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Research proposals on teenage drinking
Research proposals on teenage drinking
Research proposals on teenage drinking
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Across the United States it is illegal for anyone to drink under the age of twenty-one. With strict laws being enforced to help avoid accidents and purchasing alcohol from adults of the age. Law enforcement threaten offenders by using forms of punishment such as jail time, fines, and or restrictions. Despite the barriers many underage teens and children still manage to get access to alcohol. While many think that lowering the age to eighteen or nineteen will resolve the problem, many think that access will encourage them to consume it. The Budweiser’s Drinking and Driving Commercial, “Someone waits for you at home,” which aired in 2014 during the super bowl tugges at our heart as we watch the man and his dog become best friends. Throughout the video, Budweiser uses many strong sources of happiness and sympathy to strengthen credibility and appeal to ethos as well as building an argument. Towards the beginning and the end of the video we see pathos as it grabs on to our emotions and brings the argument together. This commercial hits home for many of us as we have pets at home who we love …show more content…
The song shows us the pathos in the commercial, with it being happy. It plays a big role in setting the mood and how we should be feeling when the dog and his owner are together. Towards the end of the commercial the song stops as we feel bad for the dog because his owner didn’t come home. The song choice for the commercial helps us understand that it’s suppose to make us feel happy and touch our hearts and then feel bad for the dog because this could happen to anyone. As teenagers, who may or may not go out on the weekends know that it is safer to get and Uber or ask a friend to stay sober to drive home. In other situations it is better off to stay if nobody is able to drive home and I think Budweiser did a good job when they had the character say he stayed instead of it ending up bad and never coming
This is an example of pathos, the commercial is trying to leave an impact in the audience by using emotions. The commercial then shows a dancer dancing in sync to the music using interesting dance moves that are quite marvelous. By watching him dance there will be different responses depending on the person, some will feel awed and curious while others may feel envy by the talent the dancer demonstrates. The music increases its intensity and the beat makes the audience feel excited. The commercial then states phrases that come off as being quite mysterious, “Machines don’t have emotions, but the rare few can inspire them” (Lexus 00:00:26). The phrase gains curiosity and enthralls people to continue watching. By using this strategy the commercial is effective in having different emotional reactions and catching a wide variety of people’s
A strong healthy dog is pulling a wagon of a pretty bag of dog food that looks healthy and tasty. The dog food sets perfect and looks great in the wagon. The little puppy is pulling this big wagon of dog food up a steep winding road, to show his strength from eating Beneful dog food. The wagon with the dog food in it says “Incerdibites Bring out the incredible in your small dog. The advertisers attended audience is anyone who owns a small dog. The ad also says “it’s not the size of your tail it’s how you wag it. That statement is saying even though it’s a small puppy. It’s how they wag it by being happy if they eat the right dog food. This ad uses a lot of detail and color, which really makes it stand out. They use a very pretty back ground setting very dark green grass, a dark blue sky, with a pretty yellow sun, and clouds, a very pretty tree that’s very colorful and destruct! The ad really sticks out by all the detail and color. The advertisers are trying to show if your little dogs eat Beneful dog food, they can pull this wagon up this steep road too and they will be top of the l...
According to Center for Disease Control and Protection, about 4,700 people under age twenty one die from injuries involving underage drinking every year. Illegal alcohol consumption has been a major problem with high school students around the nation. Lowering the drinking age from twenty one would result in major consequences for America’s adolescents. By lowering the drinking age, alcohol would be more accessible to those who choose to participate in underage drinking. The desire to drink for teens and young adults between the ages of fourteen and twenty can be caused by peer pressure or an act of rebellion. One beer might not seem like a big deal at the time, but it could lead to a life of addiction and alcoholism.
In February 2015 Budweiser released an infamous Super Bowl commercial called Lost Puppy, this commercial was meant to hit home for a lot of people, and not only beer drinkers. With Budweiser being a beer company they generally have a certain amount of people that are legally allowed to consume their product so, they had to branch out and create a commercial that would appeal to a bigger audience of people. With that being said they did a great job on picking an audience with such a wide variety of people, because who doesn’t love animals? The commercial refrains from using words, and instead holds the viewer’s emotions through its strong visuals, and sends them on a rollercoaster ride full of love, sadness, happiness, and fear. This rollercoaster of emotion uses
Some form bonds that become timeless. The 2013 “The Clydesdales Brotherhood” commercial is illustrated as following a single Clydesdale on a journey whereby this foal is presented true dedication and skill by its owner. This simple but heartfelt ad demonstrates the bond between two, such as man and animal; it is a brotherhood. The advertisement uses pathical and ethical appeal to influence adults, particularly men, who value the hard work in forming a strong bond, just as Budweiser wishes to form a bond with the customers of the product. It has passed resulted, just as the commercial, the return of the horse to its owner, just as the return of the consumer to the brand.
An empty airport. Two separated souls embracing after a long year’s wait. Greatly anticipated joy. Smiling faces. Tear-filled eyes. These emotions are so deeply portrayed in Budweiser’s “A Hero’s Welcome” commercial, depicting the homecoming of Lt. Chuck Nadd following his deployment in Afghanistan. Although a heartwarming video, critics argue about its sincerity. Is Budweiser trying to provoke tears in the eyes of its audience to promote support of the armed forces, or was it a video exploiting their service in an effort to sell cheap beer?
Every 51 minutes in America, someone is killed in a drunk driving car accident; This adds up to 27 people every day. This statistic goes to show that people around us are either not educated about how dangerous driving intoxicated really is or that they are simply too arrogant to do anything about it. During the 2014 Super Bowl, Budweiser Brewing Company tried to persuade its audience to drink responsibly by evoking emotions using the symbolism of the relationship between a man and his dog when he doesn’t come home after a night of drinking.
There has been an ongoing controversy in the United States on whether the drinking age should be lowered to eighteen like most of the world or if it should stay at twenty-one. Underage drinking has been a major controversial issue for years, yet why is it not under control? Teenagers are continuing to buy alcohol with fake identification cards, drink, get into bars, and drink illegally. As a teen, I have proof that these things are going on not only in college but in high school as well. There are a lot of factors that come together to why the drinking age should be lowered to eighteen; the most obvious reason is that too many people are drinking before they are twenty-one.
In the next scene, the man looks down and sees a little puppy buried in hay. It has been Budweiser's famous and recognized ambassador. This has been one of their key advertising pieces for many years, allowing America to find an emotional connection with it. As the horse starts to wander out of the barn, you see the puppy run into a horse trailer. The car that was pulling the horse trailer stops at its destination and the dog wanders off into the city streets. As it begins to rain, the dog uses a little box to take shelter; the puppy has the most melancholy and deserted look on its face. His owner starts posting flyers for a “lost dog”, which shows how strong the bond became between him and his puppy. This is essentially what the commercial was named after. As you see the man getting his horse ready for the night, it shows both the owner and the horse in distress and upset about losing the dog. This commercial covered many important aspects within a friendship that makes viewers feel they can develop friendships by buying Budweiser’s
Lowering the drinking age to under 21 can cause young adults to be medically irresponsible. For example, young adults under 21 years old can violate properties or other valuable items that might cause them penalties because of underage drinking law. People at any age who has had alcohol and other drug problems often diagnosed with severe treatments and discrimination (Youth Facts). Youth Facts claims that people at any age have been determined with some type of treatment when they were overdosed with alcohol. In addition, drinking under the age of 21 can severely cause major health problems among themselves and to others.
Bob Marley once said, “Herb is the healing of a nation, alcohol is the destruction.” This is the case when it comes to teens and alcohol. In America, the National Minimum Legal Drinking Age is a topic of great debate and controversy. Many people argue that the age restriction provides a safe environment for all citizens; whereas others disagree that the law creates an untrustworthy aura among teens. If the minimum legal drinking age were to be lowered, most people would be affected by it, whether it be by an increase in drunk-driving or a rise in crimes. Although teens are legally considered adults by the age of eighteen and the minimum legal drinking age prompts underage teens to exhibit risky behavior, the age restriction should not be lowered from twenty-one to eighteen because young teens would have easier access to alcohol, the minimum legal drinking age has decreased alcohol-related problems, and alcohol can cause damage to underage drinkers.
There are numerous problems involving alcohol in the world today, including alcoholism, drunk driving, and alcohol poisoning leading to death. Many of these problems involve minors and are linked to drinking underage. The legal drinking age in many states is twenty-one years old. The purpose of this law is to keep minors out of danger: away from drunk driving, alcohol poisoning, and injuring the brain before it is fully developed. The government supports the belief that people are not ready or responsible enough for alcohol until this age. However, various professors and researchers are discovering ways to disprove this belief. These people think that reducing the drinking age to eighteen would influence our country in a positive way. Not only do minors support this idea, but there are numerous people and organizations that support the idea of lowering the drinking age as well. The current drinking law is counterproductive in our society because it’s not effective in eliminating underage drinking, and leads to unsafe situations such as drunk driving and alcohol poison instigated deaths. This problem could be solved by lowering the minimum drinking age to eighteen, with a drinking license.
PepsiCo with almost a 3-minute commercial using Kendall Jenner as the silent communication source, using visual language with all ethnic and race being included using career choices such as a cellist, a photographer and dancer; a song written and sung by Skip Marley “Lions”; not to mention the men in blue was expected to be a hit advertisement by showing it was time to bring the world together as one. To be able to bring peace and understanding to every individual or let it be shown that all people count, not just one ethnic group or race. This advertisement was used to try to defuse the conflict of street protest and the violence that often comes with it, particularly the black lives matter movement. Showing the men in blue there to protect and serve; yet will do whatever it takes to control the ongoing issue at hand. The way Jenner being shown ditching a high fashion photo shoot ripping off her blonde wig, to join a protest and prance around with every nationality with a Pepsi in hand smiling as saying this is what will make the world a better place. The words in the music “we
The commercial, “The boy and his dog” is about a young boy who lost his dog and surprisingly finds him. A commercial that can attach the audience, it involves rhetorical devices like pathos and a little ethos. Chevrolet made this commercial and wanted to show the audience something special not like other commercials out there. They showed off a product of course but to catch the attention of people they added a little more than just of a vehicle of theirs. Relatable and honestly amazing commercial of a great relationship that you should never give up on the ones you love and care about no matter what.
This is a compare and contrast rhetorical analysis paper focusing on a print billboard advertisement and television commercial. The billboard advertisement is centered on a smoking death count, sponsored by several heart research associations. In addition, the television Super Bowl commercial illustrates how irresistible Doritos are, set in an ultrasound room with a couple and their unborn child. The following paragraphs will go in depth to interpret the pathos, logos, and ethos of both the billboard and the television advertisements.