The YouTube video “U.S. Armed Forces – We Must Fight – President Reagan” by Matthew Worth was made with the intention to motivate the viewers to support the U.S. Armed Forces. The purpose of this Rhetorical Analysis is to determine whether or not the video has been successful in doing just that, motivating and drawing support for the United States Armed Forces. The video was uploaded to YouTube on February 19, 2012 and has nearly 4 million views. Matthew uses the famous speech “A Time for Choosing” by the United States former President, Ronald Wilson Reagan, who has a reputation for his patriotism, to complement the video. This video has been effective in motivating the viewers because of its strong use of the rhetorical concepts logos, ethos, and pathos. Authors, to effectively persuade …show more content…
The main thing is that he uses Ronald Reagan’s famous “A Time for Choosing” speech as the background sound. That speech is one of the most widely known speeches in the history of the United States. It was given as a campaign address for the Goldwater Presidential Campaign. That speech articulated the conservative view of a post-new deal America. It aimed at the health of the economy, the welfare state, and the cold war. Many would argue that the speech Ronald Reagan gave, which is now commonly referred to as “The Speech,” was the most patriotic speech ever presented. Therefore, a large part of the credibility in this video stems from the audio of “The Speech” being the background sound. The rest of the credibility comes directly from the number of views and likes that the video has accumulated over time. It was posted in February of 2012 and has almost 4 million views and over 36,000 likes. That amounts to almost 2,800 views every day. On top of that, Matthew has gained nearly 10,000 subscribers to his YouTube channel. Those numbers by themselves prove that the video was a successful endeavor for Matthew
Jonathan Kozol revealed the early period’s situation of education in American schools in his article Savage Inequalities. It seems like during that period, the inequality existed everywhere and no one had the ability to change it; however, Kozol tried his best to turn around this situation and keep track of all he saw. In the article, he used rhetorical strategies effectively to describe what he saw in that situation, such as pathos, logos and ethos.
In 1960, at the age of twenty-four, Philip Caputo enlists in the United Sates Marine Corps in hopes of escaping his relaxed lifestyle in the quaint town of Westchester, Illinois. Caputo is interested in proving himself a man and earning respect in response to President John F. Kennedy’s Inaugural Address to the nation. “Ask not what your country can do for you, ask what you can do for your country” are the famous words that pushed many young men into the patriotic world of enlistment, in order to defend American ideals. Caputo’s expectations of the war in Vietnam are to achieve heroic acts, finish his missions quickly and efficiently, get out in one piece, and return home to a supportive country interested in his heroic adventures.
In May of 1962, General Douglas MacArthur gave his gratitude to the United States Military Academy at West Point for his military service and for his acceptance of the Thayer Award. The speech was a key time for MacArthur to leave his legacy. With his speech “Duty, Honor, Country,” MacArthur shared his beliefs that one should follow the the words duty, honor, and country, because they helped him succeed throughout life and his military life. MacArthur thought that if the cadets heard of how he became successful, they would follow after him. On May 12th, he was successful in doing so as his speech consisted of rhetorical appeals which showed the importance of the three words he followed during his life.
Throughout his preface of the book titled Why We Can’t Wait, which entails the unfair social conditions of faultless African Americans, Martin Luther King employs a sympathetic allegory, knowledge of the kids, and a change in tone to prevail the imposed injustice that is deeply rooted in the society—one founded on an “all men are created equal” basis—and to evoke America to take action.
In the book Into the Wild, Jon Krakauer wrote about Christopher McCandless, a nature lover in search for independence, in a mysterious and hopeful experience. Even though Krakauer tells us McCandless was going to die from the beginning, he still gave him a chance for survival. As a reader I wanted McCandless to survive. In Into the Wild, Krakauer gave McCandless a unique perspective. He was a smart and unique person that wanted to be completely free from society. Krakauer included comments from people that said McCandless was crazy, and his death was his own mistake. However, Krakauer is able to make him seem like a brave person. The connections between other hikers and himself helped in the explanation of McCandless’s rational actions. Krakauer is able to make McCandless look like a normal person, but unique from this generation. In order for Krakauer to make Christopher McCandless not look like a crazy person, but a special person, I will analyze the persuading style that Krakauer used in Into the Wild that made us believe McCandless was a regular young adult.
During the Vietnam Conflict, many Americans held a poor view of the military and its political and military leadership. Protestors met returning soldiers at airports, train and bus stations, and in hometowns with open hostility. Following the conflict, and perhaps the maturing of the ‘60s generation, the view towards the military began to change somewhat. The hostility declined, but an appreciation for the military never really re-emerged during the ...
Pollan’s article provides a solid base to the conversation, defining what to do in order to eat healthy. Holding this concept of eating healthy, Joe Pinsker in “Why So Many Rich Kids Come to Enjoy the Taste of Healthier Foods” enters into the conversation and questions the connection of difference in families’ income and how healthy children eat (129-132). He argues that how much families earn largely affect how healthy children eat — income is one of the most important factors preventing people from eating healthy (129-132). In his article, Pinsker utilizes a study done by Caitlin Daniel to illustrate that level of income does affect children’s diet (130). In Daniel’s research, among 75 Boston-area parents, those rich families value children’s healthy diet more than food wasted when children refused to accept those healthier but
When civilians look at the men and women in the military, they think of strength, courage, and freedom. When those same men and women get out, civilians should treat them with respect, honor, and dignity. In their own minds however, it may be a different story. A loss of strength, a lack of courage, and a never-ending battle within that keeps them all but free. In the music video “Wrong Side of Heaven”, FFDP successfully argues that homeless veterans and veterans with PTSD need assistance. Through the use of visual aspects, literary devices, and symbolism, FFDP shows that their music video holds a strong argument.
Bush, who described the Gulf War as his Super Bowl” (Martin and Steuter p.133). The military took advantage of the known widespread audience across America watching the Super Bowl using persuasion of American pride to produce positive attitudes towards war. Commercials about the military always affect me because every time I...
The movie trailer “Rio 2”, shows a great deal of pathos, ethos, and logos. These rhetorical appeals are hidden throughout the movie trailer; however, they can be recognized if paying attention to the details and montage of the video. I am attracted to this type of movies due to the positive life messages and the innocent, but funny personifications from the characters; therefore, the following rhetorical analysis will give a brief explanation of the scenes, point out the characteristics of persuasive appeals and how people can be easily persuaded by using this technique, and my own interpretation of the message presented in the trailer.
Fed up, directed by Stephanie Soechtig and journalist Katie Couric, was released in 2014. Fed Up scrutinize the food industry in America, investigating why obesity is still a worldwide epidemic in adolescents and how The American Food Industry may be to condemn. Soechtig and Couric main premise is that the food industry has the greatest impact on adolescents’ weight. To that effect, Soechtig and Couric interview overweight adolescents’ ages 12-15 with a weight 180-400 pounds, President Clinton, Gary Taubes; an American science writer, and former and current officials in the U.S Department of Agriculture. Fed up certainly persuades its audience through ethos and pathos; however, the author could have developed their argument more with logos
After reviewing a few videos based on United States Army propaganda while on a popular media site it was quite eerie, since I am currently enlisted within the ranks. The Army is also something that you normally see in various forms such as billboards, television, and of course the actual soldiers. I would like to examine the whole concept of what the videos represent and how it grasps the attention of the viewer, audience, or consumer. If a person is somewhat or completely against the military, after viewing the commercials the viewer might have second thoughts. Overall the videos organize the three rhetorical techniques in a unique matter to where it catches a person’s attention. I can easily say that in the area of Ethos, the videos do exceptionally well, and of course to the Army is very well known for many of its characteristics both in the homeland and overseas and of course the United States Army was established more than two hundred years ago in the year of 1775 a year before the Declaration of Independence! As for
The Letter from Birmingham Jail was written by Dr. Martin Luther King Jr. in April of 1963. Dr. Martin Luther King Jr. was one of several civil rights activists who were arrested in Birmingham Alabama, after protesting against racial injustices in Alabama. Dr. King wrote this letter in response to a statement titled A Call for Unity, which was published on Good Friday by eight of his fellow clergymen from Alabama. Dr. King uses his letter to eloquently refute the article. In the letter dr. king uses many vivid logos, ethos, and pathos to get his point across. Dr. King writes things in his letter that if any other person even dared to write the people would consider them crazy.
Ever since World War II, the last war that garnered full American support, the percentage of American citizens enrolling in the U.S. Army has diminished significantly. The U.S. is a major military power in the present world; American soldiers are engaged in many multi-theater positions, consequently dispersing troops over various regions worldwide. As only one in ten citizens has served in the US Army, American knowledge of military conditions is rapidly lessening along with the national harmony that complements such knowledge. Therefore, the comprehension that American security is closely associated with a formidable military never resonated within the greater part of modern American citizens. Although antiwar activists may decry compulsory conscription as unconstitutional, it needs to be reinstated in order to solidify the meaning of being an American citizen, boost the economy by providing jobs, and unify the American people with enhanced homeland security.
Put into another form, “[The Marines] pour forth with the poignant power of superb human beings doing what they believe is truly righteous. There is grace and magnetism in the way these clean-cut kids hurl themselves out of planes, surge through forbidding terrain and leap with awesome fortitude over one barricade after another. The ads use sophisticated psychology to lure today 's peace-loving young adults into our "humanitarian" military.” (Kronstadt, 2014). It’s through these images and power attached to words and amazing propaganda that gets youth to dive into the world of war with the Marines. The ad under analysis, tells the recruit they will get to “walk with honor”, “command with resolve” and “take your place among the most elite warriors on earth”. They get to ‘take their place’, saying it as though they already have their place, as if the place is waiting for them. The ad also highlights the that the Marines are the more elite warriors on earth, the word warrior itself is captivating. Warriors are seen as the best of the best when it comes to fighting, adding on to the that the elite warriors, projects a view of the ultimate, best fighters there could ever be – and for a lot of people, that is beyond exciting. The ad is also illuminating the fact that they will ‘command with resolve’, meaning they will become firm and determined as a leader. The Marines will give them the skillset and knowledge to be able to command and hold people’s lives in their hands by training and lead them into battles – even though that word is not touched upon in any advertisement. The “walk with honour” has already been highlighted in this essay, but it is important to note that honour, patriotism, freedom and democracy are all tied together in...