Analysis Of Textual Analysis And Linguistic Landscape

Summary on the Seminar on “Textual Analysis and Linguistic Landscape,” September 28, 2014

A two day mini-seminar on “Textual Analysis and Linguistic Landscape” was given by Andrew Jocuns, PhD. The mini-seminar was made possible under Apply Linguistics (EG810) by Sirirat Na Ranong, PhD. I choose to summarize this particular seminar because I find textual analysis very exciting. As my thesis will probably be in intercultural communication track. I also understand that to be an intercultural competent person, one has to study and understand the target’s culture. And, textual analysis might just be the perfect tool for this job. In the 21st century where computer and Internet give access to all sorts of data. We can simply analyze a culture through

To put it simply, this analysis may help us make sense of the way in which people, of particular cultures at particular times, make sense of the world. Texts are just the tip of the iceberg. When we look just below the water line, we often start to see patterns, or the recurrence of events. These patterns are coherence and cohesion (hence the analysis of textual cohesion and coherence). Then, we employ textual analysis to interpret those events. By looking from another culture’s point of view, we will also be able to understand our own cultures better because we can start to see the limitations and advantages of our own sense-making practices.

Textual analysis supports researchers with explanations in how individual cultures understands certain sound and image. And, importantly, it also explains why these sounds and images are of importance to them. Textual analysis is useful for researchers working in cultural studies, media studies, in mass communication, and perhaps even in sociology and philosophy. Even historical documents and images are also being analyzed by historians using this very same method because it isn’t really concerned with establishing how texts produced meaning, but rather with answering questions about who said what and

According to the dictionary, “landscape” as a noun has basically two meanings. On the one hand the more literal meaning of the piece or expanse of scenery that can be seen at one time from one place. On the other hand, a picture representing such a view of natural inland scenery, as distinguished from sea picture or a portrait. One can say that both meanings are also used. The concept of linguistic landscape, however, has been used in several different ways.

With a simple example, let’s look the big poster on the right in Figure 1. One can see that Arabic is the most important message here as it is located on the top then English message follows as a translation. Here, a researcher could conclude that this post was made by an Arabic person for Arabic