Their efforts and perseverance towards renovating the common computer paid off, as they now own a multi-billion dollar corporation. Apple Inc. is still working hard to develop and design the latest breakthrough consumer technologies and electronics, and it all stems f... ... middle of paper ... .... has proved as worthy competition for other consumer-electronic producers in the economy. Its stock, at $524.94 a share, has also proved as competition in the stock market. The stock first increased greatly in December of 2007. It dropped in December of 2008, but then took a steady climb up to $667.10 a share in September of 2012.
The fast cycle consumer electronics market is defined by disruptive technologies and first mover advantages. After having such a successful start within the tablet PC industry, Apple is rather focusing on product up- dates and improvements than focusing on complete new innovations. 3. Internal Environment 3.1 Intangible Resources The company experienced an immense development over the last year which is due to great sales and ... ... middle of paper ... ...the company to stay the market leader within technology industry. 9.
It was Apple’s most inexpensive product of the time and had easy to use floppy disk (Glen). By 1980, the Apple III had been invented and the sales were increasing and so was the company. Apple had several of thousand employees and managers and had developed many investors. Fast forward twenty-one years to 2001, when Apple made the iPod. From there Apple grew like wildfire, with the invention of the iPhone in 2007 and many version... ... middle of paper ... ... are a lot of knock-offs of iPods, who try to get the same success that the iPod did.
Background: Apple was introduced by Steve Jobs, entrepreneur, marketer, inventor, and technological guru, whom in the early 80’s, sold his van to help invest in his company that started in his garage. Steve built his first computer to distribute to the masses in 1984 called the classic 1984, which seems quite laughable today because of technological advancements that have occurred since then. Steve’s philosophy was to build computers so that consumers could easily navigate around using the easiest computer to use and maintain. Since the 80’s Steve has built tough, high-tech versions of many different kinds of computers advancing with technology throughout the years. Steve also incorporated many new gadgets alongside the Macintosh computer such as the iPad, iPhone, iPod, and a music website called iTunes.
Steve Jobs, who was ousted from Apple computers in 1985 returned to Apple in 1996 and introduced a new philosophy of recognisable products of simple design named the original iMac in 1998. Apple established itself as a leader in consumer electronics and media sales with the introduction of iPod music player in 2001 and iTunes Music Store in 2003 both of which got immense popularity over the years which led to the development of iPhone. The first iPhone was released on June 29, 2007 with its own operating system iOS in selected countries. Further upgrades to the iPhone and up... ... middle of paper ... ... shareholders and customers. Fortune magazine quotes, “people join in to Apple and stayed there working for him because they believed in his vision and the mission of the company, even if they aren’t personally happy”, and “it’s a happy place to work for its true believers.” Jobs did not mix leadership with his management.
On January 25, 2000, Apple’s portable pc the iBook was ranked number 1 in its fourth quarter market and gives Apple a 10% share of all portable computers in the U.S. retail market and is estimated to have a 7% in foreign markets. I believe an increase in demand for this product over the next few months and Apple’s ability to supply the increase will be gradually pushing the price upward. The introduction of Apple’s new operating system is underway and is sure to boost stock price after the new product is highly marketed. Apple’s partnership with Earthlink, an internet service company will provide them with an opportunity for advancement into the industry. A new feature for Mac users is Quick TV, which allows users to watch TV on the internet.
Throughout the past thirty-eight years Apple has been through a rise and fall rollercoaster. It was established by three college drop-out kids, Steve Jobs, Steve Wozniak, and Ronald Wayne. In July 1976 their first product went on sale, the Apple I. It was a personal computer kit but is today thought of as less than a complete computer. But this computer was the start of the Apple company.
Six month later, in October of that year, the iTunes Store was available to “PC” users as well. Originally developed by Bill Kincaid, the iTunes Store was released by Casady & Greene in 1999, but was purchased a year later by Apple, who also renamed it to iTunes. Apple had acquired Casady & Greene’s product, but also made increased its functionality. Through the years Apple has transformed the iTunes Store into the highly profitable application that is found and accessible nearly everywhere in the world. Unfortunately with the success the iTunes Store has found, since its start 10 years ago, the sales in compact disks, CD’s, have fallen greatly.
Through the last couple of decades technology companies have seen major surge in the global brand market. Interbrand, a company that researches and analyzes companies for their value, have shown that in this past year that seven out of ten out of the top ten companies in the world are technology-based companies. Though, no other company has seen greater growth than a company by the name of Apple. Apple is a technology brand known to many in world for its simplistic design and relative adaptable interface. Apple strength is so predominant in America that over fifty percent of America owns some sort of Apple product from the IPod, IPad, MacBook, IPhone, and etc.
Apple has made radical financial advances over the past few years, which can be easily illustrated through this analysis. The company recorded a 35.3% increase in revenues over 2007 reaching $32.479 billion with a net profit of $4.834 billion equating to a 38.3% increase over 2007. With these increasing numbers year after year, Apple has blown away the industry averages while becoming a true contender in the fight against Microsoft, IBM, Dell and Hewlett-Packard (Apple, Inc., 2012). In choosing a company for the analysis the decision was clear because of the apparent strength of Apple as a company and the success that they are realizing during these tough economic times. Customers are still looking to buy Apple products like MacBook and iPhones even though times are tough; there is still the strong desire to get the latest and greatest technology no matter the cost.