Costomer´s Satisfaction on the Implementation of Ladies Coach for KTM Komuter

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PROPOSAL
1. Title: Customers’ satisfaction on the implementation of ladies coach for KTM Komuter.
INTRODUCTION
What is Ladies Coach?
Ladies Coach is a coach that been reserved only for lady passengers when they are using KTM Komuter Service.
The Ladies Coach Icon:

The reason Ladies Coach was introduced to the public:
It has been introduced just to provide female customers the comfortable and safe journey. It’s also to avoid the risk of sexual harassment during the congested environment.
The Benefits of the implementation of Ladies Coach:
 To reduced the risk of sexual harassment and pick pocketing during they in the train.
 Avoiding the physical contact with the men customer
 A leisure journey
How to recognise the Ladies Coach?
The Ladies Coach will be in the middle coach of the KTM Komuter train set.
The availability of Ladies Coach:
The Ladies Coach is available all the times including weekends and public holiday.

Ladies Coach can be board by whom?
Ladies Coach can be board by the lady passengers with different ages and boys below the age of 12 who are accompany by a female guardian or relative.
The difference between the Ladies Coach and the normal coach.
Ladies Coach using pink colour and can be identified through special sticker that been attached on windows and doors on board and external of the train. Banners also been hung at the poles painted with pink colour at the designated area of every station.
What to do if male passenger board on the Ladies Coach.
All the passengers need to give their full cooperation. The ladies customer can approach the male passengers politely and ask them to switch to normal coach. If the door has closed and the train is in motion, the male passenger is required to sit back and ...

... middle of paper ...

...n feels satisfied with the implementation of the ladies coach. Nowadays woman feel not safe being surrounding with men and mostly foreigners. Women easily become the victim of crime because of unaware with safety and security whenever they go.
There are many cases happened in the train that been reported before this especially in sexual harassment and pick pocket. Therefore, KTM Komuter take a drastic action by introducing the Ladies Coach to avoid the same cases .Since then, KTM received positive responds from all respondent. Most all respondents like the service facilities provide by KTM. While we also found out that certain user especially men quite disagree with Ladies Coach. Each station has one or two police officer guard to make sure only woman gets into the Ladies Coach. If they catch man inside Ladies Coach, they surely would be kick out by police officer.

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