Clear Lake Regional Medical Center SWOT Analysis

Planning strategies
Health care organization must make periodical adjustments to cope up with their peers and maintain optimal functioning. As a precursor of planning strategy SWOT analysis must be made by a panel of experts who view the organization in critical perspective. Further planning strategies of this hospital should be made in equilibrium by drawing force field analysis. (Driving forces of change and restraint forces of change)
While discussing the driving force first one is 1) Transformational leader ship, a new chief executive officer TODD CALVA with 24 years’ experience including a decade multi facility experience was appointed which was effective from October 24, 2016. As per HCA Gulf Coast Division President Troy Villarreal “His enthusiasm and passion for working with physicians and staff will have a positive impact in the overall delivery of care and patient experience, making him the ideal CEO for Clear Lake Regional Medical Center.” 2) Adequate financial resources, with a Total Revenue $3,469,998,330 of which 99 percent is from Gross Patient Revenue $3,467,359,791 and 1 percent from Non-Patient Revenue $2,638,539 they are earning Net Income of $56,116,173(American hospital directory 2015), funding from CMS 3) Culture of innovation, stands first in acquiring

Having good infrastructure and well spacious facility helps to serve better but poor patient satisfaction rates and below average online ratings are greatest weakness which they have to modify. Many patients are not fully aware of their illness, proven diagnosis, prescribed medications and common side effects of those medications. Even though CLRMC has clear brochure to explain the available facilities, patent rights and side effects of common drugs, we think extending patient interaction time with doctors or nurses and availability of physicians with patients may improve satisfaction