Analysis Of Safexpress

P’s ANALYSIS OF SAFEXPRESS

PRICING STRATEGY: Safexpress follow a unique pricing Strategy for its customer. It follows two kind of price segment for customer according to extent of business given to them.

⦁ Credit Basis

⦁ Retail Basis

CREDIT BASIS: This service is for the organization who give huge amount of business to company and who are the long term and regular customer.

There is no fix charges for the services company decide price on the basis of monthly billing the price is totally negotiation based and payment form the companies is received at the end of the month from the companies means it is totally credit based. For e.g. Tata and hility use credit basis price policy from the company which is on the basis of extent of order to the

By Volume technique is used for light weight products such asT-shirt, shirts, medicines and FMCG products.

PLACE: Safexpress is located in all cities across country in India even in the remote areas of country .It has a large network chain spread all across the country. Safexpress has expanded its reach over 560 destinations all across India .Company divide whole country in four different zone names only

East

West

North

South

Safexpress is coming up with warehouses at these places.

Investments in cross-dock (hub) facilities in places like Pune, Nasik, Ahmedabad, Chennai, Ambala and Jamshedpur are strategic in nature and serve industries and manufacturers in these regions thereby enhancing their logistics Company has its own booking offices in almost all cities from where its takes order from the customer and provide them services of delivering goods at right place.

Company has its own warehouses in Tier 1 cities and most of Tier 2 Cities where it store the raw material and finished goods and hubs in main locations (big cities) of the

For example:- Company has to deliver goods from Delhi manufacturing units of united colour of benetton to different showrooms in Lucknow in 2 days Then first company will take the goods from the manufacturing units in safe box through vehicles to the warehouse which is in Delhi, then goods will be stored in the racks which is made for the Lucknow delivery in optimal conditions all this will take about 7-8 hours then goods will be once again loaded in the vehicles and taken to the 1.by road or 2. By train or 3. By air as required to the warehouse which is in Lucknow and stored there and once again maintain by the people over there and then delivered through the different vehicles to the desired