Analysis Of Alibaba

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As the internet has grown over the years, companies are having to adapt how they sell their products. E-commerce as taken off in recent years and with it comes a myriad of changes between sellers and buyers. While some may argue that Amazon has dominated the e-commerce playing field, they are not the only ones playing it. Alibaba is China’s equivalent to the U.S Amazon. Alibaba owns stakes in all sorts of things, but operates chiefly through three sites: Taobao, China's biggest shopping site; Tmall, which specialises on online sales of branded goods and focuses on China's fast-growing middle class; and Alibaba.com, which connects Chinese exporters with companies elsewhere in the world (Wright, 2014). Although Alibaba has been well established …show more content…

For a company like Alibaba to keep growing, they will need to change their mindset. If a company is not growing it is dying. In the last couple of years, Alibaba has been shifting and trying to expand into new places. Technology is always advancing but there is something a little more important. Data is consider to be the new “oil” when it comes to the technological field. Everyone needs a place to collect, store and process data. Alibaba caught on to this and is now one of china’s biggest cloud computing provider. Data is so important for human development in society. It’s going to be as precious as oil in the last century.” (Bloomberg, 2017). Retail is also on Alibaba’s expansion plan. While Amazon is just starting to make its way in to retail, Alibaba already has a pretty good foot hold in China. With Alibaba’s Hema, grocery shopping centers, customers can use their mobile app to pay for there groceries. Customers can also purchase seafood cooked on the spot! They have also come up with a cool delivery process. If you live close to one of their shopping centers, you could have your delivery delivered in 30 minutes! The only down side to that is that you would have to live within a one-mile radius. The innovation and expansion of this company has proven to be most fruitful. Even though the managers at Alibaba’s company don’t have a global mind set yet, I strongly …show more content…

But business like Flamingo Furniture also make decisions on how to sell their product. I found it a little strange that a company based in New York would choose to sell their products on a Chinese website. It has worked in their favor though. China has a population of 1.4 billion people. That’s a little more than a billion people compare to the U.S. On top of that 668 million people in China use the internet or more than double all the people in the U.S. (Wieczner, 2015). So, by doing this Flamingo Furniture is advertising, in theory, to a market double the size that of the United States. “Singles Day” is Alibaba’s equivalent to the United States’ Black Friday and Cyber Monday. What is “Singles Day” even about? Call it the anti-Valentine’s Day. The date 11/11 is significant because of the solitary implications of the number 1. And it was originally meant for people who wanted to celebrate being single (Morris, 2017). I believe that it could be something that would catch on in the U.S. The reason behind it is that people are getting married at a later point in time. In 2014, The Bureau of Labor Statistics estimated 124.6 million Americans 16 years and older where single or half the population (Hanes, 2015). Based on this estimate I believe that it could catch

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