Dell Case study.
In this report we are going to analyse the business environment of the
computer industry in the form of a PESTE which stands for Political, Economical,
Social-Cultural, Technological and Environmental.
We feel that it is important to analyse the environment of a business
as it will help the business to identify the Opportunities and Threats
surrounding it. Using the case study of Dell we have identified the
following opportunities and threats of the computer industry.
Political
There are a number of political issues, that large organisations such
as Dell must consider when expanding or operating in different
countries. Obviously government in the western world have different
ideals to the countries in other regions. Rules and regulations in
different countries would reflect their different ideals; so in order
for companies to be successful, they must have a good understanding
about how different governments operate.
As stated in the case, patents and trademarks are prevalent in the
computer industry, so it is important for organisations to develop
good relations with different governments. Other elements that must be
considered include: Currency exchange rates, taxation and employment
law, labour conditions and political stabilities. Organisations should
also understand different governments’ attitudes towards monopolies
and competition.
Economical
Opportunities:
1) The computer industry is predicted to continue to grow in volume
over the years. It is expected to grow between 15-20% over the next
3-5 years. This is influenced by the development of the internet and
the global expansion opportunities.
2) The foreign markets like Asia and china were previously not
accessible due to their political and economical environment. However
the situation has changed eliminating barriers thus is now readily
accessible; this is a big opportunity for the computer industry to
grow in these regions.
Threats:
1) Economical changes around the world can affect the computer
industry. The biggest threat to the industry is the instability of the
world market, for example Dell opened a new manufacturing facility in
Brazil and the changes in the South American economical conditions
could thus affect the company.
2) The currency fluctuation in different regions can affec...
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...mation Ltd (2003) “European IT chiefs plan more
investment in 2004 (analysts' views)” Computer Weekly, 9th of
September
- Ziff Davis Media Inc (2003) “HP Promotes PC Recycling” eWeek, 6th of
February
- Reed Business Information Ltd (2003) “Suppliers introduce price
incentives to get users to invest in the latest PC hardware” Computer
Weekly, 14th October
- Simon Quicke (2003) “Suppliers' views; Top supply executives predict
market upturn” Computer Weekly, 9th September, Reed Business
Information Ltd
- Adam Lashinsky (2000) “The Wired Investor: Once the drivers of the
great bull market, PC makers have seen their stocks battered and
bruised. The question is: Do they still deserve a place in your
portfolio” Fortune, 18th December
- Ben Elgin (2003) “Hitting the Delete on Compaq” Business Week, 14th of
April, The McGraw-Hill Companies
- Ziff Davis Media Inc (2003) “Dell Entering Consumer Electronics
Market” eWeek, 25th of September
- Andrew Park; Faith Keenan; Cliff Edwards (2002) “Whose Lunch will Dell
Eat Next? Now, it's moving into printers, storage, and handhelds”
Business Week, 12th of August, The McGraw-Hill Companies
Globalization has broken down many of the trade barriers and has allowed companies to expand internationally over last few decades. Emerging markets such as Brazil,
The changes surrounding contemporary businesses have been noted to have increased in their frequency, direction and overall strength that have their long term implications on strategic management and investment within these industries (Barreto, 2010). The free market hypothesis has argued that optimum allocation of resources within an economy can be achieved when there is no interference from external third parties to develop effective and efficient markets (Bremmer, 2010). In order to achieve this high degree of market effectiveness and efficiency, governments around the world pursue a competition development strategy across the industries so that value maximisation can be achieved for customers and the economy. Although the economic literature has noted significant weaknesses associated with the monopolistic industry dynamics, however it has become apparent that in practice it can become an important value adding structure to achieve certain socio-economic outcomes (Cowling & Tomlinson, 2012). The aim of this essay is to critically review and discuss different arguments that have presented in favour of permitting monopoly in contemporary business environment. In order to achieve this aim, the essay uses arguments from diverse schools of thoughts and appraises their outcomes with the help of examples and case studies from practice.
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Ralph Ellison achieved international fame with his first novel, Invisible Man. Ellison's Invisible Man is a novel that deals with many different social and mental themes and uses many different symbols and metaphors. The narrator of the novel is not only a black man, but also a complex American searching for the reality of existence in a technological society that is characterized by swift change (Weinberg 1197). The story of Invisible Man is a series of experiences through which its naive hero learns, to his disillusion and horror, the ways of the world. The novel is one that captures the whole of the American experience. It incorporates the obvious themes of alienation and racism. However, it has deeper themes for the reader to explore, ranging from the roots of black culture to the need for strong Black leadership to self-discovery.
Ralph Ellison wrote the book Invisible Man in the summer of 1945, while on sick leave from the Merchant Marines. Invisible Man is narrated in the first person by an unnamed African American who sees himself as invisible to society. This character is perceived and may be inspired by Ellison himself. Ellison manages to develop a strong philosophy through this character and portrays his struggle to search for his identity. He uses metaphors throughout the book of his invisibility and the blindness of others in which is a part of the examination of the effects of racism. The development of this unnamed “Afro-American” character helps set the foundation on the philosophy of understanding who he is. The narrator undergoes experiences such as the battle royal, the Tuskegee Institute, the Trueblood visit, and the blueprint seller in which is full of corruption and deceit.
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Before we start, we would like to briefly introduce the definitions of Supply Chain and Supply Chain Management (SCM).
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Holland, Laurence B. "Ellison in Black and White: Confession, Violence and Rhetoric in 'Invisible Man'." Black Fiction: New Studies in the Afro-American Novel since 1945.
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