Communication is a verbal and nonverbal way of interacting with another person. Communication can involve two individuals or a group of people speaking with another. Communication consist of telephone, letter, e-mail, and signals. In the form of communication one can be a sender or a receiver. The purpose of communication is to build a rapport someone. There are four types of communication which are verbal (spoken), non-verbal, written and visualization.
This chapter details the communication skills required for a merchandiser. Initially, the chapter explains details pertinent to communication, its process and elements. Then the difference between communication and business communication is discussed. The objectives and importance of business communication is explained. The types of communication are highlighted. The principles of good communication are explained. The chapter also explains the barriers in communication and the ways to overcome that. The communication skills expected for a merchandiser including e-mail etiquette is discussed in detail. Few cases are discussed to highlight the importance of communication for a merchandiser. Finally, the various ways to improve communication for
Communication in all is the procedure of sending and getting messages that empowers people to share information and skills. Although we typically recognize communication with speech, communication is made from two measurements - verbal and nonverbal. Verbal and Nonverbal Communication is an extremely important part of our everyday lives. It is how we convey our thoughts, feelings, emotions, and state of mind to other people. Communication sounds simple enough, one person exchanges a thought while the other listens, and vice versa. However, communication is much more complex than the way most people perceive it. There are endless reasons and purposes for communication, and additionally there are numerous ways to communicate.
What is communication? According to Strate. L. (2007) "communication is commonly understood to be an act in which a source sends a message via a channel or medium to a receiver. For many, the ideal form of communication is a process that involves the exchange of information and the sharing of ideas and emotions between individuals, resulting in the strengthening...
The Webster's New World Dictionary Online defines the communication as the activity of communicating or conveying information; something communicated by or between people or groups (Webster's Dictionary Online, 2006). Communication is a process of exchanging verbal and nonverbal ideas that involve an interaction of people or group with the goal of the exchanged information interpreted as intended. The flow of the communication process requires the following five basic steps; (1) Context of an idea, (2) conveying/encoding the message through a chosen medium, (3) recipient/decoder receiving the information, (4) comprehension of the information, and (5) feedback to the sender (Wallace & Roberson, 2009).
Communication is defined as a process of sending and receiving messages with attached meaning; it is key to a successful personal and professional life. (Schermerhorn, 2012). With communication it is important to realize that it is both
People communicate to express needs, wishes and preferences, to share ideas and information, to reassure, express emotions like fear, anger, pain, joy and love, getting to know each other, ask questions, share experience’s , gave instructions, share opinion, give encouragement. The nature of communication is very different dependent on the circumstances.
Communication involves the exchange of messages and is a process which all individuals participate in. Whether it is through spoken word, written word, non-verbal means or even silence, messages are constantly being exchanged between individuals or groups of people (Bach & Grant 2009). All behaviour has a message and communication is a process which individuals cannot avoid being involved with (Ellis et al 1995).
Verbal communication is in one way for people to communicate which is face to face. The several main key points of verbal communication are words, sound, speech and language. There are two different types of verbal communication which are formal and informal.
Communication can be done without speaking. It is amazing how we can express ourselves in this carefree way. It is important to feel good when you speak, This will make you more relaxed and your words will flow with ease.