KIRLOSKAR INSTITUTE OF ADVANCED MANAGEMENT STUDIES
BUSINESS IMMERSION
PROPOSAL
Submitted to: Mr.Bidyanand Jha by: K A HARSHITH
BUSINESS IMMERSION PROPOSAL
Name of the Student Intern Mr. K A HARSHITH
Roll No. PG2015-21
Specialization Marketing
Name of the BI Company AMUL
Name of the Company Guide Mr. Mukesh Mehta
Name of the Faculty Guide Dr. Bidyanand Jha
KYC
Complete History of the AMUL:
Over six decades ago the life of a farmer in Kaira was very much like that of farmers anywhere else in India. His income was derived almost entirely from seasonal crops. Many poor farmers faced starvation during off-seasons. Their income from milch buffaloes was undependable. The
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Its plants are certified for ISO 22000:2005 for excellence in food safety management system.
Organizational Structure &Ownership pattern:
The Amul Model is a three-tier cooperative structure. This structure consists of a dairy cooperative society at the village level affiliated to a milk union at the district level which in turn is federated into a milk federation at the state level. Milk collection is done at the village dairy society, milk procurement and processing at the District Milk Union and milk products marketing at the state milk federation. The structure was evolved at Amul in Gujarat and thereafter replicated all over the country under the Operation Flood programme. It is known as the 'Amul Model' or 'Anand Pattern' of dairy cooperatives.
The village society: Replicating the Anand model, a village 'dairy cooperative society' (DCS) is formed by milk producers. Any producer can become a DCS member by buying a share and committing to sell his stock of milk exclusively to it. Each DCS has a milk collection center where members take their daily stock of
Amedisys is a large home health and hospice health care organization that operates in 34 states (Amedisys, 2015). After becoming CEO in December 2014, Paul Kusserow aimed to shift Amedisys’ strategic direction (Amedisys, 2014). However, the organization’s mission and vision statements have remained unchanged and may not reflect this new direction. This essay will identify Amedisys’ strategic goals and suggest a more appropriate mission and vision statement based on these goals.
- If all of the options were explored, and patient is given antibiotics and is treated without any pain or suffering than the treatment identifies with the ethnical principles of autonomy, non-maleficence, and veracity. In turn, Mrs. Dawson will be happy with the outcome of the procedure.
By exploring the past and its threats to human populations, the global modern mythology of sustainable agriculture can begin to be narrowed down as to the how and why rural communities may or may not have benefited from agricultural sustainability. By describing the dynamic analysis in the livelihoods of developing countries, the historical changes that had occurred in rural communities, can be understood. Halberg and Müller stated that globally “The world’s population was about 7 billion in 2010 and is expected to grow much more. The expected growth is highest in parts of the world that are vulnerable to hunger and adverse climate condit...
As social workers, one way we can understand a person is through a multidimensional approach that specifically looks at a person through different dimensions. These dimensions are who they are as a person, the impacts of their surrounding environment, and the effects of time. A case study has been completed on Manisha. Her life and human behavior will be examined by the multidimensional approach.
In 2009, a sale for 51% of stake in Satyam was put through a global bidding process. Tech Mahindra won the bid, paying 17.57 billion rupees for a 31% stake.
... The routine conversation that is usually conducted when we gather together is concerning the inflated price of milk of which has transpired within the last ten years. With possessing a small child the need for the consumption of milk is not considered an optional luxury but a necessary commodity for small children and their overall development. With inflated prices on necessary commodities, such as milk, for many young families produces an enormous financial burden with monthly demands of milk. Dealing with this issue of inflation is an extremely difficult issue to bring a conclusive solution towards however, the article makes a good point in sharing that there is a vital need to reexamine the present system.
This is necessary as the vast majority of individuals migrating from rural to urban centers has been steadily increasing with the level of economic growth seen within the past twenty years as mentioned earlier. Unfortunately, this situation has further shown the structural issues and inequalities of cities, as most migrants end up having a poor quality of life living in informal settlements as highlight substantially by Boo. As a means of tackling this, however, the Indian government has turned its focus on investing rural regions, developing the agricultural sector. Specifically, Boo mentions that “the prime minister, Manmohan Singh, had come down from Delhi to express his concern for the farmers’ hardships, and the central government’s determination to relieve it” (p. 138). While this is definitely important funds are not being divided justly. For starters, between rural and urban areas almost all investments are being targeting towards rural regions, which is only addressing issues of inequality in one section of the country. Furthermore, across rural areas inequalities of investment are quite often overlooked. Although, “one of the governments hopes was to stop villagers from abandoning their farms and further inundating cities like Mumbai, but Asha’s relatives knew nothing of these celebrated relief programs” (p. 138). Therefore, even though
Collectivization: Collectivization means “The setting up of farms operated by groups of people who sell the produce to the state and share the money.”
As a massive provider of consumer goods in India, Hindustan Lever Limited (HLL), is attempting to penetrate the rural markets where there is a massive opportunity for growth. HLL’s current operating sectors are becoming increasingly competitive and crowded. Their best opportunities now lie in developing new markets and rising to the top of that market. They are attempting to do this with a program for developing entrepreneurs, named Shaktis. Met with initial success the program now needs to grow without increasing costs.
Now in the case of dairy farmers, the government aims at helping them by setting up a price floor (legal minimum price). Thus the price floor will be set above the equilibrium. Now due to the increase in price, quantity supplied at that point is greater than quantity demanded which results in a surplus of milk in the market. There are two possible outcomes for this
...earch and extension, rural infrastructure, and market access for small farmers. Rural investments have been sorely neglected in recent decades, and now is the time to reverse this trend. Farmers in many developing countries are operating in an environment of inadequate infrastructure like roads, electricity, and communications; poor soils; lack of storage and processing capacity; and little or no access to agricultural technologies that could increase their profits and improve their livelihoods. Recent unrest over food prices in a number of countries may tempt policymakers to put the interests of urban consumers over those of rural people, including farmers, but this approach would be shortsighted and counterproductive. Given the scale of investment needed, aid donors should also expand development assistance to agriculture, rural services, and science and technology.
It is ridiculous to imagine that 80% of all of the world’s agricultural land is being used for animal production. These resources could be used to feel millions of hungry/malnourished families (Duden).
Objectives of the project: I) Income generation of the distressed women and land less farmers, II) Establishment of small scale goat rearing enterprise, III) Raise nutritional status through goat rearing and increase supply of animal protein, IV) Develop saving habit of the beneficiaries, V)
Over the past century, the dairy industry has undergone significant structural and technical changes in how and where milk is produced. Up until the time of the mid-20th century, dairy farming was largely done as a sideline activity of the small, self-sufficient farming operations that were found all across the countryside. Right around that time, howe...