An Investigation Into The Hypothesis That The Opening Of Festival Place In Basingstoke Has Had A Negative Impact On The Existing Town Centre
Introduction to Basingstoke Field Study.
Hypothesis: The opening of Festival Place in Basingstoke has had a
negative impact on the existing town centre.
Organising Question:
1. How has Festival Place affected the existing town centre?
Introduction:
Based upon my personal experience visiting Basingstoke both before and
after the construction of Festival Place, I predict that the
hypothesis will be false. Whilst Festival Place has probably taken
business away from the town centre, it has also given those businesses
a new more developed place to open up their businesses in Festival
Place, an increased volume of potential customers visiting
Basingstoke, and the opportunity to build upon their business and make
more money.
Although the mall brings in more people and pollution to that area of
town, it is also well away from any homes in the area and the
increased pollution level from the cars is so insubstantial that it
makes little difference and does not really affect the towns pollution
levels.
I am going to collect data in graphs, maps, questionnaires, diagrams
and the internet. To collect data in questionnaires, I will ask people
questions and put this into graphs and/or charts. For the maps, I will
study them and take note of urban areas, shopping areas, car parking
and many other factors. When creating the graphs, I will use the
questionnaires and any other form of data collection I have that can
be shown in graphs or charts. Diagrams will show the details in my
work.
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Old town centre.
Festival Place.
Map 1: BasingstokeTownCentre and Festival Place
(source: www.multimap.com)
The map on the previous page shows the location of Festival Place in
relation to the town centre in Basingstoke. The aerial photograph
below covers the same area showing the buildings prior to the Festival
Place development, giving an indication of the building structure and
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