Patagonia & Tesla Motors Paving the Way for a Green Tomorrow Introduction This paper will discuss two leaders in their perspective industries that are embracing the future of a “green” economy. The two companies discussed are Patagonia Inc. and Tesla Motors. The paper will describe what each company specializes in and how they remain competitive with their non-green competitors. In addition the difference between how Patagonia and Tesla create their product and deliver it to market differs from
Patagonia Patagonia Inc is one of the companies that have been considered to be highly responsible in the way that it offers its products. The reason as why the company is considered to be socially responsible is brought about by the fact that the top management of the company has made it a priority for the company to convey the message that thy highly care for their employees, clients, and the environment from where they operate from (Snider, Hill, & Martin, 2003). As such, this paper will highlight
Patagonia's mission statement is, to use business to inspire and implement solutions to environmental crisis? Patagonia is a clothing company that focus is on selling environmentally safe outdoor apparel. This papers focus is on the history of Patagonia their environmental marketing strategies and their competition. There has also been some outside research done to see what the public perception of Patagonia is.
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