Bungee Tourism Case Study

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HighGround Adventures in Pokhara with Bungee Jumping There is every other tourism product in Pokhara for the tourists to enjoy with, including trekking, boating, zip-flying, paragliding, ultralight flying and almost everything. HighGround Adventures (HGA) came up with an idea that the adventure tourism of the Pokhara would be even better with introducing of the facility of bungee jumping. The company founded by Golchha organization in partnership with Mangalam industry, formally started bungee jumping in Pokhara on September 22, 2014. Prior to that, they also had already run Zip Flyer services since October 12, 2012. As there is a trend of conducting bungee jumping from towers, and cranes in abroad, the team had been to visit various bungee jumping construction designs abroad, before starting …show more content…

And, Nepal too has taken good pick-up. Rafting, paragliding, ultralight flying, trekking and many other services are available in Nepal,” he expresses optimism about the scope of adventure tourism in Nepal. “As Nepal is highly placed in adventure tourism sector, if the government brings good policies to facilitate the sector, it’ll help further promote to bring more visitors to Nepal and make those who have visited Nepal to visit again,” he adds. In the duration of 7 years of being in the tourism industry, he finds that there is a vast difference in the industry then and now. “People have become more aware. New destinations have been explored, and many new practices have been tried in adventure tourism. That time, it was only the foreigners used to opt for adventure tourism, but now almost half of those experiencing the service are Nepalese themselves,” he says. He feels that HighGround Adventures has played a vital role to make the tourism industry to grow in Pokhara. He says, “We have met many of those clients who have come for bungee jumping and zip flyer

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