SCOPE OF STUDY
The scope of my study is limited toSec 50, Noida. It relates to check the awareness and Usage of Electronic Banking among the residents of Sec 50,Noida . The results of the study will help to understand and strategize ways to increase the Usage of electronic banking among the residents of Sec 50,Noida.
OBJECTIVE OF THE STUDY
PRIMARY OBJECTIVE :
• The main objective of the study is to understand the “Awareness and Usage of Electronic Banking among the residents of Sec 50,Noida”.
• To understand and identify, if the customers are indifferent towards E-Banking services, what are the problems faced by them.
SECONDARY OBJECTIVE
• To know among the users of the E-Banking which services are regularly used by the customer to avail the banking services.
Transfer of Funds
Ordering Cheque book
Paying Bills
E-Pay
NEFT
Paypal
Billdesk
Mobile Banking.
• To know and understand are the customer using all the features of the electronic banking or not and to understand the satisfaction level and what more do they expect to be introduced in the electronic banking.
RESEARCH METHODOLOGY
Research Design
Research design is an influential system of action proposed to be carried out in a series during the process of research targeting on the management problems need to be solved. It enables a researcher from identifying a managerial problem and the problem area to report writing with the help of collection, and interpretation of data.
The study on “AWARENESS and USAGE of Electronic Banking among the resident of Sector 50, Noida” will be both exploratory and descriptive.
Data collection
The data collection will be only from primary sources and is presented in a systematic form. The sources of...
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... Request for Credit Card
9. To what extent do you prefer to use Internet banking over Branch Banking?
• Very Frequently Frequently Sometimes Rarely
10. What makes you visit your bank’s Branch?
A) Cash Transaction
B) Beyond ATM limits
C) Passbook Updation
D) Stop payment of cheque
E) Report for loss of Credit/Debit Card.
F) Term Deposit/Renewals
G) Any other, Please Specify_________________________________
11. How frequently do you visit ATM in a month?
A) Less than 3
B) 3 to 5
C) 5 to 8
D) 8 to 12
12. Do you use mobile banking also?
A) Yes
B) No, Why not__________________________________________
13. Do you think E-Banking service have made banking easier for you ?
A) Yes
B) No
14. Do you feel comfortable while using E-Banking facility?
A) If Yes, How much 1 2 3 4 5
B) If No, How much 1 2 3 4 5
Marketing research has become a very important part of small businesses and large corporations gaining information about their customers and how they feel about their products and services. According to Philip Kotler, "Marketing research is systematic problem analysis, model building and fact-finding for the purpose of improved decision-king and control in the marketing of goods and services (Kotler & Keller, 2012)”. The initial step in the marketing process is to identify the problem the company is having and then decide the way the marketing team would like to conduct the research. The marketing team will devise a plan on how to gather the information and set a budget for the research project. In the planning of how they will conduct the
2. a) The research design used in this study is the case study design. It is classified
Jupp, V. and Sapsford, R. (ed.) (2006) Data Collection and Analysis. 2nd ed. London: Sage Publications Ltd.
The company pays attention to its customers and try’s to appeal to their wants and needs through advertisements. “The primary objective of marketing is to influence the consumer behavior in favor of the company engaging in the marketing activities” (Krishna-Agrawal, 2010). Bank of America now gains insights from the “Bank of America Trends in Consumer Mobility Report”. The Bank of America Trends in Consumer Mobility Report is an annual study exploring broad mobile trends and banking behaviors among adult U.S. consumers. Bank of America is continuously focused on providing customers ease and convenience in mobile banking. Bank of America’s mobile banking platform remains a key source of increased customer engagement as well as consumer
Creswell, J. W. (2003). Research design: Qualitative, quantitative, and mixed method approaches. Thousand Oaks, Calif: Sage Publications.
The research question is the first and foremost initial step in the research process, because it defines the expected outcomes and drives the project design. So it should be clear and concise once the research question is formulated, the next is defining the terms and concepts used in the research process. A literature review is needed to clarify issues, gives an understanding to the researcher how others have formulated similar research questions and defines concepts.
In today’s world, a Smartphone has become essential part of daily life. There was a time when transactions happened through barter system. Thereafter was the emergence of notes and coins. And presently, the world is moving towards the “Digital Wallet”. Due to technology, mobile users can use their Smartphone to make money transactions or payments by using applications installed in their phone. Digital wallet system is an essential part of electronic commerce. E-commerce provides the capability of trading on the internet. A digital wallet is a virtual service used as a substitute for physical cash. The present study tries to study the various factors that can affect a consumer’s
E-commerce, a system by which people can buy, sell and deal without even seeing the person on the other side, has taken a front seat in improving the economy of countries around the world. Technology today has made it possible for monetary institutions to help locate the customers resources and help solve their problems at any given time through online banking.... ... middle of paper ... ...
The Information revolution is changing our daily lives. With the rapid development of computer and internet, online commerce become quite common and plays an important role in the modern world. The online business has booming development in these few years. US online retail sales raised an average of 11% in the first three months of 2009 (“US Online Sales Up,” 2009). The growth of online sales may due to the growing number of consumers who shop online. In the case of Asia, survey reported 77.6% of Internet users have online shopping experiences in 2003 (as cited in To, Liao & Lin, 2007). Online shopping is very different from traditional shopping. Consumers cannot touch and check the product before purchasing it, which means they are at higher risk of fraud than traditional shopping. Consumers also have other concerns such as credit cards security of online shopping. Then questions should be raised: what is the advantage of online shopping? Why people shop online? In following paragraphs, the advantage of online shopping for the consumer and consumer’s motivation to shop online will be reviewed and discussed.
Internet banking: This banking system is also very much popular in India. Through this system people can operate all types of financial transactions in the easiest way and its greater advantage is that there is no any time limit. This is also known as a cost benefit tool.
The use of credit and debit cards today are taking a tour in the sense that electronic cash is becoming more admissible as the world makes a switch towar...
The study is primarily designed to find out the continuous issue of the banking system in
Naturally, research design is the plan and structure of investigations.so conceived as to obtain answers to research questions. The plan is the overall scheme or program of the research. The prime focus of this research is determining the market share analysis for Vodafone, for which a questionnaire was prepared and field survey was carried out, which formed the basis for entire research.
According to Mouton, research designs are tailored to address different kinds of research questions. Thus, when attempts are made to classify different kinds of research studies to different design types, they are classified by the kind of research questions they are able to answer. Research designs can be mapped out to the types of research questions (research problem) using four dimensions: 1) empirical versus non-empirical dimension, 2) using primary versus using secondary data, 3) the nature of the data (numerical versus textual data) and 4) the degree of control (structured (laboratory) conditions versus natural field settings)
Research design is an outline of research study which indicates that what the researcher will do from writing the hypothesis and its operational implications to the final analysis of data. A research design is the arrangement of conditions for data collection and analysis of data in such a way that it will aim to combine relevance to research purpose with implementation of developed framework from research proceedure[1]. Research design constitutes conclusion regarding what, why, where, when and how concerning an inquiry or a research study. Overall research design may be divided into the following parts. [2]