Dell Computer Corporation Case Study

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Dell’s Working Capital Case Background Dell Computer Corporation was founded in 1984 by then 19 years old Michael Dell. The company designed, manufactured, sold and serviced high performance personal computers (PCs) compatible with industry standards. At the first time, Dell the company purchased IBM compatible personal computers, upgrades them, and then sold the upgraded PCs directly to businesses by mail order. And then Dell began to market and sells its own brand personal computer, taking orders over a toll free telephone line, and shipping directly to customers. Dell Computer Corporation had reported the impressive growth for fiscal year 1996 with sales up 52% over the prior year. Contrary from the industry, Dell’s build-to-order manufacturing …show more content…

Operating Assets The growth of sales in 1995 to 1996 is 52%. The total asset in 1995 amounted $ 1.594 million with the short term investment $ 484 million and the total asset in 1996 amounted $ 2.148 million with the short term investment $ 591. The total assets in 1995 have 46% of sales. Operating assets in 1995 and 1996 will be explained in calculation below: Operating assets decrease to 2.54%. Decrease in Operating Asset concludes that company saved $ 134, 5 million in 1996. The sales in proportion to percentage between total sales in 1995 to 1996 times with the percentage of operating assets in 1995 were amounted $ 582 million. Since $ 582 is the total amount required, company had saved up to $ 134, 5 million. Total amount have required sums up to $ 582 - $ 134, 5 = $ 447, 5 million as the required amount to sustain its growth. Current liabilities that have been increase from 1995 – 1996 amounted up to $ 187 million and according to the data, the net profit in 1996 was $ 272 million. However, based on the calculation, net profit and total liabilities are larger than the required amount of operating assets as $ 459 million ($272 + $187), because the net profit is higher than the required amount to sustain the growth for Dell, so in 1996 Dell was able to use internal resources to sustain its

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