Often people buy a book at a bookstore after reading the first few pages to make sure that the book is interesting enough to continue reading at home. That is why Amazon has a “Click to LOOK INSIDE!” button on each book. It is the most important part of a whole book in order to catch potential readers. One would expect that both In-N-Out Burger and Fast Food Nation must have strong hooks at the beginning since they were both New York Times bestsellers. Although they both focus on the fast food industry, there is quite a contrast in the way they are written. In the prologue of In-N-Out Burger, the author Stacy Perman writes not about the hamburgers or the company, but mainly about the phenomena that the burgers caused. On the other hand, in the introduction of Fast Food Nation, the author Eric Schlosser splits it into two different parts, a story about Cheyenne Mountain Base and a quick overview of fast food industry. Throughout the prologue of In-N-Out Burger, Perman successfully gets the attention of the readers by describing the facts in detail, which makes them want to turn the pages for further reading. On the contrary, despite Schlosser’s concise and precise narrative, the introduction of Fast Food Nation does not seem to make the readers want to read more due to his unsuccessful analogy and composition of the chapter. The introduction of In-N-Out Burger definitely draws more attention of the readers than that of Fast Food Nation due to the rhetoric and composition.
First of all, the ways In-N-Out Burger and Fast Food Nation display the facts are quite different. In In-N-Out Burger, Perman introduces many episodes with details. In the middle of the chapter, she quotes what many celebrities actually said about the burgers, wh...
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...nse, Perman’s prologue is interesting enough to keep reading the following story of the book.
Perman successfully starts the story with many details and hooks, whereas Schlosser fails to motivate the readers to go on to the next chapter because of an inadequate analogy and quick summaries of the whole book. For writing, especially for non-fiction, an introduction always plays a very important role to draw the readers’ attention. It is a good strategy to leave them a little unsatisfied so that they will look for more and turn the next page. These two introductions are perfect examples of what is effective and ineffective.
Works Cited
Perman, Stacy. In-N-Out Burger: A Behind-the-counter Look at the Fast-food Chain That Breaks All the Rules. New York: Harper Paperbacks, 2010. Print.
Schlosser, Eric. Fast Food Nation. New York: Harper Perennial, 2005. Print.
There are many fast food places to choose from in the southwest region of the country. Two of the most common fast food restaurants are In-N-Out Burger and Jack in the Box. I have personally been employed at both of these establishments. The difference between the two is quality, price, and working environment.
“Don’t Blame the Eater” is an article by David Zinczenko that explains to Americans, specifically overweight young Americans, about the risks eating at fast food restaurants and its cause of affecting one’s health. In his article, he tries to address the issue about America’s food industries by using literal devices such as tone, logos, ethos, diction, and organization in order to spread his message. He begins his article by addressing the topic and as he continues writing, he supports his topic by writing about personal experience and moves onto the reasons why his topic in a serious issue. Although he shows an overall clear progress, he does tend to have a few problems with his writing that could be improved.
Section 1: Typically, we need a well-balanced meal to give us the energy to do day-to-day tasks and sometimes we aren’t able to get home cooked meals that are healthy and nutritious on a daily basis, due to the reasons of perhaps low income or your mom not being able to have the time to cook. People rely on fast food, because it’s quicker and always very convenient for full-time workers or anyone in general who just want a quick meal. Eric Schlosser, author of Fast Food Nation argues that Americans should change their nutritional behaviors. In his book, Schlosser inspects the social and economic penalties of the processes of one specific section of the American food system: the fast food industry. Schlosser details the stages of the fast food production process, like the farms, the slaughterhouse and processing plant, and the fast food franchise itself. Schlosser uses his skill as a journalist to bring together appropriate historical developments and trends, illustrative statistics, and telling stories about the lives of industry participants. Schlosser is troubled by our nation’s fast-food habit and the reasons Schlosser sees fast food as a national plague have more to do with the pure presence of the stuff — the way it has penetrated almost every feature of our culture, altering “not only the American food, but also our landscape, economy, staff, and popular culture. This book is about fast food, the values it represents, and the world it has made," writes Eric Schlosser in the introduction of his book. His argument against fast food is based on the evidence that "the real price never appears on the menu." The "real price," according to Schlosser, varieties from destroying small business, scattering pathogenic germs, abusing wor...
Over the last 50 years, the fast food industry did not only sold hamburgers and french fries. It has been a key factor for vast social changes throughout America. It has been responsible for breaking traditional American values and reinstating new social standards that specifically aims to benefit the industry’s growth. These social standards have inevitably changed the way the American youth respond to education and self-responsibility. Eric Schlosser, an author of Fast Food Nation: The Dark Side of the All-American Meal, excellently uses logic to present the tactics used by the fast food industry to cheapen and promote labor along with the social changes that occurred in the American youth as a result. Schlosser aims to dismantle and dissect
Many people do not realize that the jobs in the fast food industry are very dangerous. These are the jobs that no one realizes what it’s like behind the scenes. The workers face high rates of injury in the factories and in fast food restaurants, so we feel like we shouldn’t support the fast food industries. In chapters three and eight of “Fast Food Nation,” Eric Schlosser uses pathos to highlight the fact that fast food jobs are difficult as well as dangerous. The jobs involved with fast food are so dangerous that more regulations should be reinforced more firmly, as well as more laws should be put into place.
Tone: The author’s tone in Fast Food Nation is very informative with also an entertainment side. Throughout the book, Eric Schlosser is always giving facts about different things, but along with the facts comes excitement and entertainment. Eric Schlosser uses this strategy to keep the audience in check. In other words, to keep the person who is reading the book interested. Many authors use this kind of tone to their story because if they don’t, then people would stop reading their work, but instead, the reader wants to get to the interesting facts and keep on
The effectiveness of this compacted novel is greater than those of a thousand paged. The story within this book is not entirely unfamiliar,
Schlosser, Eric. Fast Food Nation: The Dark Side of the All-American Meal. New York: Perennial, 2002.
Today what is known as In-N-Out Burger was first founded by Harry Snyder and his wife Esther Snyder in 1948. The first location was in Baldwin Park California (ReferenceforBusiness.com). Now with over 200 locations in California, Arizona, Nevada, Utah, and Texas it has been ranked number one in many polls (ReferenceforBusiness.com). Today its headquarters are in Irvine California.
“Out of every $1.50 spent on a large order of fries at fast food restaurant, perhaps 2 cents goes to the farmer that grew the potatoes,” (Schlosser 117). Investigative journalist Eric Schlosser brings to light these realities in his bestselling book, Fast Food Nation: The Dark Side of the All-American Meal. Schlosser, a Princeton and Oxford graduate, is known for his inspective pieces for Atlantic Monthly. While working on article, for Rolling Stone Magazine, about immigrant workers in a strawberry field he acquired his inspiration for the aforementioned book, Fast Food Nation: The Dark Side of the All-American Meal, a work examining the country’s fast food industry (Gale).
To fully understand Fast Food Nation, the reader must recognize the audience the novel is directed towards, and also the purpose of it. Eric Schlosser’s intention in writing this piece of literature was to inform America of how large the fast food industry truly is, larger than most people can fathom. Schlosser explains that he has “written this book out of a belief that people should know what lies behind the s...
Kincheloe, Joe. The sign of the burger: McDonald's and the culture of power. Philadelphia: Temple Univ Press, 2002. 9-185. Print.
When it comes to fast food restaurants like Mcdonald 's and Burger King, people tend to wonder if they 're more similar or different. Each restaurant has qualities that separate them from another, but yet there are also many ways they 're similar, too. These two restaurants have been around forever and do a very big business around the world. Their greasy burgers, fries, ice cream, etc., are tasty treats to many americans that they can 't go a day without. They 're so focused on the food that they probably aren 't wondering what I am, what are the similarities and differences between Mcdonald 's and Burger King?
Works Cited Schlosser, Eric. A. Fast Food Nation. N. p. : Harper Perennial, 2001. Print.
Competition Among Fast Food Chains MARKETING INFORMATION NEEDED FOR THE FAST FOOD INDUSTRY. To begin with, for the fast food industry around the world, the leading fast food chains marketing information is wrapped around convenience location, changing preferences, quality of food, pricing of fast food, potential customers, age of the customers, menu selection and diversification and last of all superior service. From a marketing perspective, location for the fast food service to the potential customers is most important, according to Maritz Marketing Research. A recent study showed the location has to be convenient. The analysis said that adults under the age of 65 prefer a convenient location for their fast food.