Change Of Capitalism In Christopher Meyers's Standing On The Sun

“Like any ‘ism’ capitalism is a social construct... There is very little set in stone about it (Meyer & Kirby, 2012).” Capitalism is changing whether people like it or not. From the first instances of mercantile capitalism in Venice to the buy low-sell high market capitalism we see today; capitalism has changed tremendously and will continue to change as societies evolve and their value systems change. While some anarchists and communists feel the collapse of modern day capitalism is before us, this paper will focus on the more sensible approach introduced by the author of Standing on the Sun. Christopher Meyers believes the radical change of capitalism is moving towards a more “triple bottom line” approach, which is not only concerned with

In the developing world, Brazil’s Natura Cosméticos prides itself on providing high quality skin care products to consumers, while holding their staff accountable in sourcing natural ingredients for their products (Meyer & Kirby, 2012). While in the developed world people like Albertan, Devin Gross, who created a collection service for recycling and compost material, are creating jobs while also providing a service to their community’s and the environment (Elliott & Vaessen, 2014). There are many examples from each economy type I could give, but the point I am trying to make is that both the developing and developed world are engaging in this modern type of capitalism. The notion that the developing world is somehow teaching the rest of the world how it should be done, is preposterous. The very definition of new or modern capitalism is the capitalism that is happening today. As the author puts it “technological advances and better information on externalities are increasingly available at reasonable cost, thus making judgments on social and environmental impacts feasible (Meyer & Kirby, 2012).” He is talking about how the modern advancements in technology coupled with the higher availability of relevant information has caused us to pay more attention to the different stakeholders in our society’s. Now the question to ask is, who is at the forefront of technological advancements? Take a look outside, or better yet find out what where the most technologically advanced companies were started. Now that is not to say there aren’t any unique innovations in capitalism born in the developing world. For example, Grameen Bank, a bank founded in Bangladesh, offers bank loans to the poorest of the poor, which has empowered the marginalized citizens in Bangladesh (Grameen Foundation, 2016). Not only does the bank get a small return on every transaction, it also