Amazon Value Chain Analysis

Big data has directed organizational change in allowing Amazon to expand from an online book store to an internet giant. Revolutionary application of big data has allowed Amazon to create superior service quality while motivating employees by providing real time information to solve customer issues. Big data has strengthened Amazon’s competitive capabilities by pioneering the application of big data and charging a monthly fee to smaller businesses

(http://www.forbes.com/sites/onmarketing/2014/02/04/six-trends-that-will-shape-consumer-behavior-this-year/) Technology has allowed Amazon to give the consumer the experience that it does. The site is able to tell you what you want. The taste has been taken away from the consumer. It is these powerful algorithms that allow Amazon to suggest products you may enjoy, just by the study of your online habits. It does make sense when you think about it.

Making Amazon.com available through a Web services interface to any developer in the world free of charge has also been a major success because it has driven so much innovation that... ... middle of paper ... ...re their headquarters or the specific computer systems are located. Along with the incredible opportunities the Internet has created, this global connectivity also has exposed businesses to an excess of regional issues that can dramatically alter a business' potential for profit or loss and also change the risks and threats to the business. References ACM Queue. "A Conversation with Werner Vogels." Last accessed on April 14, 2007. http://www.acmqueue.com/modules.php?name=Content&pa=showpage&pid=388 Amazon.com Privacy and Security.

It is common sense that the most highlight business part for Amazon is e-books field. Amazon knows that it is hard to cut down the transaction cost of paper book. As a result, it pays more attention to the development of e-book industry rather than only sticking to the physical books. I think that’s why we will always see the promotion of kindles anytime when we log on to Amazon.com.

Amazon started off as an online bookstore and slowly expanded its business in various other fields within e-commerce and now is a well-known brand over the world. The online commerce market is increasing in a rapid rate and building intensive competition. The Company offers its clients a predominant shopping encounter by giving quality and a high level of customer satisfaction. Amazon.com is a demonstrated innovation pioneer; it has created electronic trade developments, for example, 1-Click requesting, customized shopping administrations and simple to-utilize inquiry and peruse highlights. Shopping at Amazon.com is quick and safe, consolidating a straightforward requesting framework, secure credit card

However, with this jewel, engineers expanded new features and algorithms within the system. In order to get the design up to expectations, engineers improved the mastery of independent codes. Throughout the complexity of Amazon’s expansions, AWS has played a pivotal role in the Systems Developmental Life Cycle. “As an example of this growth, in 2006, AWS launched S3, its Simple Storage Service…Less than a year later it had grown to two trillion objects and was regularly handling 1.1 million requests per second” (Newcombe, 2015, p. 66). Developing such systems has given Amazon the ability to establish unforeseeable innovation which continues to astonish the entire world.

This is why they have the most up-to-date fulfilment operation and online order processing program worldwide. Amazon 's high-speed picking and sorting system, complete shipping service and unique online ordering service ensures customers receive their orders in record time. The FBA will work hard to make your business profitable. We aim to make your business grow irrespective of whether you sell and ship a handful of items annually or thousands of orders a year. Let the FBA Do the Work for You The Amazon Fulfilment Program is the most advanced system worldwide.

Amazon.com has a number of strengths that can help them compete with other high-tech companies. They currently are one of the largest retailers in the world. This is an extreme advantage for Amazon.com in a number of areas such as marketing, distribution, customer base and supply. With such a large presence in the e-commerce industry, this allows Amazon.com to offer more bottom-line products such as movies, music, and ebooks along with the million of other products. This makes the Kindle an even more attractive device for consumers.

This statement is still driving Amazon to provide the best for their customers. It is impressive when a business is able to fulfill their original mission statement, while being an E-business that is demanded to provide and keep up with the most current wants and desires of the consumer, especially as Amazon began and still is highly driven from popular department of electronic related products. Amazon began by selling their first book, progressing to 1-Click Shopping experience, then to creating their symbol “AMZN” on the NASDAQ, while launching the Music Store, Advantage Program, and opening numerous Fulfillment and Customer Service Center within and outside of the United States (History of Innovation). Next, let’s look at how Amazon uses all these characteristics to be a financially

The AWS generates much higher margins than retail, so it has a very positive impact on Amazon’s profitability. Devices and IoT is also a potential growth area. However, Prime saturation in the U.S. market and competition in online retail remains concern. Amazon.com is one of the largest e-commerce companies in the world. Although the primary product line was books at first, the company rapidly diversified into a host of other product