Apple Computer, Inc.

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Apple computer, Inc. is one of the largest tech companies in the world. The company was established on April 1, 1976, and incorporated on January 3, 1977. Apple computer had been using this name for the first 30 years then removed the word “computer” on January 9, 2007. Apple has produced a lot of innovative products and has successfully become one of the top leaders in the field of technology. Apple itself produces hardware which includes Macintosh computers, iPods, iPhones and iPads. In order to support their own hardware, Apple has also created software including Mac OS X operating system, iOS mobile operating system, iTunes, a professional photography package, a suite of professional audio and film-industry, final cut studio, logic studio and music production tools (Wikipedia, September 2010). The Macintosh computer was first published in January 1984 with only 128k RAM. It was obviously insufficient, so Apple then announced an updated version with 512k RAM eight months later. Apple Lisa, the name of one of the Macintosh computers was published in 1983. Apple Lisa was the first commercially successful computer to use Graphical User Interface. All computers were text-based before Apple Lisa was published. This first GUI based personal computer with a small hand-operated device called a mouse was designed by Steve Jobs and his team. With the first GUI-based computer, Apple also created its own operating system and seven supplied application programs: LisaCalc, LisaDraw, LisaWrite, LisaGraph, LisaProject, LisaTerminal and LisaList. Until today, Apple has been working on Macintosh computers for more than 20 years and... ... middle of paper ... ...ed to release some new updates which would allow users to multitask (Kelleher, April 2010). The only thing that I liked about iPad was its 3G mobile data connection. I was able to connect to the internet and let my other laptops connected to the internet as well while I was traveling in Las Vegas. Overall, the products that were made from Apple are usually innovation. Apple has created their products uniquely. They have their unique USB connector, charger, operation system, software and so on. This is a very dangerous way to run a business because Apple doesn’t seem to have much interaction with other companies, but if Apple success, they can sell their products at any price they want to since no one else can be their competitor. This is a make it or break it method. Incredibly, Apple made it. Apple is now one of the biggest technology companies in the world.

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