Effective Appeals: Jonathan Zimmerman

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Every day we come across people and situations that influence in our lives. Every speech we give or paper we write has a purpose, it is up to the author to make it appealing. What better way to appeal to an audience then relating to them on an emotional and logical level. Also many may sit and wonder why should I believe this author, what knowledge do they truly have on this subject? Well that is where the rhetorical appeal , ethos, comes in. The author must be credible in order to be deemed believable. A little background knowledge on an author might help. Jonathan Zimmerman is a former Peace Corps volunteer and also a former high school teacher. Zimmerman received a bachelor’s degree from Columbia University in 1983. Approximately 7 years later, he received a Masters of Arts from Johns Hopkins University. Finally he continued his education at Johns Hopkins University, and finished with his Doctorate of Philosophy. According to the (NYU Steinhardt), “Jonathan Zimmerman is Professor of Education and History and Director of the History of Education Program, Steinhardt School of Culture, Education, and Human Development.” Now that we have some insight on our author, Jonathan Zimmerman, let us take a closer look at the 1972 Title IX measure. This federal law forbids the discrimination based on sex, in all public schools. (UCSC) confirms that “The law states that, “no person in the United States shall on the basis of sex be excluded from participation in, be denied the benefits of, or be subjected to discrimination under any education program or activity receiving federal financial assistance.” The battle between football and the federal law, Title IX, has been an ongoing war. For instance, in 1993 there was also an article demonstra... ... middle of paper ... ...cle was very persuading. I believe this article was intended for people who have a passion for sports, not just football. I am part of the targeted audience because I am a football fan. I was fully persuaded to believe that “Colleges are cutting other sports — and wrongly blaming the 1972 measure that outlawed sex discrimination in educational institutions receiving federal financial aid” (Zimmerman 1). In conclusion, Jonathan Zimmerman produced a very persuasive article, but if he had used more ethos it would have appealed to the audience more. Works Cited Zimmerman, Jonathan. “Blame Football, not Title IX.” latimes.com. Los Angeles Times, 09 January 2014. Web. 10 February 2014. “What is Title IX?” ucsc.edu. Regents of the University of California. 2014. Web. 24 Feb. 2014. “Jonathan Zimmerman.” nyu.edu. New York University. 2014. Web. 24 Feb. 2014

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