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impactof media on teenagers
impact of the media
The effects of Television to the present day youths
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Many discussions have come about advertising and youth drinking from time to time. Whenever you see an ad on the media you see ads that relate to teens. This is not an accident! Though you cannot legally drink until the age of twenty one, these alcohol selling agencies are marketing to minors. I believe that these companies should not have ads directed to teens, if these teens are not legally permitted to drink the beverages they are marketed. Today our youth is not only exposed to alcohol advertising, but they are also the targets,
An article from the American Academy of Family Physicians (AAFP) discusses how even though alcohol consumption has decreased in the last decade in teens, that in 2007 “26% of high school students have reported episodic heavy or binge drinking. Over 74% of high school students have had at least one alcoholic drink and over 25% have tried drinking before the age of 13.” This article points out how alcohol is a factor in 41% of deaths in car crashes. High school students on average spend 18,000 hours in front of the TV. While watching TV they see over two thousand alcohol related commercials each year, and that is only television related advertising. This doesn’t include the advertising they see on “billboards, magazines, sports stadium signs, and on mass transit.” A very shocking fact mentioned in this AAFP article is that on average the youth will see 45% more beer ads and 27% more liquor ads in their magazines than those people whom are of the legal drinking age. Between 2000 and 2007 of the 2 million alcohol advertisement placements on television that around 20% were on television programs that “youth ages 12 to 20 were more likely to view than adults of legal drinking age. Also, between 2001 and 200...
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...cial media). No statistics were found based on the proportion of viewers whose followers were underage, these sites are used highly by children and teenagers and a significant proportion have access to these pages.
Works Cited
Alcohol Advertising and Youth. 2010. .
Alcohol Advertising and Youth. April 2007. .
Berrios, Martin. Tha Liks: 10 Liquor Brands Co-Signed By Hip-Hop. 29 August 2013. Article. 27 February 2014.
Chedekel, Lisa. Alcohol Companies Marketing with Music Lyrics. 5 December 2013. Article. 27 February 2014.
CIROC Ulra Premium Vodka Scores NBA Partnership. 20 November 2013. Image. 27 February 2014.
Shawn. Diddy And CIROC Vodka Land Huge Deal With The NBA. 21 November 2013. .
Underage youth exposed to alcohol advertising through social media. 20 December 2013. Article. 3 March 2014.
Teenage drinking has become a big problem around the world the studies have shown between seventy to eighty percent of every teen has had an alcoholic beverage. (ClayPool 2) That is about half of the students in a public school. 1.9 million teens from the day they turned twelve to the age of twenty are considered heavy drinkers. (Well-connected 21) But only twelve out of fifteen actually have a problem drinking alcoholic beverages. (Goodwin 63) Many teens die in traffic accidents each day from the age sixteen to nineteen. There has been around 2,700 teens in the United States killed and almost 321,000 were treated for injuries suffered by motor-vehicle crashes, but then were released to go home. The cost to repair the damages of an alcohol-related accident is estimated to be around one-thousand, five- hundred all the way up to one-hundred, forty-eight billion dollars. ("Teenage" 64) But alcohol-related crashes also cost American taxpayers one-hundred billion dollars not just the driver. ("Drinking") Days of the week with the highest deat...
According to Center for Disease Control and Protection, about 4,700 people under age twenty one die from injuries involving underage drinking every year. Illegal alcohol consumption has been a major problem with high school students around the nation. Lowering the drinking age from twenty one would result in major consequences for America’s adolescents. By lowering the drinking age, alcohol would be more accessible to those who choose to participate in underage drinking. The desire to drink for teens and young adults between the ages of fourteen and twenty can be caused by peer pressure or an act of rebellion. One beer might not seem like a big deal at the time, but it could lead to a life of addiction and alcoholism.
Each year, about 5,000 teens are killed or injured in traffic crashes as a result of underage drinking and about 1,900 are due to car accidents. (National Highway Traffic Safety Administration and U.S. Department of Transportation) In the newsletter, safety in numbers by National highway traffic administration and U.S department of transportation “Of all the people who died in motor vehicle crashes during 2012, 31 percent died in crashes involving a drunk driver, and this percentage remains unchanged for the past 10 years” (Vol 1, 2013). Crashes involving alcohol include fatal crashes in which a driver had a BAC of .01 g/ ld. or higher (Underage Drinking Statistics)). Deadly crashes involving alcohol are twice as common in teens compared to people 21 and older. This is because teens’ judgment skills are harmed more by alcohol. Teens who drink not only risk hurting themselves, they risk hurting their friends, family, and even strangers when driving intoxicated. Teens and parents both need a strong reminder that underage drinking is illegal and can have disastrous consequences. According to Health Day News, “one study found that in 2011, 36 percent of U.S. college students said they'd gone binge drinking (five or more drinks in one sitting) within the past two weeks, as compared to 43 percent of college students in 1988. Since 2006, the current law has reduced the rate of drunk driving crashes among young Americans” (Preidt, 2014 and DeJong, 2014). This proves that lives have been saved after the legal drinking age increased. According to an article in Time Magazine called “Should the Drinking Age Be Lowered?”, “lowering the drinking age to 18 would stop infantilizing college students, but it would probably kill mor...
Johnson, Freddie Lee, and Tayannah Lee McQuillar. Tupac Shakur: The Life and Times of an
According to Andrew Herman, “Each year, 14,000 die from drinking too much. 600,000 are victims of alcohol related physical assault and 17,000 are a result of drunken driving deaths, many being innocent bystanders” (470). These massive numbers bring about an important realization: alcohol is a huge issue in America today. Although the problem is evident in Americans of all ages, the biggest issue is present in young adults and teens. In fact, teens begin to feel the effects of alcohol twice as fast as adults and are more likely to participate in “binge-drinking” (Sullivan 473). The problem is evident, but the solution may be simple. Although opponents argue lowering the drinking age could make alcohol available to some teens not mature enough to handle it, lowering the drinking age actually teaches responsibility and safety in young adults, maintains consistency in age laws, and diminishes temptation.
There has been an ongoing controversy in the United States on whether the drinking age should be lowered to eighteen like most of the world or if it should stay at twenty-one. Underage drinking has been a major controversial issue for years, yet why is it not under control? Teenagers are continuing to buy alcohol with fake identification cards, drink, get into bars, and drink illegally. As a teen I have proof that these things are going on not only in college but in high school as well. There are a lot of factors that come together to why the drinking age should be lowered to eighteen; the most obvious reason is too many people are drinking before they are twenty-one. Liquor stores, bars, and clubs all want to make money and if they can get away with selling to underage teens then they will. A study done by the Academic Search Premier agrees that, ?By now it is obvious that the law has not succeeded in preventing the under-21 group from drinking? (Michael Smith 1).
Bob Marley once said, “Herb is the healing of a nation, alcohol is the destruction.” This is the case when it comes to teens and alcohol. In America, the National Minimum Legal Drinking Age is a topic of great debate and controversy. Many people argue that the age restriction provides a safe environment for all citizens; whereas others disagree that the law creates an untrustworthy aura among teens. If the minimum legal drinking age were to be lowered, most people would be affected by it, whether it be by an increase in drunk-driving or a rise in crimes. Although teens are legally considered adults by the age of eighteen and the minimum legal drinking age prompts underage teens to exhibit risky behavior, the age restriction should not be lowered from twenty-one to eighteen because young teens would have easier access to alcohol, the minimum legal drinking age has decreased alcohol-related problems, and alcohol can cause damage to underage drinkers.
Negus, Keith. "The Business of Rap: Between the Street and the Executive Suite." Rpt. in That’s the Joint!: The Hip-Hop Studies Reader. Ed. Murray Forman and Mark Anthony Neal. New York, NY: Routledge, 2004. 525-540. Print.
Overuse of alcohol is becoming a large problem across the United States of America. Drinking is always considered a problem if it is not being done responsibly or in moderation. Teenagers that choose to drink illegally usually drink as much as they can hold; in result, parts of their memory can disappear. Teenagers do not drink in moderation; as a result, they drink much more than they can handle just to be “cool” in front of their friends. Drinking can be a problem in all ages, but the most problems arise in the younger generation. Teenagers drinking are not only harming themselves but also the surrounding lives. Lowering the drinking age would cause a significant increase in school drop-outs and even deaths. Teenagers do not think about how
A lot of the time, teens think it is ‘cool’ to drink because everyone else does it. Almost every television show that young people watch have some underage substance abuse, leading adolescents to believe that it can’t be that bad. While society plays a big part in this huge problem, both teens and parents need to learn that there can be severe consequences from as little as one drink. Allowing them to think this kind of behavior is acceptable will haunt them for the rest of their lives, even if they are not alcohol related. Believing that such behavior is acceptable now will lead them to bad decision-making skills in the future when faced with an ethical decision. Teens need to know the major effects can come from underage drinking before going to that party or when being pressured into something they may not be willing to participate in. It is obvious that the long and short-term effects of alcohol abuse can be easily avoided by getting educated and thinking before engaging in any self-destructive
Despite the problems that would arise, many people are beginning to feel that the drinking age should be lowered from twenty-one to eighteen. Studies have been made; however, no hard evidence suggesting lowering the minimum drinking age would help have surfaced. Although there are countless studies of how alcohol has many harmful effects on teenagers, there is a great deal of negative criticism about what if the drinking age is lowered. Some would say the morally right decision is to not allow teens the chance to hurt themselves. Everyone is entitled to having his or her own opinions and beliefs. However, the overall health of the youth of our country seems a little more important than some personal belief. The drinking age should not be lowered due to the fact drunk driving, juvenile delinquency, and alcohol-related medical issues related to teens will increase.
Young people grow up seeing their parents and other adults make toast of wine and champagne at special occasions, as well as casually enjoying a few beers at a picnic. Today alcoholic beverages are frequently as common at business lunches as they are at college frat parties. Underage drinking is a huge problem which everyone must face. Underage drinking not only has devastating effects on those who drink but also on our society. "Young people illegally consume almost 3.6 billion drinks annually which is 10 million drinks each day."
As the current legal drinking age remains to be 21, adolescents today are increasingly drinking large amounts of alcohol behind the backs of others. Along with this being illegal, alcohol-related dangers within our youth like dependency, disease, and irresponsible behaviors are problems that many are finding ways to prevent by increasing awareness; some people have even suggested that raising the drinking age would be the ultimate solution. However, is the constant routine of warning adolescents and preventing them from drinking really working? Based on the vast number of anti-alcohol programs in schools and existing laws forbidding the use of underaged drinking, today, there are still increasing reports. Instead of repeatedly preventing our
In today’s world, advertising reaches and influences teens in both negative and positive ways. Teens are bombarded with ads through television, teen magazines, radio, and the internet. Advertisers know teen’s buying power and their willingness to spend their money. Many companies even hire teens to be “consultants” and trendspotters. They want to know what teens are thinking and their likes and dislikes. Some feel this is a good thing and that teens are letting companies know what they want. On the other hand, many believe all this advertising to teens has a negative impact on them. Ads show models with “perfect” bodies. “Every year, the average adolescent sees over 5,000 advertisements mentioning attractiveness” (Haugen). Some feel this leads to teens having low self-esteem, while others argue that it does not have an effect. These people believe teens have the power and control in the advertising world.
Should tobacco and alcohol advertising be allowed on television? The ban on advertising tobacco is already in affect, however, alcohol is another harmful substance. Should liquor be allowed to be advertised, if tobacco can not advertise their product? The ban on advertising tobacco products on television and radio, was passed through legislation in 1970 by Richard Nixon. This argument like others out there has two sides, one side in favor these advertisements and the other against these advertisements. Since both of these substances are highly addictive and costly. Would we like to see these advertisements continued? Are these advertisements the hazard they are communicated to be? Through the research of these two important sides, this essay will explore which side has a stronger stance on the topic.