The mobile users are simultaneously increasing by cell phone diffusion. Nowadays, some mobile users are more than the PC users, so mobile banking has become useful and popular among consumers and the bankers. In this way, it leads to set up the stronger relationship between the
Internet banking is 24hour service so you are no longer tied to the branch’s hours. On top of that you don’t have to take the time to travel to the branch and wait in the inevitable lines, thus giving you more time to do what you want. • MOBILITY: Online banking can be done from anywhere, as long as you have an internet connection. Even if you are away for business or vacation, you can still take care of banking needs. Some banks such as Bank of America have been created mobile applications that make banking easier for those with a Smartphone like the Apple iphone or the blackberry.
(Pozin & Heggestuen, 2015 ). It can been seen as a milestone that we are now experiencing the transition and the mobile payment is getting significant at this phase. Mobile payment tech is still in its early days, we were getting through the failure of many companies, however, we now look forward from hearing feedback from market which reveals that the forecasting 210% growth in the total value of mobile payment transactions in 2016. (Silbert, 2015) With the optimistic forecasting growth in mobile payment transaction in the future, it can be also considered as the gradual increase of owing mobile devices in the world. In a market report from a previous journal (Perez 2015), the amount of the smartphones users in China is increasing annually and it is projected to become the second-largest economy with the two-third mobile connections of the world in the near future and the total figures display that the Chinese mobile market is absolutely vibrant.
(School of Business, International University, Vitenam ,2014) The rapid development of smartphones has resulted in the increasing use of mobile devices to deliver advertisements for products and services. The findings showed that If mobile advertisers can present credibility and entertainment in their advertisements, consumers are willing to view the ads and be influenced to buy products and services. Study by (central university , J& K ) states that the increasing use of internet by the younger generation in india provides an emerging prospects of online retailers. (The mobile consumer : global snapshot 2013 ) as per Mobile is the next media power
In the last few years the Smartphone users have increased rapidly and their application usage behavior had drastically changed (Bohmer et al, 2011). The end users of Smartphone access diverse content and it is tough to predict the exact number of sessions based on usage criteria (Soikkeli et al 2011). According to Kim et al (2010) personal innovativeness, compatibility and convenience influence mobile payment usage behavior. Donner and Tellez (2008) had explained the relationship between economic development and usage of mobile banking. The infrastructure of information and communication system had been supporting the adoption of mobile banking.
Dynamic changes in consumers’ needs and preferences had led to a long history of technological innovation and developments. Among these developments, mobile phone devices have had one of the fastest household adoption rates of any technology in the world’s modern history (Comer and Wikle, 2008). Since the start of the 21st century, smartphones started becoming widespread. From 2012 onwards, most of these phones began having high-speed mobile broadband 4G LTE, motion sensors, mobile payment and many more functions. As a mobile phone built on a mobile operating system, smartphones have more advanced computing capability and connectivity than feature phones.
Businesses have the ability to advertise through apps, which in turn can improve sales. Aside from being able to use apps for yourself or your business, smartphones are ideal for keeping in touch with your friends, family and public. Having the ability to contact any of your friends and family is beneficial in many ways. Even though smartphones may have some negative impacts, the positives seem to outweigh the negatives when it comes to benefiting us during our daily
Mobile has become the leading way for accessing communications because setting-up mobile network is cost-efficient, but also mobile provides greater flexibility and accessibility to users than landline phones. With mobile phones reaching the masses, mobile commerce is considered to br... ... middle of paper ... ... and features of mobile commerce. The Government should formulate a policy on the both level state and central in order to optimize the benefit of the it. Public Private Partnership would be very effective in this scheme. Banking sector should make credit facility easy and approachable through mobile phones.
He/ She want to communicate, talk and interac... ... middle of paper ... ...mportant to see if the packaging is damaged or not because such type of goods are without warranty or damaged goods that have previously returned to the stores. The undeniable advantage of online shopping is always be time saving. By today's standards time saving is important advantage. In second place saving money is also important advantage of it. Products from online stores are much cheaper than conventional products in stores.
Smartphones are mobile handsets that have enhanced functionalities that enable the user to carry out a wide range of activities using the phone. The evolution of the phone technology started in mid-2000’s, with the Blackberry Corporation as the pioneer in making phones that would be used for extra purposes like reading emails and accessing company networks. Blackberry has since exited the scene, and the world of mobile phone computing is ruled by Apple Inc and Samsung Corporation (Martin). There are tens of companies in the smartphone making industry that target different consumers across the world. The number of smartphones in the world crossed the one billion mark in 2014, showing a very strong rate of penetration and usage.