Apple And IBM: A Brief History Of IBM

1461 Words3 Pages

Brief History of IBM

IBM was first incorporated in New York under the name Computing-Tabulating-Recoding Company in 1911. Although the company’s history can be track back as early as 1890, which was when the U.S. were receiving waves of immigrants. This is when the punch card Tabulating machine was created to calculate census data. After joining forces with International Time Recording Company and Computing Scale Company of America, this created a company that manufactured and sold commercial scales and industrial time recorder, tabulators and punch cards. They operated in New York and later expanded to Washington, DC, Ohio, Michigan, and Toronto, Canada. In 1914, IBM was lead by Thomas J Watson, the president of the company; which under his leadership the company thrived and expanded its services and products. During Watson’s time of leadership the company …show more content…

With Apple and IBM implementing the strategies of value discipline and generic strategy they can begin to reach a new line of customers with new demands and broaden their scope. I believe that IBM as well as Apple is on its way to even greater success.

References

BusinessDictionary. 2014. Value disciplines. Retrieved from: http://www.businessdictionary.com/definition/value-disciplines.html
Clark, W. 2014. Examples of grand strategies in business. Retrieved from: http://smallbusiness.chron.com/examples-grand-strategies-businesses-14377.html
Griffin, D. 2014. Four generic strategies that strategic business units use. Retrieved from: http://smallbusiness.chron.com/four-generic-strategies-strategic-business-units-use-496.html
Johnson, R. 2010. Three value disciplines-which one defines your company? Retrieved from: http://www.4hoteliers.com/features/article/5261
Lohr, S. (2015). “He Loves to Win at IBM He Did”. New York Times. Case

Open Document