The cruise line industry has been a major vacation destination for several years. However, in the more recent years the industry has seen a decline in passengers. The author wrote about a study about what passenger’s motivations are to take a cruise. He utilized 6 cruise lines over a 6 week time frame between the summer months of May to July in 2008. The criteria used consisted of: cruise itineraries, and the cruise experience. He states there are 3 aspects of tourist motivation, and utilized the 7 point Likert scale to measure and gather information. The scale measures vacation attributes, information sources, and information from the Leisure Motivation Scale. For the methodology a quantitative approach was used. A generic questionnaire was created to gather research information. The participants were 54% female and 46% male. They had various ethnicities, education levels, socio- economic backgrounds, and marital statuses. For the data collection a stratified technique was used. The sample group had 50 individuals and the overall sample continued 306 individuals. The analysis of the data was coded and input into worksheets. The final outcome of the study found that there are many reasons that motivate people to take cruises and most notable was what the spouse or the travel companion of the traveler wanted. The want of just taking a cruise was significant for first time cruisers. Websites. Comfort and accommodations were also noteworthy attributes.
I can certainly understand why people love to take cruises. They are exciting, relaxing, and the experience is overwhelming. I have had the pleasure of taking two cruises and both were equally great in terms of destination and accommodations. The first was just as the study suggested...
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...ponents. To run smoothly the parts have to basically work together like a well-oiled machine. There are several factors that can drastically change the way the market goes. The state of the world basically drives the tourism industry, as does the pretty bells and whistles. What the media has to say can drive the market as well, and when disaster strikes the numbers drop. I know that the future is unpredictable, but additional safety training and procedures are essential to all types of businesses even tourism. The images that had the captain leaving his ship and the passengers and crew to fend for themselves was devastating, and the most recent image of the cruise ship with bags of human waste…painted a disgusting and lasting negative image in the minds of views. I could imagine many ticket holders calling to cancel cruises at the sight of that, thanks to the media.
Vargas-Sánchez, A., Porras-Bueno, N., Plaza-Mejía, M. 2011. Explaining Residents’ Attitudes to Tourism: Is a Universal Model Possible?, Annals of Tourism Research, Vol 38, Issue 2, pp. 460-80.
The editor, Clement A Tisdell, is from the University of Queensland, Australia and focuses on tourism economics. The information from the handbook is well trusted with every fact or claim having its own individual citation for verification and further studies. This source surprisingly, had more information on the background and current state of the cruise industry than it did about economics of it all. The article does provide valuable data when it comes to the increasing trends of the industry which could then be related to the outcomes of the also increasing economic
The company’s current strategy is to attract more repeat cruisers and new cruisers of different segments by offering different types of packages. Such differences include choice of shorter or longer cruises, a low to moderate price for affordable cruises for middle class, and longer luxury cruises for affluent classes. As part of the company’s plan, Carnival is "going global" through a joint venture with Hyundai Merchant Marine to the Asia market.
Desire for more novel, adventurous, and authentic forms of tourism experience, social content and the humanization of tourism activities.
Many people love attending a cruise, the most exciting event and a beautiful site. Jamaica is the best cruise to attend, going outside the country is a pleasure. Out of all the people I ask, they love going on a cruise, they wanted to go again, and again. They could never understand anyone that doesn’t want to attend a cruise. Is it because their scared?Attending the cruise for my first time, I was nervous thinking what if I fall in the water?or get lost? I can’t understand what the people are speaking.
Tourism, in many developed countries, has reached a point of maturity where resorts which flouris...
~Cons: High-profile cruise ship malfunctions have tainted the line’s reputation, larger ships can feel crowded, and wi-fi is available but it costs
A trip was undertaken to Bali over the past weekend and will provide the basis for this report. The trip was meant for gaining exposure for new experience in new place. The aim of this essay is to discover the culture of the paradise island- Bali and the Urry’s 9 characteristics of tourism will be discuss further in the essay, how the model be useful during the trip, as well as the motivation of travel will be study in the essay. The main findings of the essay including the characteristics of tourism can be determined and the motivation of travel for various type of travellers are vary too.
Hunt, C. (2011). The effects of Cruise Tourism on the Caribbean: Does it remain the dominant destination for Cruises or is it a destination that is sinking?. Retrieved October 11, 2017 from http://www.travel-conference.co.uk/commentries.php?paper=85#.WeCu7mXPHSg
The most extravagant ship your mind could possibly fathom still does not compare to the Titanic. The Word titanic even originates from a Greek Mythology word meaning “gigantic”. The Titanic was not built for speed, but built for luxury and size. The boat was commonly called “the unsinkable ship”. The ship’s first voyage was from Southampton in England, to New York in the United States. There were 2,228 people aboard the Titanic, counting passengers and crew members. Unfortunately the boat was only equipped 20 (the legal minimum) life boats, enough for only 1,178 people. No one could have predicted the horrifying events that would happen to “unsinkable ship”.
A second strategy that has been rejected is one concerned with the consumer awareness of SGC. Currently, SGC is only advertising to travel agencies. Coupled with segmentation, SGC’s current advertising strategy has hurt SGC in the sense that consumer awareness is considerably low. Only a small portion of the population even knows that Sea Goddess exists. SGC is only targeting those who travel frequently. They may want to target the portion of the population that wants to travel, but is unsure of where to go or what to do. In order for SGC to reach the consumer, new efforts must be made in the advertising plan. Mere travel agency recommendations are not going to be enough to keep SGC alive in the marketplace. Other vehicles are going to be necessary to spread SGC’s message about the luxuries and benefits of this extraordinary cruise. At the present time, only a small number of all travel agencies have the sufficient knowledge that it takes to make an informative sell to the consumer. It may be profitable for SGC to employ some hi...
For the introduction, brief information regarding my purchase and the travel and tourism industry is presented. It was then followed by the explanation of the 2 chosen theories from two different chapters.
The travel and tourism is one of the leading job creators in the world recently. The tourism industry hires about 98 million people directly, signifying over 3% of all employment. If indirect and induced impacts are included in the tourism industry, it contributes to around one in eleven jobs worldwide. Over the last two decades for example, Travel and Tourism has played a more and more important role in the economic development of many countries especially less-developed ones. Increased travel across the globe has been driven by growth in greater amounts of leisure time; improved and highly accessible transportation systems; real incomes and including supply chains; highly effective communication systems that enable marketing and a important number of the new tourism services. The more visitors go to destination, the more restaurants, hotels and additional tourism services are needed and the more jobs in Travel and Tourism are created to stimulate the economy of a specific country. For example, in 2011, India and China were responsible for about 48% of Travel and Tourism jobs worldwide, compared with 43% a...
(2015) explains the importance of stakeholders with the tourism industry by explaining how each stakeholder influences the industry in offering new destinations, packaging destinations for new clientele, remarketing vacation destination and additional tour companies. Each industry stakeholder has their own agenda in achieving success, but the industry needs to work together in order to achieve success due to the highly competitive nature of business. Economically the industry has been expanding and developing tourism by offering a wide range of destinations and package vacations globally. The industry stakeholders are listening to the customers and offering unique and exciting destinations, thus increasing sales and opening up the tourism industry into a new
Past travel experience has the potentiality to impact visitors’ attitude (Huang and Hsu, 2009). Gomez-Jacinto, Martin-Garcia and Bertiche-Haud’Huyze (1999) proposed that tourist experience consists of intercultural interaction, travel activities, quality of service and overall satisfaction, whereas Sonmez and Graefe (1998) used the number of international travels as a way to measure travel experience (Huang and Hsu, 2009). Past travel experience could have both positive and negative impact on future visit intention (Huang and Hsu, 2009). It was suggested that travel experience and visitors’ revisit intention have a positive relationship (e.g., Gomez-Jacinto, Martin-Garcia, and Bertiche-Haud’Huyze 1999; Sonmez and Graefe