Advantages Of Total Quality Management

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Business nowadays becomes very competitive because customers have full knowledges of the products and services that are available in the market and they always have demand on high quality of the products and services. Therefore, business needs to maintain the quality of products and service as well as comes up with the new products or services that differentiate them with the other businesses in order to survive in the market. Nowadays, more and more companies are trying to apply Total Quality Management (TQM) strategy to their organization because they believe in its benefits which can bring the advantages in the long run. Total Quality Management is a technique that focuses on improving the quality of an organization’s products and services…show more content…
Business often fail in identifying customers’ needs because of inaccurate data, improper survey or environment factors. Customers’ needs change very frequently and business needs to stay up to date in order to supply the right products and services to customers. As the growing of technology as well as the creativity of human, more and more products and services are created day by days, therefore, it is easier than ever for business today to be out of trend if they don’t do right survey or keep track on what people is interested in. However, with the rapidly increasing ideas from people all around the world, it is even harder for business to improve their products or innovate the new products through surveys. For example, when one new product comes to the market, immediately after one or two week, people from somewhere in the world who might even don’t have the degree on that field can create a new product that is better satisfy customers than the current product. It is how competitive market nowadays is. Business might do the right survey with the right sample size which represent the population, but it might be right for today but it is wrong for tomorrow. Customers are easy to get aroused by the new products which is created by someone from the other side of the world just by clicking on Facebook, hence, products which were sold by a business might satisfy their…show more content…
It requires the knowledge of top managers, sub-managers, supervisors as well as all the employees. The challenges while implementing this progress comes from both managers and employees. It is crucial for managers to understand the objective of organization, hence, they will be able to figure out how to effectively implement TQM. Additionally, organization also needs to ensure that all the employees know what the goals are and working toward the goal. In order to successfully apply TQM to organization, managers need to understand the challenges (which are mentioned on this paper) and have the solutions to implement the progress effectively and efficiently to differentiate themselves with other businesses in the competitive
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