Rhetorical awareness and user-centered design concepts can help us with effective professional writing (Brizee, 2013). Effective workplace writing allows us to express our ideas clearly and reasonably, and it is an important part of communication with others in the workplace.
Rhetoric is ability of eloquent speaking; it is a skill of persuasion and the acquisition of listeners. According to Aristotle, a speaker or writer has three ways to persuade his audience: Of the modes of persuasion furnished by the spoken word there are three kinds. The first kind depends on the personal character of the speaker; the second on putting the audience into a certain frame of mind; the third on the proof, or apparent proof, provided by the words of the speech itself (McKay, 2010). Rhetoric is a skill, and it represents the principles of proper and convincing speech.
Before we start writing, we consider what you want to achieve: to be effective, ...
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...the author requires an awareness of the audience for whom the text is written.
Written communication is very important in the workplace, because of the company’s reputation. We should be aware that when we professionally write, we communicate with the company, not the individual. We also need to know that what is written remains permanently; can be checked at any time, so the accuracy is required. Also, due to the absence of control over who will be the reader - it requires greater caution when it comes to content and audience. Besides that, effective workplace writing skills are of great importance for professional development. The way in which employees communicate with each other and with customers is a mirror of each company. Effective and professional oral and written communication skills of employees are the ones that employers consider the most important.
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