a joke a couple years ago when the reigning monsters were vampires and werewolves but now they have risen to the top of the horror industry. Zombies are taking over movies, television shows, video games and practically any other media form you can think of. Brooks believes the rising fascination of zombies is related to watching the fictional destruction of our society and knowing it is not real and being able to turn it off rather than realizing the downfall that is actually occurring. He believes that zombies have been so popular because it allows people to have a feeling of control because they know the dead cannot rise so watching different scenarios of the world almost ending due to an epidemic
The Zombie catastrophe has captured more victims and spread from the countryside to the whole of Pennsylvania. They are everywhere and eventually outnumber the humans in the film. The dawn begins in the television studio as well as the housing project in Philadelphia. Eventually it moves to the shopping mall outside the city to show the suburban society instead of the rural society shown during the night. Here, Romero critiques the consumption of the society equating the Zombies to the mindless consumers, by using the zombies who are in the mall by instinct and alluding to the way American society’s consumer-oriented approach at the time. The incidences at the mall depict the opinion that everyone is participating in the capitalist system by trying to acquire more things. Romero thus dwells on the consumerism aspect of the American society where and the zombies represent the mindless in the society who go around searching for goods to define their lives instead of minding about the people around them (Bailey 98). The theme of racism and capitalism is depicted when police raid the minorities and the zombies who equate capitalism to the marginalization of
A notable seller in the past ten years has been zombie movies and related media. Among zombie movies, eight of the top ten best sellers have been in the last ten years. Why is it that a concept that came into the public eye in the thirties with the release of “White Zombie” only became popular in the last ten years?
In the article, “A Zombie Manifesto: The Nonhuman Condition in the Era of Advanced Capitalism” by Sarah Juliet Lauro and Karen Embry, the authors’ evaluate the idea of the zombie and its connection to capitalism and post-humanism. According to the authors, the zombie represents much more than just a fear, it represents a loss of oneself to many different things, primarily to a capitalist society. The authors have come to the conclusion that humans have a fear of what they cannot control, and that is why the zombie is so big in entertainment. We see zombies everywhere, in movies, books, tv shows, fundraisers, marathons, and so much more. They have been around for decades, but recently they have become very popular. The authors believe this is
The idea of a zombie is made up and it comes from nzambi, the Kongo word for the spirit of a dead person. In states such as Louisiana, or the Creole culture they believe zombies represent a person who has dies and brought back to life with no speech. Kings psychological argument on how we have an urge to watch horror movies because it helps to re-establish our feelings and feel natural again. Klusterman’s sociological essay helped us see the comparison of zombies and humans in real life. In conclusion zombies are not real, they are make believe but help bring a sense of normality to
It all started two weeks ago. I was at work and I got a call from my wife. She told me my son was sick and they were on their way to the E.R. I had no idea what was going on but now we have discovered that it’s a zombie apocalypse. The virus is spread when a zombie bites a person. They are everywhere and everyone that’s still alive needs to know how to defend themselves.
The concept of a zombie apocalypse has been popular in pop culture for a few decades now. The zombie apocalypse does however bring up a lot of ethical and social hierarchy issues on what is most important to survive in the event of an apocalypse. The three most important issues to consider in the event of a zombie apocalypse are individualism or communitarianism, when is a person considered dead, and how to fight back the advance of the zombies.
Media is an important source of information for most people that describes and interpret the events of public life (Callaghan and Schnell 2005). Misrepresentation of events and bias of the media can have major influence on the public perception of an issue and even influence (inter) national assistance and aid (Garner 1996; Entman 2004; Tierney et al. 2006; Kolmer and Semetko 2009).It has been argued that objectivity is difficult because for example: training, upbringing, cultural orientation tend to influence how people report and analyse events (Severin and Tankard 2001). The importance of the role of media in times of war, political conflict, crisis and disaster events has been the subject of many different studies (Garner 1996; Entman 2003; Entman 2004; Alozie 2005; Tierney et al. 2006; Kolmer and Semetko 2009; Lewis and Reese 2009). According to Hesselink et al. (2007), to have an agency’s messages reach the general public, the agency has to build a sound relationship with the media. The press is thus an important channel to reach decision-makers and opinion leaders (GreenCom, 2001).