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Culture impact on behavior
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Cultural Images and Adolescent Behavior
Teenagers seek to define themselves through their clothing, jargon, experiences, hairstyles, and, most of all, group associations. In all, this experimentation suggests that the adolescent attempts to discover himself/herself through external—rather than intrinsic—stimuli. Accordingly, images from popular culture often provide the external basis from which teenagers will benchmark their thoughts, opinions and associations. Indeed, adolescents will forge their identities largely in conformance with these pop culture images. They perceive such images as the social norm and, thus, as a means to attain the social acceptance that is so vital to their personal maturation.
Furthermore, such pop cultural figures as P. Diddy, Britney Spears and Jennifer Lopez create intangible brands that help establish these norms. Not only does each celebrity market tangible brands through their various products and clothing lines, but each also enjoys a social acceptance that extends well beyond the sales revenue of their name-emblazoned products. The celebrities themselves constitute, in fact, their own name brands. Indeed, they can sell magazines, capture massive audiences and have a strong fan following based solely upon their individual popularity.
When people associate themselves with a particular brand or branded image, they immediately assume a new identity that is in some senses, confined to the societal viewpoints of that brand. Teenagers exemplify this phenomenon. When they wear an article of clothing that says GAP or listen to music by Eminem, they are creating a brand of themselves. But do brand images presented in popular culture really create social norms that affect how teenager...
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[1] Members of a group where the leader personifies the ultimate goal and the members task is to journey up the pyramid of commitment and devotion in order to move closer to the idealized but unattainable goal (Rushkoff, D., 2000).
Egan, Dan. “The Painful Side of Perfection.” Salt Lake City Tribune 22 Feb. 2000: D1.
Conformity means a change in one’s behavior due to the real or imagined influence of other people. As a teenager, the pressure to conform to the societal “norm” plays a major role in shaping one’s character. Whether this means doing what social groups want or expect you to do or changing who you are to fit in. During class, we watched films such as Mean Girls, Ferris Bueller’s Day Off, and The Breakfast Club which demonstrate how the pressure to conform into society can change who you are. In the movies we have seen, conformity was most common during high school.
My earliest recollection of self image would take me back to elementary school and the problem of what to wear to class the first day. Would I fit in or be ridiculed for my shirt, pants or shoes? This was an early lesson watching people judged by their clothes and physical appearance. The phenomenon of image changed dramatically when I reached high school. I believe high school is a micro society in itself with personal appearance high on the list of things that are coveted. I wanted to fit in but didn’t want to compromise my individuality regarding dress, hair style and choice of peer group. During my high school years my image was ever-changing. I excelled in sports and was viewed as an athlete. On the other hand, my long hair gave me the image of a free spirit. I enjoyed hanging out with the athletes but also found myself drawn to another element; people who smoked cigarettes, drank alcohol and used drugs. I looked at these individuals as taboo, but glamorous at the same ti...
Thomas, Cathy Booth. "The Push To Be Perfect." Time International (Canada Edition) 166.6 (2005): 44. MasterFILE Premier. Web. 2 Dec. 2013.
Have you ever met someone who acted just as teens are stereotyped? Not many people have because they do not exist. Real teens are poorly portrayed in the media and are the complete opposite of their stereotypes. Books and TV shows make teens out to be wild or crazy, irresponsible and out of control. One hardly ever hears about teen-heroes. Instead, newspapers and magazines are plastered with stories of teens and crime. And while looking at commercial billboards and other related media, the regular teen seems to be sex-crazed and image-obsessed.
Amazon.com has a number of strengths that can help them compete with other high-tech companies. They currently are one of the largest retailers in the world. This is an extreme advantage for Amazon.com in a number of areas such as marketing, distribution, customer base and supply. With such a large presence in the e-commerce industry, this allows Amazon.com to offer more bottom-line products such as movies, music, and ebooks along with the million of other products. This makes the Kindle an even more attractive device for consumers. Another strength Amazon.com has with their electronic devices is they are able to sell them much cheaper than their competitors. For example the Kindle HDX Fire 8.9 can be purchased new on Amazon.com for around
As preteens and teens push for increasing independence from their parents, they tend to turn to their peers for guidance, acceptance, and security. For those who are low in self-esteem and confidence, their safety lies in fitting in and having a place to belong. Most people find a group in which they connect with in a healthy way while others make their way in cliques that give them security but at the price of their own values and individuality. The movie Mean Girls portrays how high school female social cliques operate and the effect they can have on girls. I will argue how if one doesn’t have a strong sense of self-identity, the opinions of others will become their identity.
The objective of this case study is to outline and provide a brief overview of Amazon.com’s (Amazon) mission, strategic direction, core competencies, relied technologies and their future impact of new technologies, and how management and use of consumer data will impact future business.
Amazon.com was a venture into an emerging market of internet and had to face hidden and unexpected hurdles in order to survive and excel in the market. Therefore, Amazon.com kept modifying its strategies with their focus on enhancing customer experience of online shopping and to delivery exceptional services with complete convenience to their customers. One of the major strategic decisions was to compromise on cost saving stragegy when Amazon.com started to maintain its own warehouses in different countries in order to ensure timely and accurate delivery to their customers
Consumers display a propensity to endow brands with human-like personalities. Working deliberately with brand personalities has been a widespread practice for many years deepen the metaphorical exchange between brands and consumers. Brand personality is part of most identity systems in the unfashionable brand management books.
Sandel, Michael. “The Case Against Perfection.” The Atlantic Monthly April 2004: Volume 293, No, 3; 51-62
“Polygamy is defined as a marriage in which a spouse of either gender has more than one mate at the same time. Polygamy is considered a valid form of marriage in many countries and communities around the globe” (Al-Krenawi). However, polygamy is illegal in the United States. Those who practice polygamy in America can only be “legally” married to one spouse; therefore, the subsequent spouses in a polygamist relationship hold a “singl...
.... Amazon uses the internet to allow customers to make content searches, for instance inside books. In addition it has used e-commerce to enable customers to buy online access to certain books through its upgrade program (Webanalyticsbook.com, 2007).
Defined as the condition of marrying multiple wives at the same time, polygamy has been a tradition that has been prevalent for centuries in many cultures namely Islam and Hinduism. Several sacred books and scriptures provide abundant evidence of the fact that polygamy was
Polygamy can be subdivided into two categories: polygyny and polyandry. Polygyny is when a man has two or more wives at the same time or in another perspective when a man is married to a single woman however supports one or more mistresses. This subsection of polygamy is the more common of the two when it comes to the Islamic religion.