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elements and strategies of effective business communication
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elements and strategies of effective business communication
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I. Step 1- Making the commitment
While sitting in Small Business Management class one day, Ed Kanai leaned forward to his good friend Mark Oellig and said to him, "How about we rent Roods out to funeral homes and make money." For the purposes of this business plan, Roods is Ed's pit bull dog, whose real name is Rudi. Ed and Mark had been in mortuary school for some time now, both suffering through a failed class, and they are now finally ready to go out in the real world and make some serious cash. Because of this, Mark, who's normally up for anything, said in response to Ed's question that day in Small Business Management, "Cool." The following is the hard work put forth by some of the finest students PIMS has to offer.
II. Step 2-Analyzing Oneself
Ed and Mark took a long look at each other, both physically and mentally. They explored there various attributes and personalities. It became clear that they were a perfect match to start a business together. They had what it took to run a successful business. Rarely does a match like this happen so easily. Not a day goes by without someone commenting on how successful these young men will be someday, both individually and as a partnership. This gave Ed and Mark the confidence in themselves, independently and jointly, to carry out all that they envisioned in what they could achieve in there endeavors.
III. Step 3- Choosing a Product or Service
This was easy. It was decided that day Ed talked to Mark while in Small Business Management class. Our business would be renting Ed's dog Rudi out to funeral homes when families wished to have a dog at their visitations.
IV. Step 4- Researching Markets
This took Ed and Mark some time. They talked about various markets that might be good for such a business. It was determined that urban areas would be the best type of location for such a business mainly due to the fact that there are more funeral homes in a smaller geographic area that would potentially hire Rudi. Various cities were talked about and researched. The most logical city was Pittsburgh, Pennsylvania. This was for a number of reasons. There are more funeral homes in Pittsburgh, Pennsylvania and surrounding area than there is in all of the state of Maryland combined.