Introduction
In this project I will undertake extensive research into a large sized
business. I have previously chosen the company Avon. My research will
involve the collection of both primary and secondary data. I will
compete the report, which will include:
* Brief background information about the business and what it does
* A description of the aims and objectives of the business
* An assessment of how successful the business is in meeting its
objectives
* An explanation of the legal structure of the business and consider
how appropriate is it
* An explanation of how each functional area contributes towards the
aims and objectives of the organization
* A detailed explanation and diagram of the organizational structure
and communication channels of business
* An analysis of the management style and organizational culture,
that considers how they affect the performance of the business and
helps meet objectives
* A description of the ICT methods used for both internal and
external communication
* A detailed analysis of the impact of ICT upon internal and
external communications of the business and consider how this
affects performance of the business
* An examination of how structure, management style and culture
interrelate to determine the success of the business
* Descriptions of the quality assurance and control systems used in
the business and analyse how effective these are in adding value
* A consideration of alternative methods of quality control
including their potential benefits and drawbacks, and the effects
it could have on functions and objectives of the business.
Task A
Name of business – Avon
Location – Corby
Brief history o...
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...y the level above it.
The person at the top, Andrea Jung, has overall responsibility. The
director is responsible for communicating company policy and making
sure it is carried out. Managers are in charge of each departments and
are responsible for carrying out the director’s decisions. Their role
is to organize staff and motivate them. They must be good at
communication.
This organisational chart is a visual image of the company. The
structure indicates the flow of communication, with the director above
who gives information to the various other departments with the
communication flow moving down. It also shows the responsibility of
individuals and who they are responsible to. For example, the sales
division is responsible for the project manager section, and are
accountable to the legal department, and at a higher level, the
director of the company.
The Inter-Faith Food Shuttle is helping to sponsor bee hives to increase teaching abilities. The JABGC is helping by educating hundreds of children who are at-risk and providing guidance to them. This includes a learning garden. ERA will help by attaining land to help protect and conserve needed resources. For the Alliance Medical Ministry, Burt?s Bees helps them with growing their garden so that they can help their patients and also those in the community to eat fresh fruits and vegetable. The Alliance Medical Ministry also helps to provide insurance to those who otherwise could not afford it. With Habitat for Humanity, Burt?s Bees helps them with their goal of providing homes to those who could otherwise not afford it, while also building homes that are eco-friendly. Finally, Burt?s Bees works with Farmer Foodshare to help get food from the farmers to the people who need it (Burts Bees, 2016). In a nutshell, Burt?s Bees has been busy not just making money, but they have been busy looking for ways to make the word a better
Did you know, the personal care products you use every day have dozens of toxic chemicals that link to cancer, asthma, learning disabilities, and more? A campaign community working to build a healthier planet called The Story of Stuff and the Campaign for Safe Cosmetics, created a seven minute film called Chemicals in Beauty Products: The Story of Cosmetics. The purpose of this campaign film is to inform its viewers, specifically women and moms, about the toxic chemicals in our everyday personal care products, from lipstick to baby shampoo, that we may not know about. It addresses the top harmful chemicals that we are putting into our bodies, the products they are most likely found in, and
Based on the case, Lawson Cosmetics has an unresolved issue. They cannot decide on whether they should take the new branding initiative global, which is brought up by Gupta. Lawson is obviously a multinational company. In my opinion, they should develop major elements to market locally, and regionally and globally at the same time with a consistent brand image, but they need to adapt its brand to different markets by different ways carefully.
It is safe to say that at this point anyone can identify the tagline “Because you’re worth it” and to what brand it belongs to. L’Oreal is one of the top leading brands in the hair and beauty industry. Not just in Europe where it originated in 1907 by Eugene Schueller, rather across nations in various countries. By the mid-1930’s Eugene not only expanded L’Oreal throughout Europe but also gained a leader for hair and body care products.
The Ku Klux Klan was founded in 1866 and could be found in almost every southern state by 1870. In the south, the KKK was turned into a tool for white resistance for the Republican Party’s Reconstruction era policies which were aimed at establishing political and economic equality for black people. Due to the Reconstruction era policies, the members of the KKK waged an underground campaign of violence and intimidation directed at white and black Republican leaders. The KKK saw one way to its primary goal: the reestablishment of white supremacy through Democratic victories in the state legislatures all throughout the south. This was accomplished, causing the gradual increase of white supremacy in the south while the Reconstruction era waned. The KKK ended up disbanding in the waning years of the Reconstruction because of the Ku Klux Klan Act. This act designated certain crimes committed by Klan individuals to be federal offenses, including conspiracies to deprive citizens of the right to hold office, serve on juries and enjoy the equal protection of the law. The act also authorized
...ty is lacking such importance. Many obese people avoid seeking help and often feel discriminated and misunderstood by both the public and even their physicians. They also mentioned that obesity is the hallmark of type 2 diabetes with up to 85% affected. Also, Canadian children have become progressively over weight and obese. Children from age 5 to 17 year old are 19.7% overweight and 11.7% obese, compared to 15% in 1978. They had mentioned that in 2012, 19% of Canadian men and 18% of women were classified as obese. They also mentioned stats on early adulthood, in 2012, 41.3% of Canadian men and 26.9% of women were classified as overweight and 19% of men and 18% of women were classified as obese, combined rates have remained stable since 2010. Their presentation gave me awareness on how significant obesity is and how it has been progressively growing in our society.
Overview NARS Cosmetic is a cosmetic company founded by Francois Nars in New York, US in 1994 (Hollywoodnoirmakeup.com, 2012). It is considered as one of the best-selling cosmetics and skincare products company in U.S.A, Canada, Korea, Japan, and Taiwan (Shiseido Co., 2014). Since the demand for cosmetics is growing every year and people are looking for more quality products, the company decided to open a new branch in the Middle East to have more customers and to satisfy them by making the NARS product more easily accessible. The aim of this paper is to indicate the best country among the GCC to open a new NARS Cosmetic branch by studying every country’s feasibility of a new cosmetic branch. We hope this expansion can please our customers and make better reputation in GCC countries,besides increase our profit.
Procter and Gamble (P&G) and Colgate-Palmolive (C-P) are two of the largest consumer goods company in the world and have been in the industry since the 80s. The companies manufacture and market fast moving consumer goods (FMCG) such as household products, personal care and hygiene, targeting at various segments of consumers. Among the brands carried by P&G are Downy, Olay, Tide, Clairol and Bounty. Popular brands under C-P are Palmolive, Kleenex, and Colgate.
Why is Avon so much more dependent on its foreign operations than on its home (U.S.) operations? (Daniels, 2010)
The cosmetic industry in the United States is huge – the sale of skincare, hair care, make-up, perfumes, toiletries, and deodorants generates about $80 billion a year. The vast majority of cosmetic and beauty products are manufactured by a handful of large companies who dominate the industry, and who are more focused on profits than they are on using safer, higher quality ingredients in their products.
A Competitive Audit of Nestle's Milo. I plan to produce a SWOT analysis, PEST analysis and a Competitive Audit on Milo. This is because I’m going to need to produce a good analysis of the market place, if I intend to create the best marketing strategy. This is important because there are a range of options available when creating a marketing strategy. Without these analytical processes, I will not be able to identify, which strategy is appropriate.
What resources and capabilities do you think it would take to become the top direct seller of cosmetics and beauty-related items? Does Avon Products seem to have any of those? What would it take to make its capabilities distinctive?
Two recommendations for promoting direct-sales through consumer and the business; One is to offer incentives to its customers and second is to motivate the business to promoting its products by advertisements, establishing sales competition for employees, participating in conventions, and by endorsing franchise of its products to retail stores.
to see that this sunscreen has in fact been applied to all areas of exposed skin.