Analysis Of Disney Targets Young Consumers

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How do Disney target and train our youngest consumers? Disney is one of the companies that targets and trains young consumers. Disney are targeting both young boys and girls consumers because of there movies and shows they playing on there channel. Disney target children by using there channel on television to show kids about Disneyland. Disney trains young boys and girls at a young age about how to be sexists. Disney is targeting and training our young consumers because how they market there product and what they show and talk in there movies and shows like Cars and the princess movies for boys and girls. Young consumers are being used by Disney because be aren’t aware that Disney is brainwashing the young consumers to become sexist. Disney are marketing to target young consumers by using their channel on television. Disney is marketing towards young children by showing Disneyland on there channel and they show young consumers how fun and cool it is at Disneyland. David Buckingham a professor at University of London said that “Disney is synonymous with the unacceptable face of US capitalism” (Buckingham, p.596). Disney …show more content…

Disney trains young consumers how to be sexist because of there movie and show. Ken Gillam manage a composition program at the Missouri State University and as teaches composition theory and pedagogy. Shannon R. Wooden is a English professor at Missouri State University. Ken Gillam and Shannon R. Wooden said “Same -sex (male) bonds to temporarily avoid the more loaded term desire are obviously important to each of the these films “(Gillam, p.476). Disney movies are making the young consumers thinks that sexist is okay but it is not really because it teaches them to divide into two different social groups in

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