An Analysis Of Fast Food

Introduction

History of fast food

The concept of fast food is basically eating outside your home and it’s been around for quite a long time, it began effectively after WWII. It had happened while the men were away and the women had started to work in the factories and other places. Before this time eating out was a luxury but it became a necessity during this time as the women and the men were both working and the women had no time to cook. This drove the trend of fast food becoming very popular in the United States as people wanted quick food which catered for the family on the go. The most popular choice of food was the hamburger which then led to the opening of a restaurant which commercialised and popularised the hamburger. The hamburger consists of two buns with a patty in the middle. The restaurant was

Power of suppliers

They determine if you have consumers or not depending on the quality of their products, it is important for DoRegos to build a strong relationship with suppliers.

Have reliable suppliers it makes the business stable.

Treat of new entrants

Threat of new entrants prevents you from growing your business an opportunity to deal with them is to spend money on advertising and reduce prices to make it difficult for new entrants.

Another opportunity to prevent this is to negotiate with the management of your store or management you are in to prevent new entrants to your area.

Level of rivalry

As seen in the article above Spur to consider selling struggling Captain DoRegos, this is because of them not being able to compete with the competitors as they don’t have the good strategies in place for them to make a profit. They can do this by finding competitors weaknesses and exploiting it.

They can be a step ahead of competitors by having fair prices when compared to their competitors.

Availability of substitute