Bombardier: The Evolution Of Mobility

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Bombardier under its promise statement “The evolution of mobility” brings the idea to create better ways to move people around the world in a more sustainable way where Bombardier desires to be a good corporate citizen (Bombardier, 2007 & Bombardier, 2017). However, Bombardier aligned its promise statement with the creation’ shareholder value where they seek not only to improve its profitability but as well as to convert its income in cash flow too (Bombardier, 2016). Thus, Bombardier developed all its strategy by determining the goals and objectivities that are connected to both their stakeholders, shareholder, and their own needs and wants in three pillars: health & safety, environment, and employees (Bombardier, 2017).
In order to be able

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