The major traditions of society with a qualitative aspect of tourism studies. These traditional societal aspects provide road map to solve the problem in the tourism studies. In the field tourism the development of concept of qualitative sociology was a base for the further tourism studies at the start this millennium century Erik Cohen (1988). The discussion about the tourism as disciplinary or non-disciplinary is very important academically and economically. It is very difficult to study the tourism within specific boundaries and disciplines, but helpful to promote the tourism studies in all over the world.
Once a community becomes a destination, the lives of residents in the community are affected by tourism, and the support of the entire population in the tourism community is essential for the development, planning, successful operation and sustainability of tourism (Jurowski, 1994). When tourists feel that they are welcome by the host community, they are more likely to return and recommend the destination to others. The relationship between residents and foreign tourists is created by the ratio between the behaviour of foreign tourists in the tourist destination and the way local people perceive this behaviour. How the local people perceive the behaviour of foreign tourists, and evaluate it as positive or negative, is determined primarily by
The notion of motivation plays an instrumental role in decision making as well as desiring satisfaction from consumer perspective. The tourism industry is highly dynamic and influenced by varying forces based on the behaviours of the consumer as well as the aspect of motivation. The concept of tourism typology contributes to a large part in comprehending the aspect of tourist needs as well as motivation. From this perspective, avenues towards satisfying and motivating tourism from around the globe can be developed. Notably, the development of tourism industry in based on the two fundamental concepts, the consumer behaviour and the typology of the tourists.
However, to know what the city's strategies to attract the attention of tourist, there are cretin elements of urban tourism need to identify that lead to attract visitors to a city. Tourism is often associated with traveling to places away from home. Tourism has a big impact on the economic growth of some countries, which define the shape of their cities by producing different sectors like historic districts, convention centers, museums, malls, hotels, restaurants, and the list can be endless. Furthermore, tourism elements have been developed by cities for a variety of reasons including: situating themselves in the world by drawing a positive image and attracting visitors and for their money. As a result, by defining the primary and secondary elements in the tourist bubble, it could determine what effect urban tourism has on cities.
Proposed Research Topic: Strategic Marketing in Tourism Aims Potential in tourism sector has continued to flourish over time. The growth of the industry has seen both the public and private sectors invest heavily on tourism facilities and guiding materials. The tourist offer of these destinations involves international community and is the result of interaction among public and private sectors who act autonomously (Ruggero). These two sectors have different roles, competences and capabilities enabling them to manage the tourism industry. Interest in tourism management sprouts from the challenges in tourist systems that facilitate coordination linked to the market.
Tourism industry has developed a lot in the last few decades (Cooper & Hall, 2008). In order to maintain and increase this development, the industry has to identify and understand tourists’ needs and motivations factors that force them to travel. Tourists had basic needs, which were continuously increasing and also changing form throughout the years. According to Maslow’s theory (1970) while basic needs are satisfied, motivations are created and determined by the following level. Motivation factors (motivators) are the factors, which are pushing or pulling a traveller to take a trip/holiday and those that make the tourist’s purchase desirable.
According to Horner and Swarbrook (2007) tourism involves travelling or being involved in leisure activities. Hospitality involves friendly treatment of guests or tourists and is a very important sector in the tourism industry (Horner and Swarbrook, 2007). Understanding consumer behavior is very crucial towards making decisions about marketing of tourism products and activities. In order to optimize the marketing activity, and thus fully benefit from the tourism industry, it is necessary to understand how consumers make their decisions and the factors that affect the decision making by the tourists. Moreover, it is crucial to understand consumer tastes at various seasons.
Tourism is also sector which involves role that mutually link between government, private sector and also public. Based on article Word Tourism Organization, Understanding Tourism Basic Glossary (2005). Tourism is a social, cultural and economic phenomenon which entails the movement of people to countries or place outside their usual environment for personal or business or professional purpose. These people are called visitors and tourism has to do with their activities, some of which imply tourism expenditure. Both of author agree that tourism is the economic and social activities Based on McIntosh and friends (1995) tourism is a phenomenon and relationship that exists due to interaction between tourist, businessman, government and community as the host in process attract tourist and foreign tourism.
Repeat customers can create a greater revenue, which mean marketing strategy is necessary to consider about maintaining the relationships with the old customers while seeking out new customers as well (Hussung, 2016). Therefore, with the special characteristics of tourism products, the role of marketing in tourism industry compared with other industries is more important and implementation of marketing tools for a country is considerable. To illustrate, marketing can offer some information about the specific place to encourage the tourists to visit their destination (Laimer & Juergen, 2009). Thus, tourism revenue and international income can be increase by good planning and administration of marketing
Local communities are often considered as ‘victims’ of the social and cultural modifications that tourism brought. Specifically in the case of Spain, along with the tourism development some negative impacts surged to the societies, creating for example a sequence of stereotypes concepts (Printsevskaya, 2012). Tourism development associated with the extent of socio-c... ... middle of paper ... ...te to the job creation, rises in tax revenues and higher incomes that the visitors may bring to destination region. Tourism has transformed human relationships in a way of gain some economic profits (Kadt, 1979). Conclusion This piece of work examined the socio-cultural impacts of the tourism development in Spain by analysing and discussing the positive and negative effects.