Compare and Contrast Qualitative and Quantitative Research Methodologies

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Life is forever changing and in sport this is no different. Changing social, political, economic and technological contexts are all influenced in sports, it is only through continual research that our understanding and knowledge of sport may be maintained and enhanced (Gratton and Jones 2010). The term ‘Research’ can consist of different meanings, research enquires can be defined as; a methodical, formal and precise process employed to gain solutions to problems and to discover and interpret new facts and relationships (Waltz and Bausell 1981). The goals of research are to formulate questions and aim to find the answers. Gall, et al. (1996) explain how the immediate goals of research may be categorised as exploration, description, prediction, explanation and action, where they provide a strategy for figuring out which questions to ask and how to find the answers. Researchers can decide the type of research they want to carry out according to which methods would suit their research (Johnson,.et al. 2007) Research involves inductive and deductive methods (Babbie, 1998). Inductive methods analyse the observed phenomenon and identify the general principles, structures, or processes underlying the phenomenon observed; deductive methods verify the hypothesized principles through observations. The purposes are different: one is to develop explanations, and the other is to test the validity of the explanations (Ary, D 2010) Research can be divided into two approaches which are qualitative and quantitative research. Aliaga and Gunderson (2000) define quantitative research as “Explaining phenomena by collecting numerical data that are analysed using mathematically based methods.” This is usually done using statistics. Quantitative metho... ... middle of paper ... processes in qualitative research.Qualitative market research: An international journal, 3(2), 82-90. Issurin, V. B., Liebermann, D. G., & Tenenbaum, G. (1994). Effect of vibratory stimulation training on maximal force and flexibility. Journal of sports sciences,12(6), 561-566. Impellizzeri, et al. (2006). Physiological and performance effects of generic versus specific aerobic training in soccer players. International Journal of Sports Medicine, 27(6), 483-492. Johnson, R. B., Onwuegbuzie, A. J., & Turner, L. A. (2007). Toward a definition of mixed methods research. Journal of mixed methods research, 1(2), 112-133. Thomas, J. R., Nelson, J. K., & Silverman, S. J. (2011). Research methods in physical activity. Human Kinetics. Pearson, L., & Jones, G. (1992). Emotional effects of sports injuries: Implications for physiotherapists. Physiotherapy, 78(10), 762-770.

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