Argument of Evaluation on What Makes a Good Soda Most people deeply enjoy the experience of cracking open a fresh soda and sipping it down while its bubbly taste tickles the tongue as it goes down smooth. The drink has become a staple in American homes with its growing popularity over the last 50 years. It has become this way because of a refreshing new variety of taste that it was able to bring to the drink market. Certain characteristics are very necessary in a good soda and to find them all in one is often rare. These traits will help different brands of soda rise above the competition and stand out as a good soft drink.
Happiness was the driving force behind this advertisement that made it so successful and well known. Coca-Cola was able to effectively link cheer happiness to their drink creating the thought If I purchase this drink will I ultimately benefit from this purchase and will I be happier. Further, the company was able to tie their soda product as the reason behind the couple’s happiness. By doing this viewer would want to buy this product to improve their relationships as well.
You with coca cola, coca cola with feelings… taste the feeling..” are purposefully larger than the rest in order to establish the theme of the advertisement. These are the words that relate directly to the main image of the advertisement and make an indirect suggestion to the viewers. The subtle message is, “Music, fun, food and free time, nothing is free without Coca Cola.” The second main element is the visual elements that pair with the textual elements. The images of the young people dancing, playing around, and drinking coke shows that by drinking coke you too can have fun and be
Coca Cola • Pepsi as compare to Coca Cola is sweeter and that’s the only reason I purchase Coca Cola over Pepsi. It gives a sensational taste with Marlboro lights. • As it include caffeine which helps me to stay awake for some longer time but negative aspect is that it gets very addictive from time to time. • A chilled Coca Cola in hot summers always gives a level of satisfaction. It is very refreshing and does give a sensation of happiness in hot weather.
The attractiveness of PEPSI brand is conditioned by exceptional design and colors of the logotype. 3. The smell of PEPSI drink has strong influence while selecting the drink among another soft drinks. 4. The sound of the drink evokes positive consumer emotions when they consume PEPSI.
Although Coca Cola is promoted through three different styles of advertising they however contain many similarities between them. All the adverts are targeted/ aimed at the younger generation.... ... middle of paper ... ... is sung gas an American accent which attracts, appeals to people more as it is a change from their own accents. Overall in conclusion I feel that Coca Cola's success throughout the world is mainly due to it's advertising campaign as it is the advertises that portray that by buying Coca Cola it will not only get rid of your thirst but will be giving you the confidence, energy, and a perfect lifestyle you want. It also implies that not only will you be buying Coke but you will be buying the 'American Dream'. Advertisement is one of the main reasons that Coco Cola has been so successful as the adverts allow people to identify the product easily.
...So the advertisements may not directly influence children, but at some point the soda could be enjoyed by people of all age groups. The zero sugar content would also appeal to health fanatics or people attempting to shed a few pounds, but do not want to give up drinking soda because of the unhealthy additive sugar. Soda as long as I can remember has been a beverage enjoyed by many people and with new advertisements coming out all the time the competition is stiff. Pepsi did a great job with this advertisement, it appeals to people on many different levels and will persuade consumers to purchase it. Most soda contains large amounts of sugar and I’ve always believed that sugar in large quantities is not healthy.
The Coca-Cola commercial on the other hand is showing how happy you can be if you drink their product. Stating that only their product will achieve the desired solution. Consequently, creating an emotional connection between the buyer and the product’s effect. For example the Coca-Cola commercial creates an idea in the consumers mind that once buying and drinking their product, only then will they be happy and having fun. The intention of forming emotional connections between consumers and a product is created to fulfil the company’s main purpose of generating a higher revenue.
People that want to stop Adderall cannot because of the feeling that it gives them, and the cravings their bodies get. When they stop, they can start to get jittery, and then take more Adderall than recommended, and get addicted quickly by doing this. Then they run out of their prescription, and need that same feeling. The patients then get cocaine, and sometimes meth because they both give the same effect on their minds and bodies as Adderall did. As they start to overdose on these drugs, signs of increasing body temperature, convulsions and hallucinations will be shown (Drug Fact Sheet).
This market segmentation, created an opportunity for more 'Coca-Cola' brand drinks. Therefore we have got Sprite and Fanta. And another segment is usually the loyal coke drikers who have nothing but coke, no substitutes. They are addict to the taste. That makes them to keep purchasing coco-cola.