This reasoning comes from the idea that efficient and appreciated employees will dictate the future of an organization through their quality of work and their outlook on the company they work for. Implementing rewards for employees and showing appreciation towards them will make them feel honored to work for such a company. In addition, word of mouth from employees will dictate in the inflow of new or current customers. If employees are treated fairly and respectfully, they are more likely to recommend their place of employment for shoppers. Finally, the implementation of a hybrid culture will benefit the company by meeting the needs of the employer, employees and customers alike.
This essay will explain what is meant by excellent customer service, outline an excellent customer service structure and give ways in which it can be maintained. It will also state the impotence of customer service to a business or entity. Customer service is used to set the direction for the business. In any organization customers should be first priority. Excellent customer service promotes customer satisfaction, employee motivation and gives the business a competitive edge among other businesses.
To achieve customer satisfaction the firm needs to sustain quality service which will lead to increase in profits, improve the organizations image and save costs. All persons within the firm must be engaged in providing customer satisfaction, with management ensuring they provide a customer oriented environment which in turn ensures customer driven services. How a customer perceives service quality and the overall firm is influenced by the interaction with as well as the behaviour and personality of employees. Muniu (2015) states that many firms do major investments in order to improve customer loyalty while neglecting the importance of motivating employees to meet the goals of the firm. In today’s competitive market, motivating employees to offer quality service would result in customer loyalty through customer satisfaction and give the organization a competitive edge.
If I am practical I would say that the business of my dream company should be accounting or auditing because I have more practical knowledge in this spheres. My ideal company is stable and constantly striving for success but not at the expanse of the community’s welfare. The employees are the heart of every company in my opinion and my dream company must be a place where they are perceived as the greatest asset by the owners. It is also a place where a healthy work environment dominates and where employees are encouraged to continue to self-improve. The owners of my dream company can expect loyalty from their employees and continues efforts to exceed their expectations.
They will own up to any issue and trust that their co-workers will do the same (Larsson, Vinberg & Wiklund, 2007). John Mackey has a core belief in “Conscious Capitalism” and uses McGregor’s Theory Y to get the most out of his employees. He thinks that if the employees are in charge of their own careers that they will work that much harder. He believes that someone who wants to be at work will positively impact all customer relations which helps the brand maintain its high level of customer satisfaction. The core belief is that happier people doing their jobs will lead to a much higher degree of service for the customers.
This kind of reviewing will actually help in understanding the target audience better and find better ways to delight them not just satisfy their needs. It is a common notion that only the sales person helps in improving sales. It is interesting to note that every individual in your organization contributes to the brand value of your business, hence intoxicate your employees, especially those who interact directly with the customer that they are the ambassadors of yo... ... middle of paper ... ...e key areas covered are customer delight, strengthening of the sales team and reviewing your marketing strategy. While understanding how to increase sales, the firm must focus on satisfying the customer and making the customer feel extra-special. The sales team is the backbone in increasing sales and they need to be aware of the goals and objectives of the organization.
Employee engagement is about productive attitudes and behaviours bringing about upgraded organization outcomes, in a way that they prompt and boost one another. Employee engagement is the emotional commitment the employees have to the company and its goals. This passionate engagement suggests engaged workers really care about their work and their company. They don’t work for a paycheck, or the next promotion, but on part of the company’s goals. As per a CEO of a business group, “To win in the marketplace you must initially win in the workplace.” Employee engagement is the key to activating a high operating workforce.
The most common benefits of a business that promotes ethical behaviour and value systems are as follows: 1. Attract customers- If you take care of your customers they will definitely keep supporting you. This in the long run will increase the sales and the profit of the business 2. Employees will want to stay in the business- If you take care of your employees, they’ll take care of your business. Your employees will be motivated and this might increase the productivity of the company.
Sponsorship of a workshop for employees to improve writing skills would certainly assist in empowering employees, serve as a motivator for boosting company morale, and ultimately result in an increase in business profits. According to Dr. William C. Byham,“the successful organizations will be the ones best able to apply the creative energy of individuals toward constant improvement” (5). Yet, constant improvement is a value that cannot be imposed upon people. It has to come from the individual. The only way to get people to adopt constant improvement as a way of life in doing daily business is by empowering them.
The lack of satisfaction could also cause job burnout, which is exhaustion from work that causes resignations in some cases. Some of the factors that can cause job burnout is lack of control, mismatch in value, and unclear work expectations (Job burnout: How to spot it and take action, 2015). Lack of control is the inability to influence decisions that mainly affect your job (Job burnout: How to spot it and take action, 2015). If a person sees that everyone around them is getting a pay raise, it might put them in a lack of control mentality. They would believe that their hard work is being unnoticed, hence lowering their satisfaction and causing burnout in their job.