Hotel Karanga Essay

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Recommended: Spicing Up the Sustainability in the Hospitality Industry

Hello and thank you for joining me in learning about a very unique hotel called Hotel Verde, located in the beautiful Cape Town South Africa. Hotel Verde is a 145 room carbon-neutral luxurious hotel with conferencing and events facilities adjacent to the Cape Town International Airport and only a 15-minute drive to the city’s main attractions like the V and A waterfront. Cape Town also known as the “Mother city”, is home to the Table Mountain National Park, one of the “Seven Natural Wonders” of the world and is a gateway to the South African experience.
Hotel Verde was created by Marco Delicio and his family as a flagship model to show that luxury and sustainability can work as one. The focus was to fight “green washing through legitimate interventions, education and honest and transparent communication”, while creating an innovative model that shows sustainability can be profitable.
The company ascribes to the concept of thrivability, which encompasses the three core values that are assimilated with the triple bottom line and sustainability: people, profit and planet. However, the company believes sustainability is about neutralizing, while thrivability is about succeeding and flourishing”. The company’s mission statement succulently suggests, “To develop thrivable hospitality solutions …show more content…

Furthermore, it has achieved the highest possible 6 star rating from the South African Green Building Council, which ensures the hotel is continually operated with rigorous efficiency and sustainability targets. The hotel has also awarded the “World’s Best City Hotel for Responsible Tourism at World Travel Market London and the company Trendsetter Award at the INTERNORGA Trade Show, while achieving many other awards. Lets take a look at why they have been so

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